President
CurrentPathfinder Opinion Research is a full-service quantitative and qualitative research company. We conduct research all over the country for corporations, non-profits, issue advocacy groups, political campaigns & committees, and other clients who need a sound measure of public opinion and strategic advice on how to put that research into action.Why ‘Pathfinder’? Because we do more than write questions and collect answers – we listen to our client’s goals, help them define success, and chart a path to reach those goals. We don’t just measure public opinion, we develop strategies for engaging audiences and changing attitudes.