Bryan Vincent

Bryan Vincent Email and Phone Number

Director, Digital Strategy - Global Communications @ Cargill | MBA @ Cargill
Bryan Vincent's Location
Greater Minneapolis-St. Paul Area, United States, United States
Bryan Vincent's Contact Details
About Bryan Vincent

Accomplished marketing and communications executive with deep expertise developing strategy and implementing innovative, effective marketing and communications programs. Skilled in creating and leading high-performance global teams. Well-versed in parsing complex analytics, business intelligence and campaign measurements to make effective decisions and quickly revise tactics to achieve goals within aggressive time frames.Leadership PhilosophyLeadership is a privilege built through initiative, hard work, accountability and collaboration. It carries the responsibility of inspiring, developing and guiding a great team. Lead with empathy, respect and positivity to empower. Have a deep understanding of those you lead in order to unlock their strengths. Achievements• Developed and led the Digital Communications function for UnitedHealth Group, a Fortune 6 health care benefits and services company, leading a team of 20+ employees with fiscal responsibilities averaging $7.5M annually. • Drove initiative and co-led team to develop a new, comprehensive intranet supporting 300K employees. Reduced content from 40K pages to 3K, launched new platform with integrated community functionality resulting in an annual cost savings of $2.3M. • Consulted on 2017 CEO transition, the second in UnitedHealth Group’s history, planning and deploying digital and social media content to increase awareness of leadership shift. • Partnered across enterprise to standardize marcomm technology tech-stack, leveraging world-class social media management and listening tools. Managed portfolio of 10+ vendors with annual spend of $1.9M.InterestsTravel, reading, cooking, home improvement, volunteering, board servicePlease feel free to reach out--I would love to connect with you: bryan.vincent@gmail.com

Bryan Vincent's Current Company Details
Cargill

Cargill

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Director, Digital Strategy - Global Communications @ Cargill | MBA
Website:
cultivator.in
Bryan Vincent Work Experience Details
  • Cargill
    Director, Digital Strategy - Global Communications
    Cargill May 2020 - Present
    Wayzata, Minnesota, Us
  • Cargill
    Senior Consultant - Social Media & Digital Communications Strategist
    Cargill Feb 2020 - May 2020
    Wayzata, Minnesota, Us
    Provide high-level strategic communications counsel for Cargill's global social media and digital communications team.
  • Unitedhealth Group
    Senior Director, Digital Strategy
    Unitedhealth Group Oct 2016 - Dec 2019
    Us
    Built and led the global digital communications team of 20+ individuals managing all corporate-related external and internal digital communication channels and social media marketing content. Responsible for enterprise digital strategy including web, social and mobile. Product owner of external website and the internal site touching 300k employees.• Developed 2 new teams a 24/7 Global Social Media Listening team that monitored 20M online conversations annually, and a Web Operations team that implemented daily content updates, enhancements to digital properties and after-hours support.• Partnered with Internal Communications and Human Capital to develop next generation intranet for 300K employees (program eliminated 9 different legacy intranets bringing the enterprise together under one platform) representing one single-source of truth.• Managed all digital content for Corporate Communications, Investor Relations, Corporate Marketing, External Affairs, Executive Communications, Public Relations, and International Communications teams.• Responsible for enterprise social media including governance, policies / rules of the road for employees to avoid risk.• Published daily social media insights report to raise the organization’s digital fluency.• Served as business liaison to IT, working closely with IT directors and staff to develop and enhance new digital products (outward facing website, intranet, and Sparq mobile app and Stride Employee Wellness Program).• Directed capital and OPEX budgeting related to external and internal websites, social media, and technical spend of approximately $7.5M.
  • Unitedhealth Group
    Director, Digital Communications And Social Media
    Unitedhealth Group Feb 2011 - Oct 2016
    Us
    Managed multilingual web presence, and provided support for Investor Relations, External Affairs, Executive Communications, and Public Relations divisions.• Developed, and launched mobile first responsive platform, enabling company to deliver website content in multiple languages that increased website traffic by 40%. • Developed and implemented enterprise social media governance to eliminate risk and improve employee use of social media. • Collaborated with stakeholders across enterprise to facilitate and develop a superior social media presence. Developed and sourced content for social media channels. Created playbook for managing channels and escalations. • Led development of 24/7 social media customer service channel for UHC Twitter presence, @UHC, leveraging UnitedHealthcare Health Advisors. • Leveraged social media channels to publish Investor Relations content, news releases, and relevant value-adds to drive traffic back to primary website.
  • Unitedhealth Group
    Associate Director, Web Communications
    Unitedhealth Group Mar 2008 - Feb 2011
    Us
    Managed development of social media team, social responsibility website, and refresh of corporate intranet site. • Led the development of the external website – launched 2 months after development began; project came in $110K under budget.• Manage daily intranet content, publishing over 1,200 pieces of content annually. • Planned and implemented primary corporate website with long-term growth strategies.
  • Socialmedia.Org
    Board Chair
    Socialmedia.Org Sep 2009 - Dec 2019
    Austin, Texas, Us
    SocialMedia.org is the community for social media leaders at the world's greatest brands. As a Board Chair, I'm responsible for leading my company's membership in the community.
  • Target
    Consultant - Interactive Marketing Planning
    Target Jun 2006 - Mar 2008
    Minneapolis, Mn, Us
    Devised and implemented sustainable strategic planning and online marketing supporting Target’s online experiences for holiday, back to school, Halloween, Club Wedd and Target Baby registries. Managed relationships with external agencies, internal staff, and multi-channel marketing teams. • Managed timeline and budget for campaigns ranging in size from $60K to $1.4M.• Led initiatives to enhance user experience of registry site. Reduced time to bring site changes to market by 8 to 12 weeks.• Implemented online campaigns to drive registrants / sales through various marketing initiatives and channels, including integration with offline campaigns.
  • Ameriprise Financial
    Interactive Marketing Manager
    Ameriprise Financial May 2004 - Apr 2006
    Minneapolis, Mn, Us
    Was responsible for the development and implementation of the prospect experience strategy on the Ameriprise Financial website (search, research, acquisition, customer sat, and management and enhancement initiatives).
  • American Express
    Manager Of Online Business Development
    American Express Sep 2000 - Apr 2004
    New York, Ny, Us
    Manager of Site Planning on the Webmaster Team. Helped launch American Express Brokerage, the Financial Services Center. Developed new relationships and implementation with vendors Watchfire and Arcemus. Also involved in the implementation of other vendors such as FinanCenter, Netconversions and Standard and Poors.
  • American Express
    Web Development Specialist
    American Express Jun 1999 - Aug 2000
    New York, Ny, Us
    Was responsible for implementation of content on the Financial Services Hub and Brokerage site. Quality assurance on Financial Services Hub and Brokerage site through periodic reviews of site content. Management of legal filings (SEC and NASD) for the Financial Services Hub and Brokerage Site.

Bryan Vincent Skills

Digital Marketing Social Media Marketing Integrated Marketing Strategy Social Media Interactive Marketing Digital Strategy Marketing Communications Seo Corporate Communications Marketing New Media Content Management Online Marketing Internal Communications Web Project Management Web Analytics Website Development E Commerce Web Content Leadership Cms Sem Management Budget Management Marketing Strategy Cross Functional Team Leadership Analytics Strategic Planning Program Management Social Media Measurement Online Advertising Strategic Partnerships Corporate Strategy Content Management Systems Content Strategy Marketing Automation Team Leadership Strategic Communications Policy Development Paid Social Media Corporate Social Media Product Management Operations Management Financial Planning Organizational Leadership Digital Transformation Corporate Website Management Product Development Technology Management

Bryan Vincent Education Details

  • University Of Minnesota - Carlson School Of Management
    University Of Minnesota - Carlson School Of Management
    Master Of Business Administration (Mba)
  • The Wharton School
    The Wharton School
    Unitedhealth Group Executive Development
  • University Of St. Thomas
    University Of St. Thomas
    Entrepreneurship
  • University Of Minnesota
    University Of Minnesota
    Architecture
  • Studio/E Llc
    Studio/E Llc

Frequently Asked Questions about Bryan Vincent

What company does Bryan Vincent work for?

Bryan Vincent works for Cargill

What is Bryan Vincent's role at the current company?

Bryan Vincent's current role is Director, Digital Strategy - Global Communications @ Cargill | MBA.

What is Bryan Vincent's email address?

Bryan Vincent's email address is in****@****ail.com

What is Bryan Vincent's direct phone number?

Bryan Vincent's direct phone number is +195293*****

What schools did Bryan Vincent attend?

Bryan Vincent attended University Of Minnesota - Carlson School Of Management, The Wharton School, University Of St. Thomas, University Of Minnesota, Studio/e Llc.

What are some of Bryan Vincent's interests?

Bryan Vincent has interest in Horses, Exercise, Home Improvement, Art, Shooting, Reading, Sports, Fishing, Home Decoration, Health.

What skills is Bryan Vincent known for?

Bryan Vincent has skills like Digital Marketing, Social Media Marketing, Integrated Marketing, Strategy, Social Media, Interactive Marketing, Digital Strategy, Marketing Communications, Seo, Corporate Communications, Marketing, New Media.

Who are Bryan Vincent's colleagues?

Bryan Vincent's colleagues are Don Meister, Andrew Young, Karen Sobczak (Hovland), Ben Degrand, Elena Prats Baciero, Ccpsc, Juvey Espino, Timothy Reams, Mshr.

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