Bryan Reed Email and Phone Number
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C-level financial executive with experience in public, private equity portfolio, and closely held companies. Career highlights and strengths include:• Results-focused leader, strong communicator, and outstanding team builder• Proven ability to implement technology initiatives• Successful mergers & acquisitions• SEC reporting, including complex GAAP issues• Cash management and forecasting in seasonal, leveraged businesses• Tax planning and compliance• Employee benefits, ACA compliance and planning, 401(k) plans, and risk management• CFO/controller level roles in public, private equity portfolio, and closely held companies Experience across multiple industries, including:o Real estateo Hospitalityo Multi-location, multi-state operationso Manufacturingo Membership / subscription-based customer groupo Consumer products
Ocean Canyon Properties
View- Website:
- oceancanyon.com
- Employees:
- 81
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Chief Financial OfficerOcean Canyon Properties Mar 2013 - PresentJoined this start-up in the membership camping industry to prepare it to double or triple in size by acquiring regional competitors, with ultimate plans to take it public or execute a buy-out. Successfully implemented new accounting and HR/payroll systems and outsourced billing and receivables servicing. Replaced local auditor with national accounting firm. Enhanced financial statement presentation to provide improved transparency to lenders and investors. Upgraded accounting and HR staff and… Show more Joined this start-up in the membership camping industry to prepare it to double or triple in size by acquiring regional competitors, with ultimate plans to take it public or execute a buy-out. Successfully implemented new accounting and HR/payroll systems and outsourced billing and receivables servicing. Replaced local auditor with national accounting firm. Enhanced financial statement presentation to provide improved transparency to lenders and investors. Upgraded accounting and HR staff and introduced process improvements to streamline backoffice functions. Significantly improved risk management practices and initiated enhancements to employee benefit programs. Show less
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Vice President Of AccountingEquity Lifestyle Properties Aug 2008 - Mar 2013Plano, Tx And Chicago, IlRetained by Equity Lifestyle when it acquired my previous employer, Thousand Trails, in 2008. Equity Lifestyle (NYSE:ELS) is a large Chicago-based real estate investment trust (REIT) with 370 properties in 32 states, more than $3 billion in assets, and more than $700 million in annual revenue. As Vice President of Accounting, I championed and led system implementation projects, worked due diligence and integration on acquisitions, wrote GAAP technical memos, assisted with SEC filings, prepared… Show more Retained by Equity Lifestyle when it acquired my previous employer, Thousand Trails, in 2008. Equity Lifestyle (NYSE:ELS) is a large Chicago-based real estate investment trust (REIT) with 370 properties in 32 states, more than $3 billion in assets, and more than $700 million in annual revenue. As Vice President of Accounting, I championed and led system implementation projects, worked due diligence and integration on acquisitions, wrote GAAP technical memos, assisted with SEC filings, prepared asset valuation analyses, led the loan committee that evaluated potential purchasers of manufactured home inventory, analyzed customer demographic and behavior patterns, and served as advisor to the ELS executive team on the membership camping industry. I was also the lead financial executive for entrepreneurial efforts (mini-startups) within the organization and managed the company's satellite office of about 20 people in Plano, TX. Show less -
Chief Financial OfficerThousand Trails, Lp 1999 - 2008Thousand Trails was owner/operator of the nation's largest membership campground system prior to its acquisition by Equity Lifestyle Properties in 2008, with 80 locations in more than 20 states, and more than 3,000 employees. This role directed financial and IT operations for a staff of about 50 professionals. During my tenure, revenue grew by almost 100% and we expanded the number of locations by more than 50%. Key projects included implementation of Oracle financial systems and a web-based… Show more Thousand Trails was owner/operator of the nation's largest membership campground system prior to its acquisition by Equity Lifestyle Properties in 2008, with 80 locations in more than 20 states, and more than 3,000 employees. This role directed financial and IT operations for a staff of about 50 professionals. During my tenure, revenue grew by almost 100% and we expanded the number of locations by more than 50%. Key projects included implementation of Oracle financial systems and a web-based member enrollment system. Created a service-oriented group of accountants who reduced administrative burdens at operating locations, resulting in a 25% reduction of administrative head count at the campgrounds and compressed financial reporting cycles. Drove consensus-building efforts with management team that led to higher standardized pricing on membership products, steady increases in average dues, and changes to membership agreements that reduced the company's exposure to volatile energy prices.Thousand Trails was a public company trading on the American Stock Exchange prior to its sale to private equity interests in 2003. Market cap of the stock was about $5 million when I joined the company in 1994; we sold the company for $113 million in 2003. I served as CFO through the company's transition from public company, to private equity portfolio company, to ownership by a wealthy individual until its eventual sale to Equity Lifestyle in 2008, then I served as VP of Accounting with Equity Lifestyle for five more years before joining Ocean Canyon Properties as CFO in 2013. Show less -
ControllerThousand Trails, Lp 1995 - 1999
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Assistant ControllerThousand Trails, Lp 1994 - 1995
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ControllerBen Hogan Golf 1988 - 1994Fort Worth, Tx And Richmond, VaBen Hogan Golf was a golf-equipment manufacturer with approximately $50 million in revenue and 800 employees. Hogan had a manufacturing and assembly operation in Fort Worth, TX, where it produced golf clubs and golf balls. It offered a complete line of golf products and accessories (clubs, balls, golf gloves, bags, and sportswear) to golf course pro shops and golf specialty stores, sourcing many of the products it did not manufacture from overseas. I joined Hogan after it had been acquired by a… Show more Ben Hogan Golf was a golf-equipment manufacturer with approximately $50 million in revenue and 800 employees. Hogan had a manufacturing and assembly operation in Fort Worth, TX, where it produced golf clubs and golf balls. It offered a complete line of golf products and accessories (clubs, balls, golf gloves, bags, and sportswear) to golf course pro shops and golf specialty stores, sourcing many of the products it did not manufacture from overseas. I joined Hogan after it had been acquired by a Japan-based group to manage tax compliance and planning for that group's US interests, which eventually included the famed Pebble Beach golf course. Later, I was manager of cost accounting and the IT director, and led the team that installed the company's first manufacturing shop floor system. When Hogan was later sold to a group based in Richmond, VA, I planned and executed key portions of the move from Texas to Virginia, including interviewing and hiring the non-manufacturing staff, including accounting, HR, IT, and customer service representatives. In addition to product costing, the key challenges at Hogan included cash and receivables management in a seasonal business where industry practice dictated extended terms on receivables. Show less
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Senior Tax AccountantDeloitte 1984 - 1988Fort Worth, TxTax planning and compliance with one of the world's largest CPA firms, servicing clients in manufacturing, real estate, oil and gas, and trust and estates, along with high net-worth individuals. Spent part of one tax season in Saudi Arabia performing tax compliance work for US expatriates who lived there while working for Aramco, one of Deloitte's clients.
Bryan Reed Skills
Bryan Reed Education Details
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Journalism
Frequently Asked Questions about Bryan Reed
What company does Bryan Reed work for?
Bryan Reed works for Ocean Canyon Properties
What is Bryan Reed's role at the current company?
Bryan Reed's current role is Chief Financial Officer at Ocean Canyon Properties.
What is Bryan Reed's email address?
Bryan Reed's email address is bd****@****ink.net
What is Bryan Reed's direct phone number?
Bryan Reed's direct phone number is +190325*****
What schools did Bryan Reed attend?
Bryan Reed attended The University Of Texas At Arlington - College Of Business, University Of North Texas.
What skills is Bryan Reed known for?
Bryan Reed has skills like Business Process Improvement, Staff Development, Staff Retention, Due Diligence, Mergers And Acquisitions, System Implementations, Communication, Us Gaap, Cpa.
Who are Bryan Reed's colleagues?
Bryan Reed's colleagues are Skyya Collins, Ben Phillips, James Hattan, Jeremy Dean, Danette Christiansen, Bess Bush, Judith Ramirez.
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Bryan Reed
Alexandria, Va2virginia.edu, yext.com -
Bryan Reed
Mba Candidate At The University Of Virginia Darden School Of BusinessCharlottesville, Va -
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Bryan Reed
Des Moines Metropolitan Area4besi.com, unifiedse.com, ceoparkbankmilwaukee.com, yahoo.com2 +170359XXXXX
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