I lead a team in managing a 200M subscriber YouTube ecosystem that extends across brands and IP for Nickelodeon, Paramount Pictures, and Awesomeness that generates over 2B views per month. This includes supercharging a diverse portfolio of franchises (e.g. Teenage Mutant Ninja Turtles, SpongeBob SquarePants, Paw Patrol), launching digital-first IP, podcast publishing, community engagement, and developing data driven insights to inform creative. This includes both domestic (U.S.) and local language channels across European, Asian, and South American regions.I also partner across the film studio (e.g. A Quiet Place, Transformers, Mission: Impossible) on theatrical and home entertainment marketing campaigns on original content, maximizing iconic title library, audience acquisition, and revenue driving strategies.

● Led digital strategy for specials, including Roy Wood Jr.: Imperfect Messenger and Ilana Glazer Presents Comedy on Earth● Programmed and fulfilled content deals for Meta across several series pages, including Broad City, Nathan For You, and Kroll Show● Developed strategies across TikTok, Instagram, YouTube, and Facebook for Comedy Central Stand-Up Accounts (15M + followers)

● Developed strategies to grow digital ecosystem and drive listenership for the latest season of the award-winning series Disgraceland and Badlands ● Produced vertical social creative formats for podcast host across TikTok & Instagram

Partnered with Showtime on priority initiatives:● Brand social account strategy, including support for series launches and library programming (e.g. American Rust, Billions, and Shameless)● The social campaign for Dexter: New Blood, including the launch of the official Dexter Instagram account, and Comic Con executions

● Programming lead for Comedy Central's digital ecosystem, with an emphasis on YouTube (30M+ subscribers)● Identified ongoing optimizations for the YT channel ecosystem, including The Daily Show, Key & Peele, and South Park Studios channels● Developed strategies for priority executions, including the Roast franchise, Awkwafina is Nora From Queens, and brand social impact initiatives● Partnered with internal creative studio to launch and grow original digital formats, including Mini Mocks & Tales From the Trip

● Lead digital producer and strategist for stand-up specials & series● Developed original creative formats for The Meltdown with Jonah Ray & Kumail Nanjiani, This Is Not Happening, and Kevin Hart Presents: Hart of the City● On the ground coverage and content producing for festivals, specials, and series tapings, including SXSW and New York Comedy Festival● Partnered with Amazon on the launch of the official Comedy Central Alexa Skill

● Coordinated stand-up strategy across social platforms, owned & operated websites, & apps● Contributed to several brand priority campaigns, including specials by Pete Davidson, Deon Cole, Nikki Glaser● Daily management of social channels and community engagement

● Coordinated audio programming for SiriusXM, including the launch of two original series, You Up w/ Nikki Glaser and The Bonfire with Big Jay Oakerson and Dan Soder● Curated and packaged South Park episode bundles for SVOD and VOD partners● Scheduled programming blocks for the Comedy Central Caribbean linear channel