Todo is a mobile marketing agency. Offering a full suite of services to deliver effective mobile growth strategies for clients including strategy, media planning/buying and creative services.As Media Director I was responsible for client success and agency operations. - Managed app acquisitions campaigns ranging from $10K-$150K USD monthly investment. - Used a data driven approach, identified key insights to drive investment decisions for clients.- Responsible for client communication including day-to-day operations, quarterly business reviews, strategy and account planning.

- Used a data driven approach (cohort analysis, retention, LTV, ROAS) to identify key insights to drive investment decisions for clients.- Remotely managed a team of three to ensure client success.

Time off to reconnect with friends and family.

Somo is the largest independent global mobile advertising & marketing agency. They are full service mobile marketers; providing strategy and innovation, creative and development, media planning and buying, data analysis and technology solutions. As a Campaign Manager I held a key role within the advertising team and was primarily responsible for:- Planning and delivering cost effective mobile advertising campaigns.- Utilizing advanced modelling and optimization methodologies to drive the cost effectiveness of each campaign.- Working together with the publisher trading team and directly with a variety of publishers to ensure media is cutting edge and constantly performing.- Delivering insights and recommendations of campaign performance directly to array of different clients.- Providing clients with product guidance and how to effectively implement with their marketing strategy

My role as a Campaign Executive at Somo consisted of, but was not limited to, the following tasks:- Booking and setting up industry leading mobile advertising campaigns.- Managing effective delivery of campaign budgets against pre-defined goals.- Monitoring and optimizing advertising campaigns.- Reporting on campaign performance.- Building strong relationships with mobile media owners.

Apsmart was (acquired June 2012 by Thomson Reuters) a London based mobile innovation company who offer consultancy, design, and development services to start-ups and established brands. I had the unique opportunity to work as a Marketing Coordinator for a four month internship. My key responsibilities during my time at Apmsart include: - Helping develop and execute the marketing strategy used for Apsmart’s first major product release, a curated radio application called MPme.- Implementing Salesforce as Apsmart’s primary customer relationship management system.- Researching market competition and trends to help develop a marketing strategy for the business as a whole.- Coordinating with various parties to maintain the company websites.- Maintaining and developing social media communications.

- Assisted with the organization and execution of large golf tournaments.- Provided friendly customer service to golfers.- Gave instruction to junior golfers.

The Management Students’ Society (MSS) is the second largest student run organization at the University of Lethbridge (after the Students Union). The primary goal of the MSS is to enhance the U of L Management degree by providing students with different opportunities to become involved outside of classes. Primary opportunities that are offered are academic/social events funding for external conferences, and a chance to become involved directly with the society to gain experience in your respected field of interest.As President my primary roles included:- Being responsible for the strategic planning of the organization.- Working with the Faculty of Management to provide opportunities for students.- Overseeing the internal and external operations of the organization.

- Coordinate all events of the MSS through teamwork and delegation of duties to executive members.- Worked closely with VP Marketing to properly promote events.- Propose new events and initiatives for the MSS.

- Plan, organized, marketed and obtained sponsorship for the annual ski trip.- Dealt with any problems before, on and after the trip.

- Helped to coordinate a student discount card with local Lethbridge businesses.- Responsible for the marketing and distribution of card to students.

The Canadian Association of Business Students (CABS) is a not for profit, volunteer driven association that connects student business leaders across the country. The association provides leadership, specialized services and facilitates communication between its member student business associations. As a Director for CABS I was able to help provide strategic guidance for the association. It also gave me the unique opportunity to network with likeminded individuals across Canada and to improve my leadership skills.

- Responsible for upkeep of the golf course.- In charge of choosing pin locations for golf course every morning.- Miscellaneous laboring duties.

- Promoted from Survey Assistant to Jr. Party Chief in 8 months.- Supervised a team of 1 or 2 Survey Assistants.- Measured elevations around houses to ensure proper drainage away from houses.- Directed and coordinated Bobcat operators on how to make necessary changes to grades.

- Long hours; adverse conditions.- Worked in a team atmosphere with Party Chief to complete work.

- Responsible for quality preparation of food.- Worked in a team environment to ensure timely preparation of meals- Various cleaning duties