I'm Bryan – since 1998, I’ve focused on driving product innovation with a mix of continuous discovery, sound financial decision-making, and strong design leadership. My journey has been electrifying: from coaching over a thousand executives, including visionary CEOs, to steering discussions in the White House, Fortune 500 boardrooms, the dynamic floors of the NYSE, and the esteemed corridors of Stanford Business School.What fuels my fire? A relentless pursuit to deconstruct and amplify the impact of effective design leadership. This quest led me to create Progressive Design, a framework for uncovering and nurturing the distinct traits of the world’s elite creative minds. I've been privileged to mentor a legion of designers from juggernauts like Facebook, Dropbox, and Uber, imparting a singular mantra: pursue excellence in every sphere – professionally and personally.For over two decades, my commitment to propagating Progressive Design principles has spanned diverse realms – from tech behemoths like Facebook, Netflix, and Disney to creative titans like Pixar and even icons like Britney Spears. This eclectic journey enriches my narrative every day.My design saga started at Stanford University, where I imparted and absorbed wisdom on design's revolutionary role in business. These experiences are now channeled into a forthcoming book dedicated to creative decision-making and Progressive Design.On a lighter note, I’m a lifelong runner – a passion that dates back to my days as a state champion and runner in college. Running isn't just a hobby; it's a metaphor for my life's philosophy – constantly moving forward, relentlessly pushing boundaries. Join me on this exhilarating journey of reshaping the design landscape, one creative leap at a time.