Bryce Christian Email & Phone Number

Los Angeles, Ca, Us

New York City, Ny, Us

*Revenue: Increased revenue from social channels by 175%. *Content Creators: Launched a content creator collaboration program for Access Hollywood's award show red carpets. Our Ilona Maher collaboration at the 2024 Primetime Emmys helped Access win the day with the most social media engagements of any media brand present on the carpet.*Social Campaign Management: Led Access Hollywood's social marketing efforts at the 2024 Paris Olympics, which drove more views than our entire 2024 award season combined. I also developed and oversaw our wildly successful TikTok Branded Mission and Branded Effect campaign, which had submissions 9x the typical media and entertainment benchmarks.*Marketing Creative: worked with our sales team to ideate and pitch social creative for RFPs.

New York City, Ny, Us

*Digital Content Development: concept and produce best-in-class franchises for YouTube.*Audience Acquisition: grew Instagram by 250% and launched the Access Hollywood TikTok channel which now boasts 700K followers.*Campaign Management: create and manage multi-channel social media campaigns for various initiatives such as livestreams, major tentpole events and community engagement efforts. *Optimization: utilize insights from Google Analytics to inform broader content strategy to drive referral traffic to Access' website. *E-Commerce: oversee e-commerce efforts across all digital platforms. *Monetization: launched and manage monetization efforts across key social platforms generating significant additional revenue.

New York City, Ny, Us

*Social Media Management: oversee day-to-day execution of social strategy and posting calendars at Access Hollywood. *Social Video: brainstorm and develop new content opportunities across emerging platforms like Reels and TikTok.*Analytics: track and report key metrics to digital lead and provide insights for areas of optimization.*Content Strategy: use data-driven insights to develop or reshape social strategies to best engage our audience on social platforms. After first year, we achieved a 4-year high in referral traffic from social. *Field Production: capturing and editing social video content from entertainment industry events and on-set.

Santa Monica, Ca, Us

*Audience Acquisition: Grew Pinterest account by 67%, Instagram by 180% through organic efforts. Increased the percentage of all traffic from social efforts by 13%*Social Media Marketing: created multiple, cross-channel campaigns including podcast and live events.*Influencer Relations: recruited high-profile fitness and wellness influencers to be brand ambassadors for our live events, digital content and social channel promotions. *Content Strategy: developed new ways to engage and grow audience.*Creative Direction: worked with Editorial and Design to create captivating new content.*Brand Partnerships: oversaw social partnerships across multiple channels.*Platform management: managed day-to-day operations for Livestrong.com's Instagram, Pinterest, Twitter, YouTube, Snapchat, Facebook and Facebook Group.*Social Analytics: reported weekly Google Analytics findings to optimize traffic and social efforts. *Social Listening: kept tabs on brand sentiment and addressed community questions/concerns.

Los Angeles, California, Us

*Content Strategy: developed run of show and creative direction for Instagram Stories for the American Music Awards and The Emmys. *Red Carpet Wrangling: captured content from key celebrities in fast-paced environment.

*On Camera: hosted official Snapchat accounts for brands like the American Music Awards, Billboard Music Awards and Miss America. *Audience Development: published more than 100 engagement-driven articles for DCP brands like The American Music Awards. Web contributions produced more than 80K shares on social media.*Creative Strategy: pitched and collaborated on projects with editorial and video production teams.*Content Management System: managed layout, upkeep and published content and media for Wordpress accounts across all of the DCP brands.*Graphics: created static and dynamic assets for web posts.

Dubai, Ae

*Brand Development: traveling the globe collecting content to launch a YouTube channel and blog series. *Teamwork: problem solving and working with others in a high-pressure environment with limited resources and language barriers.*Customer Service: providing exceptional service and representing a $7.7 billion brand.

Los Angeles, Ca, Us

*Snapchat Marketing: managed TheWrap's daily Snapchat story, increasing average daily viewership by over 250%.*Social Media Management: launched a cross-platform campaign for 'TheGrill,' TheWrap's annual entertainment and tech conference. Maintained posts on all social media channels. *Web Analytics: presented optimizations based on site traffic and content analysis during weekly editorial meetings.*Red Carpet Corresponding: reported from various red carpet events such as premieres and industry parties.*Copywriting: contributed web articles about TV and film.*Graphics: created and edited assets for social media posts.

Santa Monica, California, Us

*Kept detailed log of live broadcast.*Signaled important time codes for ad breaks, important match moments for highlight reels and other pivotal broadcast moments.

*Social Strategy: developed content ideas for Youtube, Twitter, Instagram and Facebook channels. *Multimedia Storytelling: wrote, shot and edited multimedia stories. *Real-Time Marketing: browsed trending news and brainstormed native content posts for social channels.

Los Angeles, Ca, Us

*On Camera: hosted two live television shows at USC, "The Scoop," a scripted, entertainment news show, and "The Morning Brew," an unscripted morning variety program. Shows streamed online and on local LA programming.*Red Carpet Correspondent: interviewed various TV and music personalities at events like the MTV Movie Awards, "The Voice," and a Paleyfest panel featuring "The Mindy Project" cast. *TV Production: pitched and developed segments for live TV programming.

Hollywood, Us

*Copywriting: researched and wrote editorial content daily.*TV Production: assisted video production team with live show set-up and filming.*Audience Development: analyzed trends and conversation topics to optimize brand content and generate new traffic.

Master Of Arts (M.A.), Broadcast Journalism

Bachelor Of Arts (B.A.), Geography