Bryce K. Email & Phone Number

Florida, United States

Nation

• National Sales DirectorAs National Sales Director at BioLineRx, I provide strategic leadership for sales strategies and demand generation across the U.S., focusing on stem cell mobilization therapies. I oversee all.
• Built and Led BioLineRx’s First National Team: Established a national TAM team, defining roles, performance metrics, and cross-functional collaboration strategies to optimize sales impact and strengthen brand presence.
• Developed Strategic KOL Engagement Plan: Created a comprehensive Key Opinion Leader (KOL) engagement strategy in partnership with marketing and other stakeholders, fostering influential relationships with oncology.
• Enhanced Business Acumen and Team Collaboration: Cultivated a high-performing, collaborative team culture focused on understanding and achieving key metrics, supporting objectives through a shared sense of.

Nation

• National Sales DirectorAs National Sales Director at Bluebird Bio, I led the launch and development of the company’s first national gene therapy sales team, building foundational sales operations to support.
• Built Foundational U.S. Sales Infrastructure: Established Bluebird Bio's first nationwide sales structure, including comprehensive onboarding and tailored development of processes and systems to streamline demand.
• Surpassed Qualified Treatment Center Goals: Achieved and exceeded target by onboarding 40 Qualified Treatment Centers across the U.S., establishing a critical network that expanded patient reach and facilitated access.
• Drove Financial and Market Alignment for Gene Therapy Adoption: Shifted market perception by educating hospitals and clinicians on the long-term value of gene therapies and securing insurance buy-in.
• Enhanced Cross-functional Integration and Strategic Insight: Built advisory boards and nurtured high-impact connections between thought leaders and executive leadership, advancing both product insights and market.
• Strengthened Performance Culture with a Patient-centered Mission: Developed a high-performing team culture centered on accountability, growth, and patient-first values, consistently achieving performance targets to.

Southeast

• Regional Business DirectorAs Regional Business Director at Global Blood Therapeutics (GBT), I built and led the inaugural Southeast sales team for the commercialization of Oxbryta, a groundbreaking therapy for sickle.
• Achieved Record-Breaking Sales Growth: Led the Southeast team to exceed sales targets, achieving 110% of goal in 2019 and consistently surpassing forecasts in the first half of 2020 to ~130% despite a shift to virtual.
• Pioneered Patient-Centered Regional Strategy: Established a cohesive, patient-focused approach within the Southeast sales region, enhancing outreach to clinicians, payers, and community-based organizations.
• Strengthened Ties with Underserved Communities: Strategically engaged with community-based organizations to connect patients with trusted clinicians and advocates, solidifying GBT’s commitment to addressing unmet needs.
• Southeast Regional RBD Award Winner, 2019

Northeast

• Immunology and Oncology Sales ProfessionalAs an Immunology and Oncology Sales Professional at Genentech, I drove demand for rheumatology and oncology therapies across the Northeast region, managing end-to-end account.
• Successfully Transitioned from Immunology to Oncology Sales: Promoted to oncology sales, a highly competitive field within biopharma, due to complexity of science.
• Built Credibility with a Tenured Team: Overcame initial hesitancy from experienced colleagues by demonstrating expertise, collaboration, and adaptability, ultimately becoming a trusted resource within a territorial team.

Northeast

• Regional Business ManagerAs Regional Business Manager at Roche Diagnostics, I led and developed a high-performing Point of Care sales team comprising six sales professionals and three clinical diabetes educators. I.
• Achieved 150% of Plan Across the Region: Surpassed sales targets and grew market share by driving a 0.1% year-over-year market share increase in a competitive market dominated by generic alternatives.
• President’s Club Winner: Recognized with President’s Club honors for outstanding sales achievements.
• Roche High Potential Employee Designation, 2015

Northeast

• Division Sales ManagerAs Division Sales Manager at Sanofi, I led a team of 13 in the highly competitive Insulin Franchise, driving innovative sales strategies and fostering collaboration across key stakeholders. I.
• Transformed Team Performance to Win International Recognition: Led an underperforming team to win the prestigious 2013 International Award, placing in the top 1% globally, was recognized with a celebration at Sanofi HQ.
• Honored as ADA’s First Non-Medical Chairman: Appointed by the American Diabetes Association (ADA) as the only non-medical Chairman for the ADA Chicago Expo, the largest diabetes educational event in the U.S.

Master'S Degree, Executive Master Of Business Administration (Mba) With Specialization In Applied Management

Bachelor Of Science - Bs, Business Management