Bryce Stevens Email & Phone Number

• Strategized with numerous internal & external stakeholders to produce successful marketing research studies
• Collaborated with research managers to convert meaningful data into visually engaging charts and slides for reporting deliverables via DisplayR and Microsoft PowerPoint
• Assisted product teams during new feature development by providing market research expertise and analytical knowledge to create compelling features
• Trained new research analysts by supervising performance on client work and supplying training materials
• Provided critical insights by collaborating with third party suppliers and delivering engaging, penetrative surveys

Remote

• Programmed and tested complex market research surveys (including international studies) and ensured that the programmed survey is accurate for instructions, flow, and meets project objectives
• Reviewed survey instruments supplied by clients and optimized surveys to fit client needs into AYTM's proprietary platform.
• Executed effective data analysis, reporting, and field management skills to properly meet project goals in line with research deliverables
• Organized various project materials including stimuli, deliverables, and client documents to create a cohesive marketing research process

East Lansing, Michigan, United States

• Assisted Digital Marketing Manager with the design and execution of social media campaigns for performances, and Wharton Center branding
• Developed stories, videos, blog posts, and social media graphics for touring Broadway and Performing Arts shows
• Analyzed and evaluated social media analytics & reports to discover audience insights
• Coordinated content to adhere with performance’s marketing plan, including Broadway National Tours

East Lansing, Michigan, United States

• Conducted general member and e-board meetings to maintain effective communication
• Recruited new members and 3 new e-board members after a year in a virtual setting
• Developed budget of the club and managed its budgeting affairs, efficiently
• Organized and planned exclusive, student-only pre-show events, social events, and promotional events

East Lansing, Michigan, United States

• Provided oversight and new strategies for social media team that adhere to the brand mission and vision
• Served on behalf of WCSMO as a public face within the MSU Community, encouraging recruitment and attendance
• Drove members to contribute in weekly meetings, event planning, and social media campaigns

East Lansing, Michigan

• Managed all 3 of Wharton Center Students’ social media pages as well as serve on the executive board for the organization
• Collaborated with a co-chair to create campaigns that promote student-tickets for Broadway and Performing Arts shows that are brought to Wharton Center for Performing Arts
• Designed graphics and copy seen by over 700 people

East Lansing, Michigan, United States

• Marketed on campus housing options to current students
• Cultivated content for the housing departments social media channels and website
• Planned events to retain over 500 students living on campus for another year
• Led several events as the Event Lead, oversaw all employees working
• Trained new ambassadors each academic year

East Lansing, Michigan

• Coordinated various integrated marketing campaigns, market research, and reporting
• Designed a variety of artwork using Adobe Creative Suite, including text, graphics, forpublications and presentations
• Created MSU Live On marketing materials and events for the student body, while workingalongside department executives and business professionals
• Conducted market research for a brand-wide marketing refresh that was used to form anew marketing plan

New York, New York, United States

• Collaborated on new ways to steward donors, generate acknowledgement letters, and update membership records
• Supported member events including studio visits, receptions, and special lectures
• Assisted in database tracking, mailings, managing and reconciling expenses, as well as, preparing, proofing, and customizing orders

Toledo, Ohio

• Sold Old Navy Brand with excellent customer service
• Answered incoming phone calls with professional and knowledgeable responses
• Maintained up-to-date knowledge of customer buying habits

Michigan State University

• Created exciting content for MSU Spoon's social media pages
• Worked alongside fellow members to promote the club around campus
• Created a voice of MSU Spoon
• Marketed Spoon University as a whole

Master Of Science - Ms, Marketing Research

Bachelor Of Arts - Ba, Marketing

Activities and Societies: MSU Marketing Association, Wharton Center Student Marketing Organization, Spoon University, Spartan Pride

Minor, Musical Theatre

High School Diploma