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@groupm.com
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Bryce G. Townsend is listed as Senior Vice President, Commercial Partnerships at ASM Global, based in Montclair, New Jersey, United States. AeroLeads shows a work email signal at groupm.com, phone signal with area code 212, 514, and a matched LinkedIn profile for Bryce G. Townsend.
Bryce G. Townsend previously worked as Executive Consultant at Freelance and Chief Partnerships Officer at The Drone Racing League. Bryce G. Townsend holds Bachelor Of Business Administration (Bba), Marketing from Emory University - Goizueta Business School.
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AeroLeads found 1 current-domain work email signal for Bryce G. Townsend. Compare company email patterns before reaching out.
Dynamic, multi-faceted marketing executive who excels as a commercial strategist & business leader. Unique combination of marketing vision, commercial savvy and operational excellence. Skilled in strategizing and selling through mutually beneficial marketing partnerships, optimizing omnichannel distribution and driving monetization throughout the process.Proven leader in building and managing C-suite client, rightsholder & agency relationships to drive product demand and generate commercial value. Adept at navigating complex organizational structures through a highly collaborative, inquisitive and problem-solving mindset. Accomplished dealmaker of immersive, innovative partnerships across the major North American sports leagues and media owners. Broad range of leadership experience with increasing business accountability leading diverse individual account & cross-agency teams, multi-discipline teams, business development/sales & solutions departments through to full agency operations and P & L management. Thorough, detailed and process-oriented, with exceptional follow-through work ethic, underpinned by an intense level of personal and professional integrity. Honored by the Sports Business Journal with its prestigious Forty Under 40 award. SKILLS AND EXPERTISEExecutive Leadership • Strategic Planning • Business Development • Platform Creation • Commercial Strategy • Partnership Marketing • Business Operations • Omnichannel Distribution • Client Leadership • Complex Negotiations • Brand Building • Organizational Structure • Experiential Marketing • Activation • P & L Oversight • Program Development • Cross-Promotions • Client Growth & Retention • Business Planning • Strategic Advisor • Speaker & Panelist
Listed skills include Strategic Partnerships, Integrated Brand Marketing, Negotiation, Business Development, and 16 others.
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Montclair, Nj
Driving value and marketplace impact for our commercial & venue partners, leveraging our global portfolio of over 350+ arenas, stadiums, theaters and convention and exhibition centers to deliver the world’s largest live-event marketing platform.
Montclair, Nj
Develop commercial strategy, provide business planning and partnership consulting solutions, architect platform development and deliver organizational structure guidance to agencies & rightsholders.
New York City
Recruited to be company’s 1st ever Chief Partnerships Officer to lead the partnerships revenue function, with responsibility to drive marketplace awareness, develop commercial strategy, create distinct partnership offerings and lead go-to-market monetization and sales efforts.Due to Covid-19, role was eliminated as part of overall staff reductions across the company. DRL is the Global professional drone racing circuit taking place in front of live audiences at stadiums, arenas… Show more Recruited to be company’s 1st ever Chief Partnerships Officer to lead the partnerships revenue function, with responsibility to drive marketplace awareness, develop commercial strategy, create distinct partnership offerings and lead go-to-market monetization and sales efforts.Due to Covid-19, role was eliminated as part of overall staff reductions across the company. DRL is the Global professional drone racing circuit taking place in front of live audiences at stadiums, arenas and landmarks around the world, broadcast on global partners including NBC, Sky Sports, Twitter and Youku. Show less
Stamford, Ct
Engaged to develop commercial strategy for corporate partnerships, embracing XFL’s challenger spirit. Delivered in-depth plan to CEO & CFO inclusive of partnership architecture, benefits hierarchy, category prioritization, entitlement/ownership positions construct, framework for brand/product broadcast integration framework, controlled talent IP and XFL’s distinct investment/value proposition.
New York City
To broaden career path, transitioned from leading GroupM’s sports & entertainment brand consulting offering to overseeing development, operations and P & L for its emerging property sales practice, ESP Properties.Created solutions offering, inclusive of targeting, positioning analysis and go-to market approach, in tandem with direct sales accountability for clients including Copa America 2016, Cleveland Cavaliers, San Antonio Spurs, New York Road Runners, Spartan Race and Zignia… Show more To broaden career path, transitioned from leading GroupM’s sports & entertainment brand consulting offering to overseeing development, operations and P & L for its emerging property sales practice, ESP Properties.Created solutions offering, inclusive of targeting, positioning analysis and go-to market approach, in tandem with direct sales accountability for clients including Copa America 2016, Cleveland Cavaliers, San Antonio Spurs, New York Road Runners, Spartan Race and Zignia Entertainment. Provided oversight of business development for property consulting practice, guiding team leads in both securing of new client engagements and organic growth of existing consulting clients. ESP Properties was GroupM/WPP’s sole agency dedicated to serving as commercial advisors and sales representation for rightsholders. Agency was sold in 2018 as part of broader divestiture effort by WPP of non-core services, with sales representation practice wound down as part of the sale process. Show less
New York City
Led overall consulting operation with 50 FT staff serving as center of excellence for sports & entertainment partnerships for the five GroupM agencies and their respective client rosters. Managed all aspects of running the firm including business planning, budget forecasting, P & L accountability, service pricing, staff utilization, communications and select client account oversight. GroupM ESP is the entertainment & sports partnerships consultancy embedded within GroupM, the… Show more Led overall consulting operation with 50 FT staff serving as center of excellence for sports & entertainment partnerships for the five GroupM agencies and their respective client rosters. Managed all aspects of running the firm including business planning, budget forecasting, P & L accountability, service pricing, staff utilization, communications and select client account oversight. GroupM ESP is the entertainment & sports partnerships consultancy embedded within GroupM, the world’s largest global media investment management group, specializing in developing, negotiating and managing strategic platforms and partnerships for brands with properties/events/talent/media partners. Show less
New York City
Strategic accountability for American Express’ partnerships including US Open (Tennis), Tribeca Film Festival, Wimbledon, World Golf Championships, USGA, Australian Open & Rogers Cup.Primary liaison for senior clients, partners and agencies across strategic concepting, integrated agency planning, program oversight, on-site activation, content creation and overall property management.Momentum Worldwide is a division of McCann Erickson Worldgroup with offices in 30+ locations… Show more Strategic accountability for American Express’ partnerships including US Open (Tennis), Tribeca Film Festival, Wimbledon, World Golf Championships, USGA, Australian Open & Rogers Cup.Primary liaison for senior clients, partners and agencies across strategic concepting, integrated agency planning, program oversight, on-site activation, content creation and overall property management.Momentum Worldwide is a division of McCann Erickson Worldgroup with offices in 30+ locations worldwide, specializing in event marketing, shopper marketing, promotions, entertainment content and sponsorship. Show less
Quick answers generated from the profile data available on this page.
Bryce G. Townsend works for ASM Global.
Bryce G. Townsend is listed as Senior Vice President, Commercial Partnerships at ASM Global.
AeroLeads has found 1 work email signal at @groupm.com for Bryce G. Townsend at ASM Global.
AeroLeads has found 4 phone signal(s) with area code 212, 514 for Bryce G. Townsend at ASM Global.
Bryce G. Townsend is based in Montclair, New Jersey, United States while working with ASM Global.
Bryce G. Townsend has worked for Asm Global, Freelance, The Drone Racing League, Xfl, and Esp Properties (A Groupm Company).
You can use AeroLeads to view verified contact signals for Bryce G. Townsend at ASM Global, including work email, phone, and LinkedIn data when available.
Bryce G. Townsend holds Bachelor Of Business Administration (Bba), Marketing from Emory University - Goizueta Business School.
Bryce G. Townsend is listed with skills including Strategic Partnerships, Integrated Brand Marketing, Negotiation, Business Development, Client Services, Organizational Leadership, Executive Management, and Partnership Marketing.
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