Bryce Vredevoogd Email & Phone Number

Detroit, Michigan

Greater Detroit Area

Leading sales, account development and brand strategy for Hearst Men’s Group, consisting of four iconic brands, in Detroit and surrounding Midwest RegionProducing incremental business in first six-month period, breaking three new accounts in first full-year - FY 17Cultivating, managing and maintaining a wide-array of agency and client relationships – C-Level Executives to Media StrategistsManaging and problem solving for digital campaigns across all platforms including desktop, mobile, video and socialKey print, digital and video advertisers include, but are not limited to: Ford Motor Company, General Motors, Fiat Chrysler Automotive, Shinola, etc.

New York, New York

Growing existing and creating new business partnerships – print, digital, social and event-based – across all Condé Nast Traveler platformsBooking 160% over FY 16 digital goal, while retaining and growing print business 125% in remaining FY 16 and FY 17Partnerships include accounts amongst domestic and import automotive brands, spirits, travel, technology and food and beverage related industries – territory inclusive of New York, Detroit, Europe, Middle East, Africa and AsiaDeveloping strategy for teams of media planners, campaign managers and marketing leads

London, United Kingdom

Building front-line dealer sales capabilities and engagement to expand total market share and annual sales growthExpanding global capabilities and exchanging North American best practices to European, International sectors of businessFacilitating and executing all client-facing engagements – presentations, mock-ups, pricing, contracts, sales, etc.Leading process improvements designed to build stronger internal and external customer relationshipsCultivating and executing new business development initiatives by partnering with dealer channelAligning with corporate resources to drive increased market awareness and response via ongoing sales and marketing related supportManaging CRM tool, Salesforce.com, to properly address priority and timeline of sales initiatives

Miami, Fl

Improving the knowledge base and sales readiness of the HMI dealer network – demonstrating success in helping them sell differently, sell better and sell more by leveraging corporate research, knowledge and insightsCollaborating with corporate and dealer sales team on targeted accounts to interpret and translate customer needs through sales processes to better serve clientsDeveloping and implementing long-term customer engagement strategies to ensure smooth change management, maximize productivity and optimize end-user satisfactionTeaming with key client stakeholders - customer facility, IT and health and safety departments – to maximize customer ROIServing as primary subject matter expert and proven technology, design and human factors consultant and expert at dealer and end-user levels through various sales and presentation forums

Contract development and successful, revenue maximizing research and negotiation for nation’s top auto manufacturer, Ford Motor CompanyResearch, planning, coordination and proven post-negotiation implementation of contracted assignments for various high-profile clientsMarketing strategy pitching and support for client-focused social media campaigns resulting in a nearly three times growth in consumer numbers in two months time Construction and modification of written and photographic advertising copy for Lincoln Luxury Motors 2011/12 launch campaign Traveling nationwide to provide further marketing support by emceeing and coordinating various nationally recognized client/consumer interaction events

Assist in brand awareness through various social mediumsDevelopment of marketing plan for future academic/athletic years

Statewide Program Lead for CMU’s involvement in 2010 Campus Clean Commute Challenge, making CMU Michigan’s “Cleanest Commuting College”Interviewing of vast faculty, student, and community population to enhance public relations knowledge and initiativesResearch, planning, and coordination of photo shoots, special events, and social media-integrated national marketing campaign launchesWriting of various feature stories and new releases for nationally publicized www.cmich.edu and CMU News Channel

Research and preparation for project/concept focused story pitchesWeekly interviewing of story subjectsWriting feature stories for a major online publication in the mid-Michigan area

Development and editing of written material for branding initiatives of Fortune 500 companyCoordination of research summary strategy and .html conversion to enhance search engine optimization Assist in re-development and design of www.hermanmiller.com

Assist with State Representative media training sessions and press conferencesConstruction of written material for statewide publicized news releases and OP/ED piecesCreate, research, and maintained statewide media lists