Bryson Elder Email and Phone Number
Transformative marketing leader with a proven track record of dramatically accelerating revenue growth and user acquisition across B2B and B2C sectors in the brand & agency environments. I specialize in:๐ Leveraging AI and data science to optimize marketing strategies๐ Orchestrating multi-channel growth campaigns that deliver exceptional ROI๐๏ธ Building and leading high-performance marketing teams in dynamic environments๐ A Few Key Achievements:Grew company revenue from $10M to $48M in 2 yearsReduced customer acquisition costs by 40% through hyper-targeted segmentationBoosted profitability by 21% through AI-powered personalizationI thrive on growth and marketing challenges and am passionate about driving marketing transformation through innovative, data-driven approaches. Whether it's performance marketing, growth strategies, or comprehensive marketing leadership, I deliver results that consistently deliver organizational value.
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Vice President, Growth MarketingVurvey Feb 2023 - PresentCincinnati, Ohio, UsResponsible for the overall marketing strategy related to the growth and engagement of new users across the Vurvey b2b SaaS consumer insights platform.
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Vice President, Digital MarketingJpa Health Jan 2022 - Jan 2023Washington, Dc, UsAt JPA Health, I had the opportunity to determine, develop, and oversee the implementation of innovative, multi-channel digital marketing strategies for crucial client verticals (across Life Sciences, Public Health & Federal Government) to maximize return on digital marketing & and advertising investment. A recognized performance-driven digital leader that partners with clients to cultivate their brand identity, concept, and define their target markets, and deliver measurable, financial, and brand magnifying results. -
Head Of Growth MarketingFm Jan 2020 - Jan 2022Fort Worth, Texas, Us- Led growth, campaign, and media strategy, leveraging first and third-party data across advertising channels for two, growth stage, premium media licensing brands, dramatically growing the brands' annual revenue over the course of tenure. - Fostered collaborative environment with product and data science teams to constantly improve and refine funnel conversion, lower cost per acquisition, and increase customer LTV. - Developed detailed customer segmentation analysis based on prospective and current customers to use as the foundation for all marketing and integrated through various functions, and served as the catalyst that sparked company's record-breaking annual revenue streaks in '20 & '21 -
Strategic Marketing ConsultantDuvall Marketing Consulting, Llc Jan 2018 - 2022Leveraging 15 years of strategic marketing experience across various industries, I provide strategic, unbiased assessments, plans, and implementation consulting for various marketing decisions, digital strategy, new revenue opportunity analysis, and customer segmentation.
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Vice President, Client StrategyAdvantix Digital Jan 2018 - Feb 2020Dallas, Texas, Us- Drove a 401% increase in new monthly recurring revenue (MRR) by developing a segmented B2B marketing strategy.- Launched drove GTM for a new Connected TV service that accounted for 40% of company revenue in 2019.- Played a pivotal role in transforming the agency's approach to performance marketing strategies, resulting in a 23% increase in overall client portfolio ARR. -
Vice President, Client StrategyRoi Mantra Inc. Jan 2016 - Jan 2018Dallas, Texas, UsIncreased y/y same clients' recurring revenue ('15 to '16) by 213% through the strategic implementation of performance marketing strategies.Led the implementation of growth-based digital marketing strategies for priority clients, resulting in 100% tier 1 client retention in q2, q3, and q4 2017.Invited as a speaker for the "Profit-Driven Growth Marketing" SMB symposium at Google's NYC HQ as a result of spearheading the agency-wide paid search approach.Led performance marketing team to three straight years of beating the company's same client revenue goals (+15%, +31% & +112%) in '15, '16 & '17.Promoted at both the manager and director level. -
Account Director - HealthcareRoi Mantra Inc. Oct 2013 - Jan 2016Dallas, Texas, UsDeveloping digital ad strategies within the healthcare vertical, including both the provider and payer side.
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Marketing Consultant - HealthcareMedium Giant (Formerly Belo + Company) Oct 2010 - Oct 2013Dallas, Texas, UsHealthcare focused, consultative advertising sales executive. Offering customized online advertising solutions for specific marketing objectives within the healthcare industry.
Bryson Elder Education Details
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The University Of Texas At ArlingtonGeneral
Frequently Asked Questions about Bryson Elder
What company does Bryson Elder work for?
Bryson Elder works for Vurvey
What is Bryson Elder's role at the current company?
Bryson Elder's current role is Father ๐ถ | Baseball Fanatic โพ | Growth Marketing Obsessed since 2007 ๐.
What schools did Bryson Elder attend?
Bryson Elder attended The University Of Texas At Arlington.
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