Brian Schultz Email and Phone Number
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Brian Schultz personal email
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Let me tell you a brief story: several years ago I helped a brand with a household name launch a fancy new commerce site. It was beautiful, shiny, and cutting edge. Five or so years later this site is functionally the same as it was when it launched. Why am I telling you this? Because that site is now so outdated it no longer inspires the even the basic trust of the consumer. It is no longer credible. Innovation for my field is everywhere: as near as the device by your head that wakes you up every morning or as far away as outer space. I'm watching, learning, collecting, developing, and building the toolkit that keeps Brunswick innovative, inspirational, and relevant: online, on your phone, in dealerships, and on the water. Specialties: Building Ecommerce products that customers love, Ecommerce site design/re-design product/project management for desktop, mobile/responsive, and omnichannel experiences, Ecommerce marketing and channel optimization, Ecommerce P&L oversight, SEM management and SEO strategy with measurable success, strong testing and analytics experience.
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Vice President, Digital Customer ExperienceBrunswick Corporation Jul 2021 - PresentMettawa, Il, Us
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Sr. Director, Ecommerce And Digital Product ManagementCrate And Barrel Oct 2017 - Jul 2021Northbrook, Il, Us -
Director Of Ecommerce Product / Site ManagementCrate And Barrel Sep 2014 - Jul 2021Northbrook, Il, Us
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Ecommerce Sr. Product ManagerCrate And Barrel Jun 2012 - Sep 2014Northbrook, Il, Us
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Director Of Ecommerce OperationsMerz Apothecary / Smallflower.Com Nov 2010 - May 2012I'm fortunate to have been involved with a team that is transferring the knowledge and products of thousands of years of natural healing experience and 135 years of improving people's health and well-being in Chicagoland to a worldwide audience. It was great to be part of the next step in this regal company's evolution.* Responsible for Company’s growing eCommerce business, transacted through the Online Store, Amazon Seller Central, and Fulfillment by Amazon* Manage an eCommerce marketing team and the customer service team, define marketing objectives and maintain the company marketing schedule* Generate and analyze reports to determine marketing campaign success across all marketing channels, distribute to stakeholders * Manage relationships with eCommerce marketing channel partners including Google Adwords, MSN Ad Center, Linkshare Affiliate, Vertical Response Email, MyBuys Targeted Marketing* Project managed a successful Online Store redesign and re-launch in February of 2011, featuring 13,500 products* Responsible for updates and maintenance to Company’s network and computing infrastructure, primary responsibility for managing all technology partners, and optimizing business procedures across the organization* Define Company strategy and objectives with the Company President, responsible for implementing all site and marketing initiatives to achieve revenue goals.
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Manager, Ecommerce Web OperationsRand Mcnally Jan 2009 - Nov 2010Chicago, Illinois, UsAt Rand I was to be able to share my passion for uncovering answers and solving mysteries that make their (or any) eCommerce endeavors fruitful or a failure: * Deep experience with web analytics, UX testing, and merchandising for maximum conversion * Master of eliminating frictional elements in the p2p * Project Manager of three successful multi-million dollar eCommerce site launches * Proven direct marketing strategy under budgetary constraints * Tireless advocate of search visibility, open source, and a positive, dynamic work environment -
Ecommerce Associate Marketing ManagerRand Mcnally Mar 2006 - Nov 2010Chicago, Illinois, Us* Manage a full-service eCommerce team, from developing product mix to customizing the site experience and optimizing marketing channels through best practices and testing, to measurably increase traffic, conversion, and customer satisfaction.* Direct outsourced customer service team in customer satisfaction management and inbound and outbound sales campaigns.* Re-branded, project managed, and re-launched new online store web properties in summer of 2006 and spring of 2010, the latter using 100% Open Source software* Create annual eCommerce expense and revenue budgets, review with finance department and superiors. Report site metrics and revenue metrics to stakeholders and superiors on a weekly basis.* Continuously strive to test and improve site success by following KPIs and reacting to trends while finding creative ways to market inexpensively and successfully through social media and developing Internet trends.
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Ecommerce Systems AdministratorEncyclopaedia Britannica Jan 2005 - Apr 2006Chicago, Illinois, Us* Drove traffic and conversion through creation of blast and custom segmented e-mail campaigns; created and managed ads on company and affiliate sites; managed SEM campaigns in-house and with partners; performed SEO customization on store code to increase natural search relevancy; coordinated print ads and direct-to-consumer catalogs with related landing pages, tracking links, discounts, and products within the online store.* Maintained, tested, and improved the company's online store through product addition and page refinement, development of custom JSP page templates, creation of product and other store images, product description copywriting and SEO refinement, order fulfillment oversight, and management of customer service sales incentives.* Managed opt-in systems and lists for both postal and e-mail campaigns from IBM as/400 fulfillment systems, Oracle customer registration, and ESP databases.* Project managed, launched, and owned relationships with eCommerce Storefront Provider and E-Mail Service Provider: Managed, prioritized, and remediated system anomalies and errors; tracked deliverability; pushed for technological advances to be added to our systems from both partners and in-house teams.* Created store conversion, campaign, and P&L reporting from multiple data sources to communicate specific campaign strengths, weaknesses, and overall success rate and ROI to superiors. -
Ecommerce Marketing CoordinatorEncyclopaedia Britannica May 2002 - Jan 2005Chicago, Illinois, Us
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Customer Support RepresentativeEncyclopaedia Britannica May 2000 - May 2002Chicago, Illinois, Us
Brian Schultz Skills
Brian Schultz Education Details
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University Of IowaBachelor Of The Arts -
Loyola Academy
Frequently Asked Questions about Brian Schultz
What company does Brian Schultz work for?
Brian Schultz works for Brunswick Corporation
What is Brian Schultz's role at the current company?
Brian Schultz's current role is Vice President, Digital Customer Experience at Brunswick Corporation.
What is Brian Schultz's email address?
Brian Schultz's email address is br****@****ing.com
What is Brian Schultz's direct phone number?
Brian Schultz's direct phone number is +177325*****
What schools did Brian Schultz attend?
Brian Schultz attended University Of Iowa, Loyola Academy.
What skills is Brian Schultz known for?
Brian Schultz has skills like E Commerce, Web Analytics, Email Marketing, Marketing, Management, Strategy, Seo, Online Marketing, Social Media, Sem, Leadership, Crm.
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