As a seasoned curator of Social Media and Lead Content Producer for the Charlotte Market at Offline Charlotte, I have successfully led strategic initiatives resulting in a 15.6% increase in followers within six months, reaching an impressive 133k followers, in addition to expertly implementing viral strategies into brand-aligned design executions, achieving a consistent monthly reach of 300k-500k. I give our local restaurant partners the spotlight they deserve, packaging their stories in bite-sized, scroll-stopping content that leaves our audience craving for more.I've refined my dynamic project management abilities within a startup setting, emphasizing continuous skill enhancement, self-initiated drive, and a penchant for challenging norms to explore innovative solutions.I specialize in conceptualizing and executing content, prioritizing art direction and graphic design across both paid and organic channels.My keen awareness of the ever-evolving social media landscape allows me to seamlessly integrate trends into brand-aligned design strategies that drives tangible results.My job at Offline Charlotte is more than just a content creator, and social media manager. It's about building a community, sparking conversations, and delivering a digital experience that's as authentic as it is awesome. I’m here to prove that social media isn't just about the likes – it's about making every interaction count, one post at a time.

•Assist in creating unifying social media content to build brand reputation, engage different audiences, and generate 29% more growth to the social media page to 90.6k Followers in 1 year from 64.3k Followers•Organizing and managing events by working directly with business owners and members to ensure an amazing experience for members•Leveraged data with marketing and social media team to increase engagement by 34% year-over year•Represent the brand at events, being the face and voice of Offline in the community, and building effective relationships with over 250 members, over 25 community influencers, and 16 business owners.•Manage event check-ins with 75+ guests while remaining knowledgeable on company campaigns and sales strategies by converting guest into membership subscribers•Execute detail orientated event and project management skills through managing multiple event timelines at once and communicating with business owners to ensure proper sales and promotions of businesses.

•Optimized learning experiences by developing and implementing a pioneering curriculum in Digital Photography, Graphic Design, Adobe Photoshop, and Presentation Softwares •Tailored college-level content to suit the learning needs of advanced high school students, special needs, and Non-English speaking students.•Evaluated student outcomes and created strategies to enhance content mastery and knowledge retention by 39%.• Fostered a dynamic educational environment that facilitated the intellectual, social, and emotional growth of students, emphasizing teamwork and collaboration.• Demonstrated effective communication and collaboration skills with students from diverse socioeconomic and cultural backgrounds, showcasing adaptability and cultural competence.

• Prepared and delegated daily work schedules for a team of 20+ employees to maximize productivity, replenish sales floor merchandise, exceed sales metrics, implement inventory management, and improve workload efficiency• Prioritized the role of sales growth in store profitability, and problem-solved across multiple business areas to execute store strategies and meet sales goals while maintaining a focus on the guest experience•Actively communicated and collaborated with store leadership team to improve sales performance and workload deliverables, and leveraged daily check-ins, check-outs, and leadership meetings to stay connected• Led team on-boarding and learning and provided development, coaching, and feedback to close skill gaps•Established clear goals and expectations and held team members accountable, and partnered with leaders as needed to provide performance feedback

•Processing merchandise returns, fulfilling Online orders, answering phone calls to address customer concerns efficiently• Communicated effectively and interacted with guests to build an inclusive guest experience• Executed problem solving skills and decision making to positively impact the guest experience and resolve guest concerns• Assisted in promoting and selling various benefits, offerings and services and advocating for store loyalty rewards programs •Demonstrated product and store knowledge by answering questions about inventory, pricing, and item locations while assisting in increasing store sales revenue

•Perform administrative tasks and report to Assistant Director of Housing and Residence Life.•Report bi-weekly to office of Finance Administration to assist in the distribution of payroll.•Mange requests of student employees and formulate solutions for a better work experience within the department. •Oversee staff of University Desk Attendants by recruiting, training, and orienting 60 student employees.•Build bi-weekly schedules and staff Desk Attendants in 9 residence halls and manage and track staffing and shift coverages •Track and calculate hours worked of each employee and transfer information into Excel Spreadsheets

•Provided paraprofessional advising to 64 undergraduate upperclassmen each semester. •Organized and executed monthly community building and involvement programs with emphasis on health equity, community sustainability, diversity, education, and community empowerment. •Managed administrative tasks including room condition reports, maintenance requests, incident reports, and administered suite mate agreements. •Enforced university policy.

•Designed and managed execution of innovative marketing materials and promotional campaigns including ideation, planning, and content development in alignment with company branding standards for student enrollment information and campus events •Translated Xerox products and services into digital media to be communicated and promoted through various marketing campaigns•Developed strategic marketing plans along with identifying needs required to serve the target customer segments• Effectively collaborated with Marketing, sales, product, technology and other teams to ensure effective integration and delivery of projects to timeline as necessary and collaborating with senior-level decision-makers on strategic initiatives•Collate data from various functions and present marketing activities and technology trends to the Integrated marketing committee, Communications team, and product management team for review• Analyzed market research and data to identify trends/opportunities, developed strategic direction from market information and created compelling market analysis presentations• Demonstrated strategic thinking with an entrepreneurial mindset including following and presenting strategic business plans

Online/Mobile Banking & Automated Teller Machine Service Representative