Ben Straley Email and Phone Number
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Entrepreneurial and visionary digital executive with over 25 years of leadership in digital product innovation, customer experience enhancement, and marketing. I am currently the President, Co-Founder, and Chief Product Officer at Kigo. This venture-backed enterprise applies blockchain and generative AI technologies to revolutionize loyalty experiences globally. Kigo originated from the merger of Thred—a digital asset platform I founded—and Heaps, a leader in crypto-based loyalty systems.Previously, I served as the President and Chief Product Officer at Brightloom, where I directed the platform strategy and development of AI-driven personalization engines and customer insights platforms for consumer brands. At Amazon, I led the Worldwide Deals business and Outbound Marketing platform, delivering record growth and significantly boosting our major shopping events like Prime Day and Q4 Holidays through innovative automated marketing and sponsorship capabilities.At Starbucks, I built and led the Global Digital Products team, pioneering customer-centric digital solutions, including omni-channel order and pay, personalized recommendations and gamification, and "MyBarista", Starbucks' conversational commerce agent. Earlier, I co-founded and led two digital startups to successful strategic acquisitions. My career foundation was built at leading global firms including Amazon, Starbucks, Disney, and ESPN.
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President, Chief Product Officer, Co-Founder And Board MemberKigoSeattle, Wa, Us -
President, Chief Product Officer, And Co-FounderKigo May 2023 - PresentSt. Paul, Mn, UsAt Kigo (an Augeo company), I lead our product and platform strategy as President, co-founder & Chief Product Officer, building technology that makes loyalty programs actually feel personal and valuable for customers. We're transforming how companies connect with their members by combining AI agents, semantic search, personalized rewards, and an extensive merchant network. I guide our team in developing innovative solutions that help major global brands create more meaningful relationships with their customers. Along the way, we've secured partnerships with industry leaders in financial services, manufacturing, retail, telecommunications, consumer electronics and agriculture while growing into one of North America's largest rewards platforms.
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Founder And CeoThred Technologies, Inc. Jan 2022 - May 2023Seattle, Wa, UsThred was an innovative consumer platform that made it fun and fast to search and discover relevant and desirable digital assets on blockchains. As founder and CEO, I led platform strategy and execution, marketing, business development, and fundraising. The venture-backed company was acquired by Augeo in May, 2023 and re-launched as Kigo. -
President And Chief Product OfficerBrightloom Sep 2019 - Jan 2022San Francisco, California, UsAt Brightloom, I led the creation of a pioneering personalization engine and customer insights platform that dramatically enhanced customer experiences and delivered incremental increases in revenue driven by transaction and spend lift. During my tenure, we also initiated a groundbreaking project to develop the world's first data science-driven discovery and engagement platform for tokenized rewards on blockchains. This technology has become the foundation for Kigo's platform vision and strategy.At Brightloom, we assembled a world-class team of engineers, data scientists, product leaders, designers, and marketing strategists dedicated to transforming some of the largest industries globally. If you were driven to think big, move fast, and make a substantial impact, we wanted you on our team. We shaped the future together! -
Head Of Global Outbound Marketing And DealsAmazon Feb 2017 - Sep 2019Seattle, Wa, UsLed global Outbound Marketing which owns the marketing and product strategy, data science, personalized customer experience, technology and programs that communicate with hundreds of millions of Amazon customers through mobile push, SMS, email, messaging platforms, and more. I also led worldwide deals at Amazon which operates the “Today’s Deals” business and also powers the biggest global shopping events of the year including Prime Day, Back to School, Diwali, Black Friday, Cyber Monday, and more. Both Outbound Marketing and WW Deals teams deliver data-driven insights, personalized customer experience, technology innovation, and rapid business growth at a global scale. -
Vice President, Global Digital ProductsStarbucks Jan 2014 - Feb 2017Seattle, Wa, UsLed global digital products at Starbucks including product strategy, design, engineering, and partnerships across Starbucks' mobile applications, websites, and emerging platforms including AI, NLP, voice and messaging. These products are responsible for driving billions in revenue and an increasing share of customer transactions through a seamless combination of digital ordering, payment, loyalty, and media services and experiences. -
Vp Of Products And Emerging TechnologiesCovario Nov 2012 - Jan 2014Lead product strategy, planning, and development of Rio SEO's award-winning search, social, local, and mobile content marketing platform. Rio’s technology drives discovery of and engagement with brand content through search and social channels. Customers include a growing number of the leading global technology, telecommunications, media, retail, and financial services companies.
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Advanced Interactive Marketing InstructorUniversity Of Washington Professional & Continuing Education Jan 2009 - Sep 2013Seattle, Washington, UsLead instructor and curriculum developer for the UW Professional and Continuing Eductation Program's Advanced Interactive Marketing certificate program for mid-career professionals. -
Ceo And FounderMeteor Solutions (Acquired By Covario, Inc.) Oct 2008 - Nov 2012Seattle, Wa, UsFounded in 2008 and acquired by Covario, Inc. in 2012, Meteor Solutions' Social Audience Marketing Suite enables brands like Microsoft, AT&T, MTV Networks and others to drive the sharing of their content at scale using award- winning social analytics and targeted advertising. The company has won numerous awards including The Advertising Research Foundation’s David Ogilvy Award, Digiday’s Digital Publishing Award, Seattle Business Monthly’s Top Tech Innovator, and was named a Techcrunch Disrupt Finalist in 2011. Raised millions in investment capital and grew company from no customers and pre-revenue to multi-millions in revenue with dozens of enterprise customers. Responsible for all aspects of business including product strategy and development, sales and marketing, hiring and team development, fund raising and corporate development, strategic planning, and investor relations. -
Co-Founder, PrincipalSpring Creek Group (Acquired By Interpublic Group) Sep 2006 - Sep 2008New York, Ny, UsSCG is a global social media marketing agency providing a range of services including analytics and community management. The agency was acquired by IPG and is now part of the media holding company's Mediabrands division.As co-founder, I helped to set the strategic direction of the agency in its early, formative years and led the creation of strategic frameworks and client deliverables for brands including Corbis and Microsoft. -
Director Of MarketingJudy'S Book Jul 2005 - Jul 2006Seattle, Wa, UsLed marketing strategy and execution for fast-growing local search and community networking web site. Built and managed an accomplished and effective team of hungry marketing professionals. Drove brand awareness, member acquisition, and member retention strategy and tactical campaigns including advertising planning and buying, creative development, direct marketing, community development, and promotions. Led corporate communications including positioning, messaging, and tactical planning. Serve as a company spokesperson. Oversee public relations program resulting in high-profile coverage including New York Times, Businessweek, Forbes.com, Red Herring and others. Directed market analysis, performance measurement, reporting and budgeting. Managed user experience product team responsible for the design and development of user features, and site design look and feel. -
E-Commerce And Internet Business Development DirectorSalton, Inc May 2003 - Jun 2005UsSalton was a public company with global reach and operations and nearly $1.5B in annual revenue. I led global digital marketing and e-commerce divisions. I managed the P&L for this growing multi-million dollar business and directly led the marketing, operations, finance, and engineering functions carried out by a team with team spread across offices in IL, NJ, CA, and WA. In addition to leading the growing direct-to-consumer business, I also sourced, negotiated, and implemented multi-year and multi-million dollar strategic partnerships with major online retail brands including Amazon, Target, QVC, and Federated.Salton was acquired by APN Holdings in 2009. -
Sr. Product Marketing ManagerSanctum Dec 2001 - May 2003Led product marketing of AppScan, the leading suite of Web application security testing products. DIrectly managed all aspects of product marketing including pricing strategy, sales training, lead generation programs, and PR. Successfully launched expanded product line to increase the addressable target market segments, shorten sales cycles, and pivot from software licensing to subscription model. -
Product Manager (Intern)Real Networks Jun 2000 - Aug 2000Seattle, Wa, UsMBA Summer intern in Media and Distribution group. -
Product ManagerDisney Internet Group Jan 1999 - Aug 1999Product Management of GO Network registration and billing platform. -
Technical ProducerEspn Internet Ventures Jan 1998 - Dec 1998Bristol, Ct, UsProduced and managed online marketing and reporting systems for ESPN Internet Ventures (a JV between Starwave and ESPN). -
Associate Producer - Creative ServicesStarwave Jan 1997 - Dec 1997UsProduced online promotions of in-house services and third-party sponsorships on Starwave operated sites including ESPN.com, NBA.com, NFL.com, Nascar Online, and ABCNEWS.com. -
Research CoordinatorSeattle Children'S Home May 1994 - Dec 1996Seattle, Wa, UsHealth services research and database application development. -
Mental Health SpecialistSeattle Children'S Home Sep 1993 - Apr 1994Seattle, Wa, UsMember of a clinical team providing services and support to mentally and emotionally disturbed children and adolescents.
Ben Straley Skills
Ben Straley Education Details
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Colorado CollegePre-Med -
Colorado CollegePsychology And Pre-Med
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Northwestern University - Kellogg School Of ManagementMarketing And Corporate Strategy
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Lakeside School
Frequently Asked Questions about Ben Straley
What company does Ben Straley work for?
Ben Straley works for Kigo
What is Ben Straley's role at the current company?
Ben Straley's current role is President, Chief Product Officer, Co-Founder and Board Member.
What is Ben Straley's email address?
Ben Straley's email address is bs****@****loom.io
What is Ben Straley's direct phone number?
Ben Straley's direct phone number is +120685*****
What schools did Ben Straley attend?
Ben Straley attended Colorado College, Colorado College, Northwestern University - Kellogg School Of Management, Lakeside School.
What are some of Ben Straley's interests?
Ben Straley has interest in E Commerce, Community Service, Technology, Soccer, Data Science, Children, Skiing, Environment, Education, Biking.
What skills is Ben Straley known for?
Ben Straley has skills like Strategic Partnerships, Online Marketing, E Commerce, Strategy, Online Advertising, Product Management, Social Media Marketing, Product Marketing, Digital Marketing, Analytics, Seo, Start Ups.
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