Budhaditya Baral Email & Phone Number

Bhubaneswar, Odisha, India

1. Strategic Planning - Develop and execute the overall strategy for the OTT platform, including content acquisition, distribution, marketing, and user engagement.2. Content Acquisition and Licensing - Oversee the process of acquiring and licensing content for the platform, including negotiating deals with content creators, studios, and distributors.3. Content Curation - Collaborate with content teams to curate a diverse and appealing library that caters to the platform's target audience.4. Platform Performance - Monitor and analyze key performance indicators (KPIs) to track the platform's growth, user engagement, and content performance.5. User Experience - Ensure a seamless and user-friendly experience across the platform, from content discovery to playback and customer support.6. Marketing and Promotion - Develop and execute marketing strategies to attract and retain users, increase subscriptions, and promote exclusive content.7. Partnerships and Alliances - Establish partnerships with content creators, production studios, distribution networks, and other relevant industry players to enhance the platform's content offerings.8. Technology and Innovation - Stay informed about technological trends in the OTT industry and implement innovations that can enhance the platform's functionality and user experience.9. Revenue Generation - Explore and implement revenue generation models, such as subscription plans, ad-supported content, and premium offerings, to ensure the platform's financial success.10. Team Management - Lead and manage cross-functional teams, including content acquisition, marketing, product development, technology, and customer support.11. Data Analysis - Utilize data-driven insights to make informed decisions about content strategy, user preferences, and platform improvements.12. Budget Management - Develop and manage budgets for various aspects of the OTT platform, including content acquisition, marketing campaigns, and technology investment

Bhubaneswar, Orissa, India

Manage OTT Technology Team.Implementing Business ideas into technology in the OTT environment.Managing Dev Ops team.Managing technological projects efficiently.Creating Marketing strategies.Service Vendor management.Managing Customer Success team.

Noida, Uttar Pradesh, India

As a Deputy Product Manager, participate in C-level meeting for roadmap to product development and upscale business model. Integrate new services from third party vendors. Knowledge transfer of enhancements to the Operations team.Responsibility• Development of Content Management System (CMS).• Video infrastructure management (Live TV and VOD).• Vendor Management for the services incurred from third party.• Managing external platforms like Firestick, Alexa, MI (Patchwall), Hotstar.• Managing Advertisement on Live TV and VOD (Pre-roll, Mid-roll).• Implemented VOD structure for ABP’s original content (ABP Uncut).• Created Audio infrastructure for ABP’s original content (ABP Podcasts).• Managing Website and APP.• Creating better user experience for viewers for Website and APP.• Managing Youtube channels, Facebook pages.

Kolkata Area, India

As Senior Associate, participated in C-level discussion to determine the roadmap to product development and business model (content acquisition and user subscription). In depth involvement in development and enhancement of the OTT Platform (Hoichoi). It included services like Streaming solutions, Encoding, Content management (organization, delivery and CDN), API design, DRM and Piracy protection, user experience enhancement.Responsibility• Encoding of more than 8500 hrs and implementation of the HLS format. Video QC of more than 8500 hours of content. • Implemented Quality of service system for streaming content (Audio & Video). • Delivery and creating the workflow of Content delivery Management for Airtel TV, Vodafone Play, Amazon Video Direct, MX Player. • Product Development (Video CMS), and encoding platform consisting of multiple vendors. • Managing Media Production Workflow • Subtitle for content• Check on Anti-Piracy• Preparing NOC for a project.• SMP of a content.

Bengaluru, Karnataka, India

Project - Shimer and ShineChannel - NickelodeonHandling post production - FX, Animation, Lighting, Compositing team.

Bengaluru, Karnataka, India

As a Project Assistant, was involved in design and development of a in-house Content Management System. Ensure quality of content delivery to clients with QC report of each content.Responsibility• Content management for OZEE project.• Product Development (Internal Video CMS)• Managed the content writing team.• Content Delivery to JIO TV and SONY LIV.

Bangalore

Operations and MIS

Bengaluru Area, India

As an Assistant Team Lead, worked on encoding videos (VOD) and ensure content delivery quality to the Hotstar OTT platform with QC level of 99.98% consistent achievement. Development of a in-house Workflow Management System to upload videos, and enable across teams to work on the same file under a single platform. Worked on Piracy Protection on Youtube platform.Responsibility • Encoding of VOD content and ingestion the asset in CMS.• Video QC.• Product Development (Workflow Management system)• Manage the back-end process for Hotstar.• Manage the team for Cataloguers.• Manage the team of Content Writers

Kolkata, West Bengal, India

As Project Associate has worked with O2 Telecoms. As a service provider worked on connection migration, creation of itemized bills, capping of internet connection.Responsibility• Transfer of Prepay (Pay&Go) connection to Post-pay and vice Versa• Generating Bills • Adding connections in the existing corporate connection• Capping of Internet traffic for the account

Making leads for the Marketing Team...

Bachelor Programme In Business Administration, Business Administration And Management, General, A

High School, Science, Mathematics

Belonged to Science + Mathemetics, Stream.

Schooling, Cbse +10

Activities and Societies: District Level - Atheletics State Level - Atheletics State Level - Football State Level Atheletics, State level.