William Liu

William Liu Email and Phone Number

Vice President of Operation and marketing @ HT Window Fashions
Arcadia, CA, US
William Liu's Location
Arcadia, California, United States, United States
About William Liu

I have diversified experiences in marketing, operations, customer service, sales administration and even IT. My specialty is in consumer products. I provide strategic directions for the company and execute it with tactics and hard work. I have experiences in multiple channels of retails. I marketed products into big box stores, online retailers, two step distributors and department stores. My skills covers negotiation with vendors, artwork design, analytical studies, customer relationship management and more. I can hit the ground and start contribution to the business immediately. I worked for multi billion dollar public company and family owned businesses. I am capable to work with a team with various backgrounds, skills, personalities and functions. I currently manage 5 departments in my current role. I have responsibilities to provide direction, encouragement, critics and organizational structure to my staff. Get the highest morale and best productivity out of my team.I am a technical person. I have the background and education to grasp complicated products, process and equipment. I am certified in marketing and quality control. Six Sigma, Lean Manufacturing and Kaizan (continuous improvement) are covered in my education and my business practice. I am ready for the next challenge at higher level and bigger game.

William Liu's Current Company Details
HT Window Fashions

Ht Window Fashions

View
Vice President of Operation and marketing
Arcadia, CA, US
Employees:
4
William Liu Work Experience Details
  • Ht Window Fashions
    Vice President Of Operation And Marketing
    Ht Window Fashions
    Arcadia, Ca, Us
  • Winco Supply Inc
    Vice President Of Marketing And Business Development
    Winco Supply Inc Sep 2024 - Present
    Strategic outline of Winco Supply business. Define company mission and objectives, both short term and long term.Develop new products to fit existing distribution channel.Create advantages of Winco products to differentiate from competition.Showcase Winco products at IWCE trade show and Sun Shading expoIdentify new channel of sales and bring in suitable products for different channels.Formulate the organization structure and processes for future company growth.Position the products in the marketplace with pricing, promotion, programs and prospects.
  • Ht Window Fashions Corporation
    Vice President Of Operation And Marketing
    Ht Window Fashions Corporation Oct 2005 - Sep 2024
    • Develop and execute long term strategy for overall business• Administer sales support and customer service department• Product management - Review product lines, complete product offering for North America market• Set up pricing structure for all product categories for different channels • Identify new products to grow the business and expand market share• Tradeshow, Advertising, Public Announcement• Manage personnel in marketing, sales administration, customer service and operation• Manage production for custom window blinds and shades• Manage distribution inventory for parts and fabrics, coordinate the orders and shipment overseas• Lay out warehouse floors to maximize the space and efficiency• Set up quality control process to ensure quality and reduce RGA• Negotiate with suppliers on pricing, lead time, and other terms• Provide leadership and direction to operation team• Evaluate and set up new software system for business operation• Oversee IT department – Implemented new operation system. • Set up EDI transactions for national retailers.
  • Kittrich Corporation
    Sr. Product Manager
    Kittrich Corporation Mar 2003 - Oct 2005
    Pomona, California, Us
    • Develop new products to lead market in fashion, innovation, new application, and packaging.• Design seasonal promotions for different channels.• Coordinate with operation, purchasing and sales to bring high quality product to the market.• Design POP for in store product merchandising and trade show.• Review product mix to determine what products will be added to program and what will be dropped.• Define long-term strategy to executives and draft strategy based on group consensus.• Manage brand strategy for CONTACT BRAND and other brands based on market segmentation.
  • Newell Brands
    Product Manager
    Newell Brands Oct 1996 - Mar 2003
    Atlanta, Ga, Us
    • Developed and marketed Bulldog convenience hardware to mass merchants, home centers and coops.• Defined marketing strategy for Bulldog products in short term and long term.• Designed programs for prospective customers and participate the sales presentation and customer line review.• Determined the customer pricing and monitor the customer profitability.• Traveled overseas to find new suppliers for existing and new product lines.• Designed, coordinated and participated the trade shows.• Administrated department budget and personnel.

William Liu Education Details

  • The University Of Memphis
    The University Of Memphis
    General
  • Jilin University
    Jilin University
    Industrial Engineering
  • Jilin University
    Jilin University
    International Business

Frequently Asked Questions about William Liu

What company does William Liu work for?

William Liu works for Ht Window Fashions

What is William Liu's role at the current company?

William Liu's current role is Vice President of Operation and marketing.

What schools did William Liu attend?

William Liu attended The University Of Memphis, Jilin University, Jilin University.

Who are William Liu's colleagues?

William Liu's colleagues are Karen Howland-Walker, Hoho Jony, Manoj Saini, Ken Holstein.

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