Burak İnal Email & Phone Number

İstanbul, Türkiye

İstanbul, Türkiye

• Analyzed SEO and SEM performance, implemented improvement actions, and managed website processes.
• Developed and maintained structures for AXA's digital channels, including the website, blog, and mobile applications.
• Worked closely with third-party agencies on SEO strategies, SEM campaigns, and blog posts.
• Managed and conducted regular user tests for the AXAFit mobile application, ensuring continuous updates and improvements.
• Enhanced and tested website product quotation pages.

• Managed website content and implemented strategies to enhance SEO performance.
• Planned and analyzed the performance of digital campaigns.
• Developed and monitored content for the blog page.
• Managed the Healpy mobile application, including updating content and interface. Conducted regular user tests for the application.

İstanbul, Türkiye

• Executed ATL & BTL communications activities, including agency management and monthly social media content planning.
• Managed Corporate Social Responsibility initiatives, specifically the Groupama Driving Academy, providing customers with safe driving education at Intercity Istanbul Park.

İstanbul, Türkiye

• Analyzed SEO and SEM activities, implemented actions to improve performance, and prepared content for the corporate blog.
• Contributed to the idea phase and execution of the Çak Beşlik mobile application, organized competitions twice a week for 7 months.
• Prepared monthly social media content plans for the Communications Team. Coordinated with social media and PR agencies.

Istanbul, Turkey

• Consolidated all customer data and recorded it in the system for market analysis.
• Responsible for verbal and face-to-face communication with customers, including field visits.