Brianna Nicole Clark Email & Phone Number

Charlotte, North Carolina, United States

• Managed platforms and increased overall NASCAR gaming and esports social media followership by 44% in 2024, with platform-specific growth on X (65%), Instagram (84%), Twitch (61%), and Discord (11%). Reaching 5.4.
• Launched and strategized initiatives for the eNASCAR Coca-Cola iRacing Series, boosting engagement through the 2024-2025 eNASCAR Co-Streaming Program during race weeks 10-13. This led to a 63% increase in co-stream.
• Led influencer-focused campaigns to support game launches, boosting relevance, visibility, and engagement in gaming, with Twitch campaigns collectively driving 500K+ live views.
• Managed a team of 12 on Discord and Twitch, providing support for various initiatives, including Developers and Moderators.
• Collaborated with partners such as Logitech and Playfly on creators, esports organization, content, and community campaigns.

Charlotte, North Carolina, United States

• Developed initiatives, strategy and execution to grow online communities for gaming and esports under eNASCAR launches like Roblox, Rocket League and iRacing.
• Bolstered fan engagement, built a community, and led partnered projects through gaming-focused social platforms like Twitch, Reddit and Discord, including partnerships with WSC and Spotify.
• Surfaced organic and paid gaming content for platforms like Twitch, YouTube, Twitter, etc, on @NASCAR.
• Launched and ran @eNASCAR on Twitter and Instagram. Monitored social media, gaming and esports trends in and out of the racing ecosystem.
• Managed emerging platforms like Discord and Twitch, focusing on mod team, expenses, community building, content, and partnerships, increasing Discord membership by 50%.
• Managed eNASCAR.com, including development and articles.

Boca Raton, Florida, United States

• Managed and produced TikTok content.
• Designed, filmed, and photographed marketing initiatives and coordinated with freelancers.
• Worked on content creation with influencers who had over 1 million followers.
• Created graphics, and social media content.

• Conducted market analysis and research on the latest trends in the social media industry.
• Researched and evaluated competitor marketing and digital content.
• Organized and coordinated marketing projects with freelancers.

Davie, Florida, United States

• Managed social media campaigns and accounts across platforms, including paid media and day-to-day content.
• Lead a team of social media managers and guided graphic design interns.
• Designed graphics, marketing emails, motion graphics, promotional items, shot and edited photograph and videography.
• Assisted planning layouts of website updates.
• Planned, organized and marketed events with Misfits Gaming, Florida Mayhem and Cloud9.

• RESEARCH BELOW WAS PRESENTED AT THE FAU RESEARCH ENCOUNTER 2020. *
• Collaborated on design for of historic Mitchellville AR tour for the Endowment for the Humanities Digital Project for the Public grant and Epic Games Megagrant.
• Assisted in design of AR Murder Mystery game.
• Created a Frankenstein Shadow Box for the Museum of Discovery and Science.

Boca Raton, Florida, United States

• Founded and managed community outreach initiatives, maintaining communication, marketing, and event coordination with partners and sponsors including Gift of Life, Misfits, and HyperX.
• Developed and managed branding and social media.
• Created graphics, designed esports snap filters, website assets, and contributed to jersey design.
• Facilitated email communications, paid social media campaigns, and promotional emails.

• Upload and publish content to website.
• Write description copy, and edit photos for website.
• Coordinate with the previous Website Designer and CEO.

Naples, Florida, United States

• Freelance wrote for various stories.

Naples, Florida, United States

• Engaged and influenced consumers in order to create excitement for a brand.
• Created social media leads.
• Modeled and helped creatively direct photoshoots.

Syracuse, New York, United States

• Wrote a Q&A column interviewing people including Victoria Justice, Max Schneider, and more.
• Freelance wrote for various stories.