Brianna Nicole Clark Email & Phone Number

Charlotte, Nc, Us

Charlotte, North Carolina, United States

• Managed platforms and increased overall NASCAR gaming and esports social media followership by 44% in 2024, with platform-specific growth on X (65%), Instagram (84%), Twitch (61%), and Discord (11%). Reaching 5.4 million impressions by Q3. • Launched and strategized initiatives for the eNASCAR Coca-Cola iRacing Series, boosting engagement through the 2024-2025 eNASCAR Co-Streaming Program during race weeks 10-13. This led to a 63% increase in co-stream hours watched and a 26% rise in average chat impressions compared to Weeks 1-9.• Led influencer-focused campaigns to support game launches, boosting relevance, visibility, and engagement in gaming, with Twitch campaigns collectively driving 500K+ live views.• Managed a team of 12 on Discord and Twitch, providing support for various initiatives, including Developers and Moderators.• Collaborated with partners such as Logitech and Playfly on creators, esports organization, content, and community campaigns.

Charlotte, North Carolina, United States

• Developed initiatives, strategy and execution to grow online communities for gaming and esports under eNASCAR launches like Roblox, Rocket League and iRacing. • Bolstered fan engagement, built a community, and led partnered projects through gaming-focused social platforms like Twitch, Reddit and Discord, including partnerships with WSC and Spotify. • Surfaced organic and paid gaming content for platforms like Twitch, YouTube, Twitter, etc, on @NASCAR. • Launched and ran @eNASCAR on Twitter and Instagram. Monitored social media, gaming and esports trends in and out of the racing ecosystem. • Managed emerging platforms like Discord and Twitch, focusing on mod team, expenses, community building, content, and partnerships, increasing Discord membership by 50%. • Managed eNASCAR.com, including development and articles. • Collaborated with the creative team in the development of creative designs. • Facilitated strategic partnerships with Gen.G Esports, OpTic Gaming, iRacing, and Rainbow Six Siege. Communicated the outcomes using data to showcase the impact. • Worked to execute influencer/talent activations at the track and on social.

Boca Raton, Florida, United States

• Managed and produced TikTok content.• Designed, filmed, and photographed marketing initiatives and coordinated with freelancers. • Worked on content creation with influencers who had over 1 million followers.• Created graphics, and social media content.

• Conducted market analysis and research on the latest trends in the social media industry.• Researched and evaluated competitor marketing and digital content.• Organized and coordinated marketing projects with freelancers.

Davie, Florida, United States

• Managed social media campaigns and accounts across platforms, including paid media and day-to-day content.• Lead a team of social media managers and guided graphic design interns.• Designed graphics, marketing emails, motion graphics, promotional items, shot and edited photograph and videography.• Assisted planning layouts of website updates.• Planned, organized and marketed events with Misfits Gaming, Florida Mayhem and Cloud9.

*RESEARCH BELOW WAS PRESENTED AT THE FAU RESEARCH ENCOUNTER 2020. * • Collaborated on design for of historic Mitchellville AR tour for the Endowment for the Humanities Digital Project for the Public grant and Epic Games Megagrant.• Assisted in design of AR Murder Mystery game.• Created a Frankenstein Shadow Box for the Museum of Discovery and Science.

Boca Raton, Florida, United States

• Founded and managed community outreach initiatives, maintaining communication, marketing, and event coordination with partners and sponsors including Gift of Life, Misfits, and HyperX.• Developed and managed branding and social media.• Created graphics, designed esports snap filters, website assets, and contributed to jersey design.• Facilitated email communications, paid social media campaigns, and promotional emails.

• Upload and publish content to website. • Write description copy, and edit photos for website.• Coordinate with the previous Website Designer and CEO.

Naples, Florida, United States

• Freelance wrote for various stories.

Naples, Florida, United States

• Engaged and influenced consumers in order to create excitement for a brand. • Created social media leads. • Modeled and helped creatively direct photoshoots.

Syracuse, New York, United States

• Wrote a Q&A column interviewing people including Victoria Justice, Max Schneider, and more.• Freelance wrote for various stories.