Matt Burgoon

Matt Burgoon Email and Phone Number

Delivery Lead - Marketing Operations @ Accenture @ Accenture
dublin, dublin, ireland
Matt Burgoon's Location
Brooklyn, New York, United States, United States
Matt Burgoon's Contact Details
About Matt Burgoon

Throughout 20+ years in Digital Media & Technology Operations, I've helped scale early-stage startups, integrated two acquisitions and drove incremental revenue for large companies. I am passionate about building operational orgs from the ground up while taking pride in cross-functional collaboration. Experience managing various teams within Operations including Optimization Analysts, Account Management, Solutions Engineering, Supply Ops, AdOps, Business Intelligence, Learning & Development and Sales Ops. In addition, I've focused on redesigning Operations workflows for the past 10+ years into various workflow tools.

Matt Burgoon's Current Company Details
Accenture

Accenture

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Delivery Lead - Marketing Operations @ Accenture
dublin, dublin, ireland
Website:
accenture.com
Employees:
407706
Matt Burgoon Work Experience Details
  • Accenture
    Delivery Lead - Marketing Operations
    Accenture Jan 2019 - Present
    New York, Ny
  • Adaptly (Acquired By Accenture)
    Svp, Operations
    Adaptly (Acquired By Accenture) Jun 2017 - Dec 2018
    New York, Ny
    (summary for all Adaptly positions)Before being acquired by Accenture, I was responsible for building a consistent org structure among the global Adaptly Operations team including the definition of the various job levels, defining team process and creating policies. Instituted a global QA policy substantially reducing the amount of makegoods/errors. Co-led a project with Product to integrate Salesforce and in-house tech thus reducing the amount of duplicative work from 5 to 3 tools.
  • Adaptly (Acquired By Accenture)
    Svp, Media Operations
    Adaptly (Acquired By Accenture) May 2016 - Jun 2017
    New York, Ny
  • Spongecell (Acquired By Flashtalking)
    Vp, Operations
    Spongecell (Acquired By Flashtalking) Sep 2014 - May 2016
    New York, Ny
    At Spongecell, I was responsible for scaling the operational teams (Production, AdOps, Media). Upon starting, I introduced the Solutions Engineer position to help guide Sales with strategic RFP's. I also established & managed the international operations team while also overseeing the consolidation of the operations workflow from 3 workflow tools into one audit-able tool - JIRA.
  • Tapad (Acquired By Telenor)
    Vp, Media Operations
    Tapad (Acquired By Telenor) Aug 2013 - Sep 2014
    New York, Ny
    At Tapad, I was brought in and responsible for scaling Media Operations from an AM team to an expanded Media execution framework (Ad Ops, AM, Yield, Supply, & Sales Ops). In parallel, I re-designed the campaign workflow inside Salesforce to incorporate all pre & post-sales teams allowing for greater insight into revenue projections, red flags on campaigns, and analysis on goals & RFP’s lost.
  • Yahoo
    Sr. Director, Optimization Management
    Yahoo Jan 2012 - Jul 2013
    New York, Ny
    (summary for all Interclick/Yahoo positions)I was accountable for overall advertiser performance, delivery, and incremental revenue for 5 years through the Yahoo acquisition in Dec 2011. During this time, the company experienced hyper-growth as revenue increased from $20m in 2008 to $305m in 2012. I was responsible for scaling the Media Operations team from three in-house to 35 across the country, utilizing two ad servers. Through a consistent evolution of both Operational and Sales support, the company hit revenue goals 17 straight quarters.
  • Interclick (Acquired By Yahoo)
    Vp, Media Operations
    Interclick (Acquired By Yahoo) Mar 2011 - Dec 2011
    New York, Ny
  • Interclick (Acquired By Yahoo)
    Director, Media Operations
    Interclick (Acquired By Yahoo) Sep 2008 - Mar 2011
    New York, Ny
  • Aol
    Account Manager
    Aol Jun 2007 - Sep 2008
    New York, Ny
    (summary for all AOL positions)I was part of the original Data Targeting group in early 2005 and the Project Manager to bring demo targeting to the AIM Buddy List. I also spent 3 years in Ad Operations where I rolled out an auditable tracking system for all non-standard advertising placements on AIM, Netscape and CompuServe. I finished my career at AOL driving incremental revenue for advertisers and learning the Sales end of the Digital Media industry.
  • Aol
    Ecommerce Program Manager
    Aol Feb 2006 - May 2007
    Dulles, Va
  • Aol
    Project Manager - Ad Operations
    Aol Jan 2005 - Feb 2006
    Dulles, Va
  • Aol Web Properties (Aim, Netscape, Compuserve)
    Associate Operations Manager
    Aol Web Properties (Aim, Netscape, Compuserve) Feb 2002 - Jan 2005
    Columbus, Oh
  • The Ohio State University: Max M. Fisher College Of Business
    Helpdesk Technician
    The Ohio State University: Max M. Fisher College Of Business 1999 - 2002
    Columbus, Oh
    Performed troubleshooting of computer hardware and software issues by Fisher College of Business staff and faculty. Followed up each repair to confirm customer satisfaction

Matt Burgoon Skills

Digital Media Digital Strategy E Commerce Online Advertising Advertising Web Analytics Digital Marketing Account Management Ad Networks Mobile Marketing Sem Display Advertising Media Planning Sales Operations Ad Serving Rich Media Interactive Marketing Behavioral Targeting Ppc Doubleclick Omniture

Frequently Asked Questions about Matt Burgoon

What company does Matt Burgoon work for?

Matt Burgoon works for Accenture

What is Matt Burgoon's role at the current company?

Matt Burgoon's current role is Delivery Lead - Marketing Operations @ Accenture.

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What skills is Matt Burgoon known for?

Matt Burgoon has skills like Digital Media, Digital Strategy, E Commerce, Online Advertising, Advertising, Web Analytics, Digital Marketing, Account Management, Ad Networks, Mobile Marketing, Sem, Display Advertising.

Who are Matt Burgoon's colleagues?

Matt Burgoon's colleagues are Suhas Mungurkar, Sujith Suseelan, Tatiana Moran, Virender Singh Dogra, Karan Garg, Renu Singh, Amanda Collins.

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