Burt Crismore Email & Phone Number

- Manage test teams both internally and externally ensuring that quality and performance standards are met.- Execute hybrid manual/automated testing that includes functional, design, and UX testing on multiple browsers and devices based on product requirements and acceptance criteria.- Plan and monitor test execution while triaging, tracking, defining severity and priority, and reporting of all defects back to the development and design teams.- Attend design and development sessions to help inform on functional test plans.- Organize deployment schedules and oversee deployment cycles to ensure a successful push to production based on Agile methodologies.- Manage and report project activities to stakeholders, project management, and management team.- Maintain and evolve our QX principles, quality standards and documentation.

- Created the first QX role to support the team in increasing quality coverage across all browsers and devices on Illumina.com. - Developed a quality management system for designers and developers that increased accuracy and deliverability related to web projects and marketing initiatives.- Created and executed all test plans in support of HiSeq 3000/4000, NextSeq 550, MiniSeq, NovaSeq, and iSeq 100 marketing launches.

San Diego, California

Developed website marketing communications in support of genetic sequencing and array technologies.» Designed and developed high-visibility marketing pages based on brand guidelines for maximum usability with a focus on user experience, which delivers greater awareness to the family of Illumina systems, Reproductive & Genetic Health, and Oncology.» Created user interfaces using front-end code in HTML, CSS, and JavaScript. Performed quality analysis and usability tests to ensure cross-browser compatibility. Led front-end development strategy and collaborated with back-end developers to ensure a successful handoff of code for component development, reducing production time and increasing efficiency.» Constructed, maintained, and evolved the Illumina design pattern library and style guide. Responsible for creating new design solutions and guiding the design team on best practices. Educated internal customers on the value of quality design and the importance of a pattern library, which ensures a consistent and easy to maintain website.

Greater San Diego Area

» Created HTML e-mail campaigns utilizing Marketo to promote product announcements and implemented cookie code for analytics and dynamic content purposes.» Assisted in the successful product launch of NextSeq 500 and HiSeq X Ten. Created landing pages, banners, and supporting pages promoting system features.» Collaborated with cross-functional teams on strategic communication projects in an effort to promote products and educate customers.

Greater San Diego Area

Coordinated, managed, and developed digital and print communications in support of three first-in-class pharmaceutical drugs: Bydureon, Byetta, and Symlin. Led major projects that contributed to global product awareness, employee education, and sales team motivation.» Designed, managed, and maintained the corporate website, which demonstrated value for investor relations, raised product awareness, and substantially increased viewership from previous years.» Assisted in the successful launch of Bydureon, a first-in-class once-weekly diabetes drug. Produced product packaging and marketing pieces based on strict brand and FDA guidelines.» Developed internal sales campaigns driving key messaging and motivating sales team, which improved employee productivity and morale. Quarterly communications were distributed to promote yearly sales trip. Designed trip guides, invitations, brochures, signage, and website.» Developed employee compliance campaigns creating awareness around government regulations and increasing employee engagement. Designed posters, digital signage, educational guides, and digital newsletter.» Implemented an employee recognition program, which strengthened employee morale and helped align with the company mission and vision. Designed posters, digital signage, and intranet site.» Created trade show displays and sales collateral that showed product value and awareness.

Greater San Diego Area

Developed digital and print communications in support of Pyxis and Alaris product lines. » Produced interactive Flash demonstrations educating sales teams, marketing, and external clients on medication management, infection prevention, and respiratory care.» Provided design for product brochures and trade show promotions reinforcing product value. Completed projects ahead of schedule while maintaining strict quality control.

Tacoma

Successfully managed and coordinated high-end graphic design projects from concept to completion. Worked closely with clients to develop educational, interactive CDs and websites, advertising campaigns, company branding, and environmental graphics.- Designed and programmed an educational, interactive CD for Washington State Department of Natural Resources, which won the Davey Gold Award for Interactive Multimedia.- Designed and programmed an educational, interactive CD for Washington State Historic Preservation Department, which won The Seattle Show Award for Information Design and State Historic Preservation Officer’s Award.- Developed Pierce County Health Department’s first interactive Food Worker Safety Test, resulting in a more efficient and educational process.

Greater Seattle Area

Established a professional design studio and oversaw daily operations including quality control, client relations, vendor management, and ensured on-time completion of jobs to client’s specifications. Managed all print projects and directed design staff.

Greater Seattle Area

Created commercial real estate marketing materials for companies such as Cushman & Wakefield, Grubb & Ellis, CB Richard Ellis, Colliers International, and Coldwell Banker. Built quality customer relationships through excellent service and on-time job completion.