Burt Wallerstein successfully founded a sales, marketing and sourcing agency that evolved into a brand centric consultancy to small businesses. Prior he was a senior department and discount store executive with a proven track record of success in disciplines including new business development, brand development, procurement, marketing, merchandising and supply chain management.As a specialist in brand development, both personal and professional, he understands that a brand is a promise that must be reinforced every time people come into contact with you or any facet of an organization. He recognizes that specializing in a sub-discipline without understanding the bigger picture will create a level of dysfunction that will inhibit maximizing a brand's potential.He has counseled over 300 clients focused on maximizing their brands as well as analyzing each company's products and/or services, processes and people. Burt possesses an innate ability to enhance different businesses in ways most people would never consider and communicate at all levels of management. He understands that no one is an expert in all business processes and has a team of complementary talent at his disposal.Strategic consulting to new and small businesses including agents, retailers, wholesalers, domestic importers, overseas factories. Brand Development [personal and professional], new business development, new business model development, strategic planning, marketing, licensing, sales, global sourcing, importing.
Listed skills include Entrepreneurship, Marketing, Strategic Planning, Brand Development, and 25 others.