Frederik Vandenweghe

Frederik Vandenweghe Email and Phone Number

I help clients unlock sustainable growth via digital marketing strategies and data-backed experimentation | Marketing leader | Public speaker @ Ants
Frederik Vandenweghe's Location
Antwerp, Flemish Region, Belgium, Belgium
About Frederik Vandenweghe

As a seasoned growth professional with a background in Innovation, I help startups and corporates drive business growth by making data-driven decisions. By constantly testing new strategies and tactics to acquire, activate and retain customers, I help businesses become more customer-centric. After a couple of years as an innovation/growth consultant, I decided to double down on business experimentation and become an entrepreneur myself. Together with my co-founder, we started Cosmos Collective with the aim of embedding experimentation into the DNA of your organisation. We do this in 3 ways: 1. By validating your ideas so you can invest in the ones that have true potential and save in terms of time, money and resources2. By leveraging customer data to explore new growth opportunities so you can scale what works in a customer-centric way3. By training and coaching your teams and leadership on how to design and run experiments across the business in a sustainable wayOver the past 2 years, we have become a company with a global team that has offices in 3 different countries. It's been quite the journey so far, and there is much more to come.Feel free to contact me to talk about business experimentation, entrepreneurship or to have a friendly chat!

Frederik Vandenweghe's Current Company Details
Ants

Ants

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I help clients unlock sustainable growth via digital marketing strategies and data-backed experimentation | Marketing leader | Public speaker
Frederik Vandenweghe Work Experience Details
  • Ants
    Managing Partner
    Ants Jan 2024 - Present
    Antwerp, Flemish Region, Belgium
    Ants Connect: Where advice meets action. Your business's needs shape our approach. We adeptly decode and translate them into impactful marketing strategies and operational advice. We're partners. We connect, not consult. Let's talk?
  • Ants
    Chief Marketing Officer
    Ants Jan 2024 - Present
    Antwerp Metropolitan Area
  • Better Growth
    Member
    Better Growth Mar 2024 - Present
    Antwerp Metropolitan Area
    Better Growth The community for ambitious growth leaders.
  • Switch Lanes Studio
    Founder
    Switch Lanes Studio Sep 2020 - Present
    Antwerp, Flemish Region, Belgium
  • Cosmos Collective
    Founding Partner
    Cosmos Collective Nov 2020 - Jan 2024
    Antwerp, Flemish Region, Belgium
    Cosmos Collective emerged on the scene with a bold mission: to instil a culture of experimentation within the fabric of every company. From rigorously testing new business concepts to scaling existing propositions, we're about pushing the boundaries of innovation and growth. As an experiment studio based in Antwerp, we help companies accelerate their innovation efforts by validating ideas at an early stage and using growth marketing principles to boost revenue. Cosmos Collective was successfully acquired in 2023
  • Cosmos Collective
    Head Of Growth
    Cosmos Collective Oct 2021 - Mar 2023
    Antwerp Metropolitan Area
  • Cosmos Collective
    Head Of Validation
    Cosmos Collective Nov 2020 - Oct 2021
    Antwerp, Flemish Region, Belgium
  • Growth Tribe Academy
    Growth Coach & Trainer
    Growth Tribe Academy Aug 2020 - Jul 2022
    Amsterdam Area, Netherlands
    - Training fortune 500 companies (Philips/General Electric...) and big corporates (ING/Ferring...)- Coaching product/marketing with their experimentation efforts- Rolling out experiment programs within corporates- Designing academies to upskill teams at scale at Fortune 500 companies- Training leadership teams on the digital skills of tomorrow
  • Rydoo
    Marketing Automation Manager
    Rydoo Sep 2019 - Aug 2020
    Brussels Area, Belgium
    - Creating and scaling personalized nurturing in HubSpot and Intercom- Building lead scoring systems based on demographic and behavioural attributes - Setting up effective data collection and data enrichment processes - Managing the marketing automation flow- Analyzing and reporting hard/soft data- SDR Support
  • The Growth Revolution
    Growth Strategist
    The Growth Revolution Apr 2019 - Sep 2019
    Antwerp Area, Belgium
    - Determining the needs of the client through interviews and workshops- Creating full-funnel growth strategies with clear business goals in mind- Designing experiments across the funnel focused on long-term impact (activation/retention)- Scaling successful experiments learnings across the business - Account management
  • The Growth Revolution
    Experiment Designer
    The Growth Revolution Oct 2018 - Mar 2019
    Antwerp Area, Belgium
    - Designing, building and running experiments to generate an increase in conversion - Helping product teams to optimise product activation and customer retention via experimentation- Analysing customer data to find opportunities for growth- Analyzing results and extracting insights to make customer-centric decisions- Project and Client management
  • Board Of Innovation
    Inbound Marketeer
    Board Of Innovation Nov 2017 - Oct 2018
    Antwerp Area, Belgium
    - Managing multichannel lead generation campaigns with a strong B2B focus- Automating and optimizing nurturing processes in Hubspot- Ideating, executing, and reporting on marketing experiments to boost awareness and acquisition- Innovation research to support Business Designers
  • Sony Music Entertainment Belgium
    Digital Marketeer
    Sony Music Entertainment Belgium Sep 2017 - Oct 2017
    Brussels Area, Belgium
    - CRM management in Salesforce- Event management for artist promotion- GDPR compliance management- Social media management

Frederik Vandenweghe Skills

Leadership Conversion Rate Optimization Conversational Marketing Intercom Logic Growth Strategies Hubspot Lead Nurturing Training And Development Mailchimp Linkedin Advertising Customer Retention Outbound Marketing Data Analysis Content Marketing Communication English Facebook Ads Team Management Digital Marketing Business Growth Strategies B2b Marketing Scrum Innovation Management Lead Generation Marketing Automation Psychographics Business Innovation Entrepreneurship Digitale Media Business To Business Design Thinking Cross Functional Team Leadership Search Engine Marketing Zapier Google Analytics Conversion Optimization Streaming Media Social Media Marketing A/b Testing Sociale Media Email Marketing Growth Management Strategic Consulting Business Coaching Project Management Inbound Marketing Experimental Design Lean Thinking Google Ads Search Engine Optimization Tactics

Frederik Vandenweghe Education Details

Frequently Asked Questions about Frederik Vandenweghe

What company does Frederik Vandenweghe work for?

Frederik Vandenweghe works for Ants

What is Frederik Vandenweghe's role at the current company?

Frederik Vandenweghe's current role is I help clients unlock sustainable growth via digital marketing strategies and data-backed experimentation | Marketing leader | Public speaker.

What schools did Frederik Vandenweghe attend?

Frederik Vandenweghe attended Digital Marketing Institute, Thomas More-Hogeschool, Ku Leuven.

What skills is Frederik Vandenweghe known for?

Frederik Vandenweghe has skills like Leadership, Conversion Rate Optimization, Conversational Marketing, Intercom, Logic, Growth Strategies, Hubspot, Lead Nurturing, Training And Development, Mailchimp, Linkedin Advertising, Customer Retention.

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