Bhaskar Varshney Email and Phone Number
Bhaskar Varshney personal email
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I am a passionate digital marketing strategist, user experience consultant, entrepreneur, and fervent fan of consumer psychology. Occasionally, I don the hat of a mentor, sharing my knowledge and insights.My passion? Igniting online growth that's nothing short of explosive. I combine the power of emotion, design, technology, and growth-focused strategies with consumer psychology to create magical connections between brands and their audiences. Global giants like Coca-Cola, Oracle, IBM, Lenovo, Symantec, Airtel, and World Wide Fund for Nature have trusted me to catalyze their online success, resulting in record-shattering campaigns.My superpower is understanding what truly moves people. I distill complexity into simple human truths that evolve how users think, feel, and engage. This inspires them to become raving fans who drive viral growth. The status quo never satisfies me. I find glimmers of untapped potential that others miss, then amplify them into spotlight-stealing success. Looking to skyrocket your website traffic by 300%? Want to convert casual visitors into loyal customers? Need to establish thought leadership that dominates search rankings? Or perhaps develop captivating social content and communities? With me, the seemingly impossible becomes POSSIBLE. Ready to embark on this thrilling journey? Let's connect!
Enigma Digital
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Founder & Chief MarketectEnigma Digital Jul 2019 - PresentNoida, Uttar Pradesh, In -
Digital Strategist & Ux ConsultantIndependent Consulting Services Aug 2010 - PresentWorked on project/assignment basis with SMEs & Enterprises based across Europe, Asia, Australia, United States & Canada.Aided SMEs by providing digital consultancy, pre-sales activities, resource planning, project development and support for a suite of comprehensive services related to Website Design & Development, Flash Demos, Power Point Presentations, Collaterals and other Online Marketing Services. Key clients that I have worked with include companies like – ToTheNew, FranklyMe, Creative Business Labs, Iacobucci360, Symantec, Wbeex and CT Communications. Primary responsibilities included:• Drafting the Standard Operating Procedures & Policies for various functions including sales, account management, project management, reports & invoice generation and customer satisfaction index.• Draft and implement business development strategies tailored for the international market.• Establish strong relations with corporate clients, business associates and partner agencies.• Identify and develop potential business partners and grow the existing client relationships through ‘up selling’ and ‘cross selling’.• Map international markets and maintain a prospect database to acquire new accounts.• Act as a liaison between the client and the delivery team, thereby managing expectations and ensuring timely delivery of high quality work.• Effectively understand the client requirements and develop strategy to achieve the client’s goals.• Brief the delivery teams, supervise and review the work, provide feedback and improvise to ensure delivery standards are maintained.
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Vice President - Digital & New MediaThe Bee Advertising Aug 2016 - Jul 2017
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Senior Manager - Client ConsultingInterpublic Group (Ipg) May 2014 - Aug 2016New York, Ny, UsHired as a senior member of the client servicing team to manage & grow a diverse portfolio of existing clients. I have been entrusted to manage some of the biggest accounts in digital advertising space which includes brands across verticals like Politics, Food & Beverage, Education, Consumer Electronics, NGOs and Real Estate. My key responsibilities include:• Developing, driving and executing digital strategies for different large accounts, managing multiple new business prospects and leading the day-to-day activities on a few of key clients.• Develop client relationships; understand the brand objectives & plan the optimum utilization of allocated budgets in the most profitable manner. • Identify the key stakeholders, gather and analyze requirements, create the scope of work and discuss it with the vertical heads. Plan & strategize digital campaigns, brief the delivery teams, supervise and review the work, provide feedback and improvise to ensure delivery standards are maintained.• Develop deep understanding of each client through research of the company, its competition and the industry.• Monitor and report on market and competitor activities and share insights & analysis with the client to strategize future campaigns. -
Co-Founder & CooIncynk Oct 2011 - Aug 2013As a Co-Founder, I played a key role in establishing the company and creating a strong online presence of the brand, delivering business results and increasing profitability. Started as a two member team and grew to a significant team size of 22 people in a year and half of commencing the operations. My key responsibilities during this short stint included:• Creating an online presence for the brand and manage end-to-end online marketing activities including SEO, SEM, SMO, Affiliate channels, Online Partnerships and the Web Portal.• Study the markets, develop new revenue streams, nurture new sales channels, bring in operational excellence, manage the brand, improve the brand connect with the consumers and grow the business.• Create an understanding of the opportunity in the online retail sector, market sizing & mapping.• Assess performance by location through audit reports.• Develop the Standard Operating Procedures & Policies for various functions.• Manage product development, develop new vendor/supplier relationships, hold negotiations (about prices and with brands, vendors and all third parties) and develop an organization capable of sustaining in the market.
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Asst. Manager - Client ServicingResultrix Aug 2011 - Dec 2011Bellevue, Wa, UsRecruited as the first & only member of the client servicing team at Resultrix to handle & manage their biggest account (by revenue) – Max Bupa Health Insurance. Key Result Areas:• Develop client relationships; understand the marketing plan & budget and plan the optimum utilization of allocated budgets in the most profitable manner. • Identify new opportunities to grow the account & retain the existing monthly business.• Successfully manage client relationship (Have received recognition for the same). • Manage the account effectively by proactively analyzing client needs & maximizing account revenues. • Co-ordinate with departments such as Creative, Technology, SEM, Multimedia, Display Marketing, Portals etc. to ensure smooth task implementation. -
Asst. Manager - Business DevelopmentTangence Aug 2010 - Aug 2011San Jose, Ca, UsAs a core member of the Global Business Development Team, I was appointed the task of setting up a business development team for the EMEA & US region.Key Result Areas:• Generate revenue to meet the target by winning accounts for Digital Marketing Services.• Prepare sales and marketing tools to grow existing accounts and attain new accounts.• Build strategy to develop and manage marketing programs targeting prospective clients including inbound, outbound and direct marketing methods.• Develop clients and acquire new business by creating and maintaining strategic partnerships with digital and new media agencies globally.• Increase account penetration, customer satisfaction and sales growth by closely interacting with potential clients, understanding their requirements and customizing the services accordingly.• Provide turnkey solutions to partners for digital outsourcing, digital consultation, pre-sales activities, resource planning, project management and digital design and development.
Bhaskar Varshney Skills
Bhaskar Varshney Education Details
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Delhi UniversityFinance
Frequently Asked Questions about Bhaskar Varshney
What company does Bhaskar Varshney work for?
Bhaskar Varshney works for Enigma Digital
What is Bhaskar Varshney's role at the current company?
Bhaskar Varshney's current role is Helping Businesses Attract, Engage & Convert Their Web Audiences | UI/UX | Experience Design | Growth Hacking | Digital Marketing.
What is Bhaskar Varshney's email address?
Bhaskar Varshney's email address is va****@****ail.com
What schools did Bhaskar Varshney attend?
Bhaskar Varshney attended Delhi University.
What are some of Bhaskar Varshney's interests?
Bhaskar Varshney has interest in Networking, Cooking, Economic Empowerment, Travelling, Politics, Environment, Education, Science And Technology, Music, Business Ideas.
What skills is Bhaskar Varshney known for?
Bhaskar Varshney has skills like Digital Marketing, E Commerce, Account Management, Marketing Strategy, Strategic Partnerships, Seo, Sem, Online Marketing, Analytics, Business Strategy, Online Advertising, Business Advisory.
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