As the Product Manager at Incase for almost 5 years, I dedicated myself to the following strategic functions:-Lead business case development and built cross-category Roadmap's through strategic business analysis and product category expertise. -Owned execution of the product strategy in alignment to the vision and mission of the brand-Performed key strategic functions including conducting VOC, competitive analysis, creating product requirement documents, consistent consumer trend analysis, market data analysis, margin-excellence programs, and managing product lines.-Created global pricing & channel segmentation strategies.-Collaborated with design, development, finance, marketing, operations, and sales to manage product line from kickoff to product launch and through full product life cycle.-Created and delivered compelling new product launch product presentations to internal leadership and major retail partners including Apple & Best Buy.-Travelled to Asia to source and manage strategic vendor partnerships, vendor region migration, and align on supply chain best-practices. -Travelled to large retailer & expo shows as well as key selling regions (Europe & Asia) to present product lines to key regional customers, and deliver Brand-to-Consumer experiences. -Continuously improved cross-functional planning, team alignment, stage-gate development, and key decision-making processes.-Served as the product category champion and drove highly impactful, consumer-focused, sustainable product launch's to market.

Responsible for managing the apparel & accessory product development process by liaising between buyers/designers and manufacturers, ensuring deadlines are met and effectively negotiating costs to within customer requirements. Responsible for trend and market analysis, sourcing of fabrics, sample development, production, and QC. Effectively manage timelines across multiple accounts/clients, ensuring a smooth process from concept to product delivery.

Coordinating the production of garments by liaising between buyers and manufacturers, ensuring deadlines are met and effectively keeping costs at a minimal. Daily dealings with suppliers in China and India, working with garment construction, fabric sourcing, costings, co-ordinating shipment dates and deliveries, international payments, and ensuring a smooth relationship between supplier and client. Required to have the ability to view the business-flow from a wholistic standpoint, and work under prssure at all times.

Leading parties on 3 month long 'surfing adventure' trips around South Africa. Fitting in to the Ticket to Ride structure and managing trips and parties accordingly – ensuring a professional, sociable, memorable and safe experience for visitors.Filling roles as diverse as surfing and lifesaving instructor, driver, caterer and general coordinator –critically, maintaining positive relations with clients.

Overseeing logistics on the set of major international brand commercials – overseeing logistics, security, handling of equipment (generators, lighting, etc), catering, parking; and driving (with professional driving permit) and coordinating between departments.Key Skills Used & Developed – organization; communication; working 24/7;