Product Design & Design Systems at CommonsLead end-to-end design and develop information architecture strategies to help us evolve from a carbon-tracking app into a sustainable spending and rewards platform. Key projects include our sustainable brand directory, brand ratings, search, personalized insights & recommendations, community challenges, points reward system, and our newly built web-based search platform.Led the app & web redesign from Joro to Commons and built our company's first robust design system from the ground up in close partnership with the dev team. Develop system components, style guides, libraries, and documentation to be used by teams across our ecosystem including mobile app, responsive web, email marketing, and social media. Evolve design libraries – UI, data visualization, assets, icons, patterns, and templates – contributing to a cohesive and beautiful product experience. Elevate brand expression through visual assets and motion design ensuring unique brand moments at the right touchpoints for our users.---

Led end-to-end design of the core product including feature development, experimentation, new content experiences, design systems, and platform improvements. In constant partnership with product, user research, engineering, and data science.Redesigned the UI and information architecture of the core app, improving usability, navigation, and content discovery. This was instrumental in shifting product focus to user outcomes and scaling our offering beyond meditation & sleep into the broader category of mental wellness.

Lead end-to-end product design of the first mobile-only national bank. Revamped the Varo brand across the product experience. Leveraged user research, performance metrics, and competitive analysis to guide product strategy and people-centered design solutions.

Lead end-to-end product design on the Lumosity Insights system to deliver a cadence of personalized, data-driven experiences across our web and mobile.Built the mobile NeuroCognitive Performance Test (NCPT), our first iPad-based cognitive assessment. Collaborated with researchers to effectively adapt standardized paper and pencil cognitive tests for touch screen tablet interfaces.

Designed features across the Lumosity training platform including: personalized Workout Modes, stats, rewards, onboarding, and an improved training XP.Redesigned the Lumosity brand and UI across Lumosity.com and the entire web product experience. Lead workshops and UI audits to facilitate the creation and documentation of our first visual design system.

Developed high-impact product features including the admin dashboard, over 50 Ning themes, leaderboards, sign up and purchase pages, and various landing pages and microsites.Designed and developed social networks for high-profile clients including House of Blues, Carsonified, SXSW, etc.

Created attractive, professional websites for high-profile clients including the National Guard, DEA, World Bank, and GAMA. Produced e-newsletters, desktop widgets, PowerPoint presentations, and accessible PDFs.

Managed client websites and worked on website design, maintenance, tools, and e-newsletters. Built website templates using PHP and ASP.