Vice President Of Strategy
CurrentI create new brands, revenue strategies, and audience acquisition marketing campaigns that achieve measurable results for clients.Results:- Created and launched 20+ new brands- Increased a major, national association's conference revenue by 25%- Increased a major, national organization's event revenue by 19%- Invented a new event that attracted 68% new attendees (had never attended that association's events before)Awards:- International Business Awards: Association Meeting (Gold)- International Business Awards: Marketing Campaign of the Year (Bronze)- dotCOMM Awards: Virtual Association Event (Platinum)- dotCOMM Awards: Digital Event Marketing Campaign (Platinum)- Eventex Awards: Virtual Association Meeting (Gold)- Eventex Awards: Marketing Campaign (Bronze)- Eventex Awards: Marketing Campaign (People's Choice)- Hermes Awards: Event Branding (Platinum)- Hermes Awards: Event Invitation Design (Platinum)- Hermes Awards: Branding Refresh (Gold)- Hermes Awards: Event Logo (Gold)- Hermes Awards: Virtual Event Branding (Gold)- American Business Awards: Association Meeting (Gold)- DC Addy Awards: Event Brand Identity (Silver)