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Bárbara Lopes is a Global Axe Director - L’Oréal Paris Eyes Makeup at L'Oréal. She possess expertise in marketing, branding and identity, beauty industry, luxury brand marketing, advertising and 16 more skills. She is proficient in Spanish, Chinese, French and English.
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Global Axe Director - MakeupL'Oréal Dec 2022 - PresentVille De Paris, Île-De-France, France -
International Innovation Manager | International Marketing DevelopmentL'Oréal Jun 2020 - Dec 2022Ville De Paris, Île-De-France, France -
Brand Category Manager Western Europe ZoneL'Oréal Dec 2018 - Jun 2020Région De Paris, France -
Brand Manager L'Oréal Paris Make-Up & EssieL'Oréal Jan 2015 - Nov 2018Lisboa E Região, PortugalMain achievements: Achieved Sell-in & Sell-Out historical record (2017 vs. 2016 +12%) Responsible for the local campaign & shooting “O tom perfeito da minha história” with 12 local celebrities & e-influencers (2017 vs. 2016 +27%) Development of selective circuit’s sell out for the brand L’Oréal Paris achieving record results (2017 vs. 2016 - +13%) Creation of the 1st make-up youtube program in Portugal – L’Atelier Make-up (2017 – 47% of the L’Oréal Paris Youtube Channel… Show more Main achievements: Achieved Sell-in & Sell-Out historical record (2017 vs. 2016 +12%) Responsible for the local campaign & shooting “O tom perfeito da minha história” with 12 local celebrities & e-influencers (2017 vs. 2016 +27%) Development of selective circuit’s sell out for the brand L’Oréal Paris achieving record results (2017 vs. 2016 - +13%) Creation of the 1st make-up youtube program in Portugal – L’Atelier Make-up (2017 – 47% of the L’Oréal Paris Youtube Channel Subscriptions) Launch of Infaillible Matte & Infaillible Total Cover 360º plan (2016 & 2017 #1 franchise of the market) Brand of the year winner: L’Oréal Paris Make-up (2016) Launch of Make-up Genius & development of a 360º Plan (2015 Innovation of the Year – Portugal) Show less -
Assistant BuyerParfois Mar 2014 - Jan 2015Porto E Região, PortugalEnsure the proper functioning of Jewelry Buying department; participate on the product selection according to fashion trends, customers' preferences, budget and sales; negotiation with international suppliers (create a long term and cooperative relationship); follow up of all orders (control of approval and production samples and ensure the quality of both); ensure the fulfillment of delivery dates; follow-up of daily sales and stocks; visual merchandising. -
Assistant Brand ManagerL'Oréal Jun 2013 - Dec 2013Lisbon, PortugalManage the brands’ supply process, responsible for merchandising and PLV development, develop market, product and sales studies and benchmarks, responsible for digital and social media projects and consumer events. Ensure perfect launch execution in store.Brands: Maybelline NY, L’Oréal Paris and Essie. -
L'Oréal BrandstormNova School Of Business And Economics Dec 2012 - May 2013L'Oreal Brandstorm is a well renowned global university challenge. This year, I (Within a Team of 3) am in charge, as in the role of Marketing Director for L'Oréal Paris, of developing a new and innovative Haircare&Styling product/product range for the South East Asia zone.The final objective is to attract more consumers within this market, using an integrated Marketing Strategy for the product/product range developed. -
Marketing InternCausa&Feito Coimbra Jun 2012 - Jul 2012CoimbraSummer Intern (Marketing)Developed and implemented partially a Marketing Plan for a start‐up. It was a specific type of consulting firm that didn’t have invest in marketing, until the marketing plan was built.
Bárbara Lopes Skills
Bárbara Lopes Education Details
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Business, Management, Marketing, And Related Support Services -
Business Administration And Management, General -
Fashion/Apparel Design -
University Of MacauBusiness Administration And Management, General
Frequently Asked Questions about Bárbara Lopes
What company does Bárbara Lopes work for?
Bárbara Lopes works for L'oréal
What is Bárbara Lopes's role at the current company?
Bárbara Lopes's current role is Global Axe Director - L’Oréal Paris Eyes Makeup.
What is Bárbara Lopes's email address?
Bárbara Lopes's email address is ba****@****eal.com
What is Bárbara Lopes's direct phone number?
Bárbara Lopes's direct phone number is +3519168*****
What schools did Bárbara Lopes attend?
Bárbara Lopes attended Nova School Of Business And Economics, Nova School Of Business And Economics, London College Of Fashion, University Of Macau.
What are some of Bárbara Lopes's interests?
Bárbara Lopes has interest in Fashion, Traveling, Marketing, Beauty, Luxury, Advertising, Branding.
What skills is Bárbara Lopes known for?
Bárbara Lopes has skills like Marketing, Branding And Identity, Beauty Industry, Luxury Brand Marketing, Advertising, Fashion, Brand Management, Marketing Management, Marketing Strategy, Market Research, Social Media Marketing, Public Relations.
Who are Bárbara Lopes's colleagues?
Bárbara Lopes's colleagues are Deisy Jimenez, Léa Reynaud, Melissa Ait Ghezala, Elisângela Ferreira Dos Santos, Isabelle Guyony-Hovasse, Melissa Mayfield, Ioanna Rimaki.
Not the Bárbara Lopes you were looking for?
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Bárbara Lopes Lameiras
Chef De Projet Image / Photographe | Double Master En Communication Et Création 360 (Inseec & L'Iscom)Paris -
Bárbara de Faria-Lopes
Senior Business Consultant - Pharma | Experienced Across Multiple Industries | Passionate About Data-Driven ConsultingParis -
Barbara LOPES
Toulouse -
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