Luis Miguel Caamaño Email and Phone Number

Successfully established and enhanced brand recognition within the Colombian lettering community, amassing a substantial following of over 70,000 engaged individuals.Generated and nurtured a lead database of 45,000 prospective clients within a year's time.Formed partnerships with esteemed organizations such as Adidas, Art philosophy, edding, Velez, Matiz, Panamericana, Editorial Planeta, and Totto, culminating in lucrative advertisement contracts.Secured three book deals… Show more Successfully established and enhanced brand recognition within the Colombian lettering community, amassing a substantial following of over 70,000 engaged individuals.Generated and nurtured a lead database of 45,000 prospective clients within a year's time.Formed partnerships with esteemed organizations such as Adidas, Art philosophy, edding, Velez, Matiz, Panamericana, Editorial Planeta, and Totto, culminating in lucrative advertisement contracts.Secured three book deals with Grupo Planeta, a premier Spanish-language publishing company of global stature.Achieved significant sales, distributing more than 20,000 hard copies of the initial two books.Pioneered and promoted the first major national lettering event in Colombia, fostering widespread interest and participation.Attracted a diverse cohort of over 1,500 students from various corners of the world.Diversified product offerings through the development of innovative digital solutions targeting distinct market segments.Formulated and managed meticulous digital strategies to launch each digital product, ensuring optimal market penetration and engagement. Show less

Designing and delivering curriculum on portfolio development, digital tools, project presentation, and communication for students pursuing studies in industrial design and architecture.

While at edding Colombia & Argentina, I held a range of key responsibilities, including: Overseeing the management of the brand's digital assets in both Colombia and Argentina. Significantly expanding the reach and engagement of the brand's social media accounts. Growing the newsletter database in both countries, ensuring a larger and more engaged subscriber base. Elevating social media content engagement, fostering greater interaction and resonance with the… Show more While at edding Colombia & Argentina, I held a range of key responsibilities, including: Overseeing the management of the brand's digital assets in both Colombia and Argentina. Significantly expanding the reach and engagement of the brand's social media accounts. Growing the newsletter database in both countries, ensuring a larger and more engaged subscriber base. Elevating social media content engagement, fostering greater interaction and resonance with the audience. Building and nurturing relationships with digital influencers to amplify brand awareness and reach. Crafting comprehensive strategies for the successful launch of new products, ensuring maximum impact and market penetration. Show less

Orchestrating creative sessions to kick off projects, setting the tone and direction for successful outcomes. Managing multiple projects from their conceptual stages to their ultimate completion, ensuring a seamless and efficient process. Devising innovative creative programs and design concepts that are aligned with the organization's business objectives and strategically advance the brand's positioning. Establishing the creative direction for an entire spectrum of online… Show more Orchestrating creative sessions to kick off projects, setting the tone and direction for successful outcomes. Managing multiple projects from their conceptual stages to their ultimate completion, ensuring a seamless and efficient process. Devising innovative creative programs and design concepts that are aligned with the organization's business objectives and strategically advance the brand's positioning. Establishing the creative direction for an entire spectrum of online services and programs, fostering brand consistency and cohesiveness. Overseeing and inspiring a dynamic creative team of vendor partners, fostering a collaborative environment and generating a variety of concepts for campaigns and projects. Collaborating closely with the account team, strategy team, and copywriters to develop and refine creative concepts, ultimately presenting them to upper management. Engaging with internal teams to generate fresh ideas for pitching and proposals. Providing robust leadership by effectively managing team members and resources, promoting a culture of excellence and achievement. Ensuring quality control over the creative concepts and projects, upholding high standards and objectives throughout the creative process. Show less

Serving as an Account Executive for clients including PAMACOL, CCCE (Cámara Colombiana de Comercio Electrónico), and HELM Extremo. Spearheading the creative development of concepts for renowned brands such as Samsung, Purina, CCCE, PAMACOL, Movistar Ecuador, and Casa Editorial El Tiempo (Hoy Quiero Un Premio). Developing and executing comprehensive digital strategies that optimized client outcomes. Collaborating closely with the account team, strategy team, and copywriters… Show more Serving as an Account Executive for clients including PAMACOL, CCCE (Cámara Colombiana de Comercio Electrónico), and HELM Extremo. Spearheading the creative development of concepts for renowned brands such as Samsung, Purina, CCCE, PAMACOL, Movistar Ecuador, and Casa Editorial El Tiempo (Hoy Quiero Un Premio). Developing and executing comprehensive digital strategies that optimized client outcomes. Collaborating closely with the account team, strategy team, and copywriters to refine concepts and present them effectively to senior management. Crafting and implementing UI designs and branding for clients including CCCE, GARMIN, El termomentro político, and Samsung, ensuring a strong visual identity and user experience. Show less

In my role, I was responsible for: Conceptualizing and developing innovative ideas and digital strategies to meet client objectives. Collaborating directly with clients, providing guidance on proposal style, format, print production, and project timescales. Crafting creative concepts, graphics, and layouts for product illustrations, company logos, and website design, ensuring visual excellence and brand coherence.