Cade Egbert Email & Phone Number

* Building new custom approaches as needed for clients to enhance pre-defined processes and approaches. For more complex projects, Senior (Lead) Consultant may need to develop a new custom solution for data collection that can require leveraging measurement protocol or other new processes & technologies that may be in Beta. * Documenting and sharing internal education with the consulting team on any new technical approach or tactical execution implemented.* Identifying opportunities to deliver more engaging reports and analysis - such as via data science models, new data visualizations or other mechanisms not yet implemented by InfoTrust internal teams* Developing internal education and content to guide and onboard Digital Analytics Consultants and new hires on best practices* Driving client value to produce client testimonials, case studies and quotes for successful work completed* Assisting sales as a subject matter expert in discussions with existing and potential clients* Aiding marketing in content creation, leading webinar/events and identifying opportunities to grow accounts and assist in acquiring new leads for sales

Architected tagging structures and performed in depth analysis including executing data cleanup, hosting training sessions, A/B testing, and crafting elaborate visualizations in several industries such as: Healthcare, Financial Services, Hospitality, and Home Building. Led multiple projects through their entire lifecycle, from initial client pitches and work estimation to the creation and execution of comprehensive project plans using an agile framework. Created a dynamic team environment by actively engaging in business development activities, performance marketing, mentoring, training and program management. Engineered complex tagging structures for 50+ websites, in addition to building dashboards and other visualizations for thorough analysis. Primarily using Google products, but also have Adobe and Salesforce experience.

Remote

Supporting the alignment to scope, deliverables, and adherence to agreed-upon timelines to ensure the team is achieving business impact goals. Communicate clearly and effectively with clients in both good and challenging situations. Actively participate in business development activities, including client pitches, estimating work and creating project plans. Creating trusted partnerships with clients in order to consistently extend and expand our business relationships.Develop sustainable solutions to share knowledge and experiences within the team.Building the expertise of our team through mentoring, training, and sharing best practices.

Remote

Worked with SEO and PPC campaigns to attract potential clients to the firm. Excelled in signing on clients to the firm through SEO, achieving record lead counts. Consistently performed competitive research as well as thorough reporting for the firm on client acquisition. Performed extensive analysis to improve site health and quality of content. In addition to creating a more complete process for the firm to request Google reviews from their clients through a more traceable method.Led the marketing team in A/B testing on their website, later proving to have increased leads by 32%

Greater Salt Lake City Area

Managed and created various ad campaigns for clients on KSL.com and Deseret.com. Monitored data and provided insights to stakeholders on where we were successful and what improvements needed to be made. Lead a team of 4 across the cars platform to ensure client delivery and analysis. Independently designed and implemented a long-lasting ad prioritization hierarchy, which remains in active use.

Marketing Amazon Prime Student on my local campus. Assisted with facilitating a strong relationship between Amazon and students at the University of Wyoming. Created frequent social media posts, and organized weekly and monthly events for the local brand.

Orlando, Florida

Bell Services Dispatch: placed at Disney’s Grand Floridian Resort. Created work orders and managed bellmen across the resort. Consistently worked with guests and often assisted in conflict resolution.

Assisted with customer service, ticketing, operating the gate and conflict resolution. Additionally worked as ground crew in order to consistently have no delay in flight times.

Laramie, Wyoming

Social media intern for the admissions office, in charge of the University’s Facebook page. Created original posts for the University as well as assist in brainstorming for additional ideas to boost enrollment.

Bachelor Of Science - Bs, Marketing

Activities and Societies: Alpha Kappa Psi, American Marketing Association, Singing StatesmenSpecialized in Customer Experience.

Hospitality Management, A

Course taken from Disney during my college program, the course consisted of learning how best to manage in the hospitality industry. We.

Marketing

Semester Abroad

Education record

Concurrently Enrolled in High School