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Programmes Director at Digital Performance Lab specialising in the development and delivery of digital support interventions for SMEs across the island of Ireland.
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Owner And FounderDigital By CaerisLarne, Gb
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Senior Lot CoordinatorGo Succeed NiLarne, Gb -
Programmes DirectorDigital Performance Lab Oct 2022 - PresentNorthern Ireland, United Kingdom -
Digital Programmes ManagerDigital Performance Lab Jan 2022 - Oct 2022Northern Ireland, United Kingdom
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Digital Marketing ConsultantDigital Performance Lab Feb 2020 - Oct 2022Larne
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Business & Enterprise ExecutiveLedcom Ltd. Mar 2018 - Jan 2020Larne -
Digital Marketing Team LeaderLoud Mouth Media Ltd Jun 2017 - Mar 2018Belfast, United Kingdom -
Digital Marketing ExecutiveLoud Mouth Media Ltd Feb 2016 - Jun 2017Belfast, United KingdomLoud Mouth Media is a specialist digital advertising agency providing client services across Search, Display and Paid Social. Involves campaign proposal creation for potential clients; campaign builds and optimisation via Google AdWords; Paid Social advertising across various platforms; blogging; social media management; website management; email marketing; budget management; market research for clients; Keyword planning; event management; and ad copywriting.
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Diageo Connect AnalystDiageo Jul 2015 - Feb 2016Belfast, United KingdomManagement of Diageo Connect – Diageo’s online ordering service and website for publicans throughout the North and Republic of Ireland driving circa 38% annual volume. Responsible for customer recruitment and retention; website builds and maintenance; digital communications; and weekly performance reporting via SAP, Google Analytics and Salesforce. Involves budget planning; project management; CRM systems; management of a Communications Executive; internal user training; troubleshooting customer queries and supporting the Commercial Teams to achieve the commercial plan throughout IOI and beyond. -
Assistant Marketing ManagerThe Merchant Hotel Belfast Mar 2014 - Jun 2015Belfast, United KingdomFull spectrum marketing role across a variety of NI’s top hotels, bars and restaurants including The Merchant Hotel, Little Wing Pizzeria, The Dirty Onion, The National, sixty6, Cuckoo and The Portaferry Hotel. Included developing and editing company literature; brand development; media enquiries and PR; social media management; website maintenance and creation using content management systems; point of sale creation (briefing designers, managing designer workload and liaising with external print/placement companies); purchasing and product sourcing; copywriting; tourism promotion; advertising (ATL, BTL and digital); email marketing; photography management; market research; database management; award applications; and general campaign planning, execution and evaluation. -
Group Marketing AssistantThe Merchant Hotel Belfast Oct 2013 - Mar 2014Belfast, United KingdomAssisting the Marketing Manager in developing and editing company literature; social media management; website maintenance; point of sale creation; purchasing and product sourcing; copywriting across various mediums and businesses; photography management; market research; database management; and general admin duties as required.
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Customer Marketing StudentDiageo May 2011 - Jul 2012Supporting the On Trade and Off Trade Customer Marketing Teams in the execution of the NI commercial brand plan. Included the management of promotional activity; POS creation; Siebel application management; weekly performance reports; event management; internal communication; budget reporting; purchasing; internal briefings; post campaign evaluation; and copywriting for external publications.
Caeris Armour Skills
Caeris Armour Education Details
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First Class Honours And Diploma In Professional Practice With Commendation. -
Larne Grammar School
Frequently Asked Questions about Caeris Armour
What company does Caeris Armour work for?
Caeris Armour works for Digital By Caeris
What is Caeris Armour's role at the current company?
Caeris Armour's current role is Owner and Founder.
What is Caeris Armour's email address?
Caeris Armour's email address is ca****@****lab.com
What is Caeris Armour's direct phone number?
Caeris Armour's direct phone number is +4478034*****
What schools did Caeris Armour attend?
Caeris Armour attended University Of Ulster, Larne Grammar School.
What skills is Caeris Armour known for?
Caeris Armour has skills like Marketing, Event Management, Marketing Communications, Advertising, Social Media, Facebook, Market Research, Customer Service, Social Networking, Social Media Marketing, Marketing Strategy, Copywriting.
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