Caesar Li Email & Phone Number

Beijing, China

中国 北京市 海淀区

Beijing

CORE WORK: STRATEGIC PLANNING, PROJECT MANAGEMENT, TEAM MANAGEMENT, FINANCIAL MANAGEMENT, CHANNEL DEVELOPMENT, EVENT ORGANISATION, BRAND PROMOTION.1. Strategic planning: Investigated industry development and market conditions, prepare annual strategic plans; designed organisational structure and management system.2. Project management: Responsible for the establishment of Joint Training Bases for Bachelor, Master and Ph.D. programs, including Intercollegiate Cooperation, School-Enterprise Cooperation, Courses Accreditation, Cross Credits, Preferred Selection, Visa Processing, Itinerary Arrangements, Admission Arrangements, Internship Arrangements, Teaching Supervision, and etc.; responsible for setting up new projects including Study and Research Tours, such as EMBA to US and Japan, and Summer and Winter Camps; responsible for Scholarship Applications, including CSC, Provincial and Municipal and Principal Scholarships; responsible for Elite Background Promotion, including International Internships and NGO Activities.3. Team management: Responsible for team recruitment and building, training and empowerment; responsible for daily supervision and KPI; responsible for domestic and international travel arrangements; took charge in visas for Chinese and foreign employees.4. Financial management: Formulated salary and welfare mechanism; responsible for financial budget, daily expenditure approval and reimbursement; responsible for social security account opening, payment, salary distribution; participated in the formulation and approval of various contracts or agreements involving the finance5. Channel development: Organised the development of more than 100 educational agencies in 20 countries, more than 30 overseas colleges and 40 Chinese colleges; Set up 4 provincial agents.

Auckland, New Zealand

CORE WORK: STRATEGIC PLANNING, PROJECT MANAGEMENT, TEAM MANAGEMENT, MARKETING, CHANNEL DEVELOPMENT, EVENT ORGANISATION.1. Strategic planning: Responsible for the annual strategic planning and financial budget of Marketing Department.2. Project management: Responsible for the establishment and organisation of International Joint Training Projects; responsible for Visa processing, Itinerary Arrangement, Admission Arrangement, Internship and Work Arrangement; responsible for Background Promotion, such as Study Tours and Public Welfare Activities.3. Team management: Responsible for the team recruitment, training and empowerment.4. Marketing: Responsible for market positioning, including product positioning, competitive positioning, and brand positioning; organised market research, competitive product analysis, compiling marketing strategies, KPI indicators, and agency policies; organised new media operations and online and offline advertising.5. Channel development: Responsible for cooperation with different industries, developed 12 universities, 15 institutions, international banks, language training schools, and immigration companies.6. Event organisation: organised student clubs and various student activities for new recruitment, retention, promotion and transformation; organised exhibitions, such as participating in hosting the ‘One Belt One Road’ Education Summit in Jiangsu Province, and inviting 50 countries and regions representatives of educational agencies.

Auckland, New Zealand

CORE WORK: TEAM MANAGEMENT, SALES MANAGEMENT, PROJECT DEVELOPMENT, CHANNEL DEVELOPMENT, EVENT ORGANISATION, BRAND PROMOTION.1. Team management: Recruited and formed a sales team with regular training; responsible for team performance assessment.2. Sales management: formulated annual and quarterly sales targets and break them down to individuals; set up campus sales network to seize sales channels; responsible for community operations, such as QQ, WeChat and FB groups.3. Project development: Jointly developed study tours with colleges and travel agencies, organised and received related groups, such as Zhejiang Yuexiu Study Tours.4. Channel development: developed eight ANZ public and private colleges for cooperative enrollment; cooperated with real estate, immigration companies, and international banks for information exchange and resource sharing.5. Event organisation: Participated in planning and organising education exhibitions, such as Auckland Education Exhibition; organised student clubs and regularly organised various activities.6. Brand promotion: Participated in the activities of colleges, political parties and social organisations to improve the company's brand image, such as attending the Chinese Chamber of Commerce Dinner hosted by the National Party, participating in the Cambodia National Salvation Party Welcome Dinner jointly organised by the New Zealand Labor Party and the Chaozhou Chamber of Commerce, and participating in the promotion of Eason Chan Concert in Auckland, and etc.; participated in maintaining WeChat public account; participated in advertising.

Auckland, New Zealand

CORE WORK: INTERNAL MANAGEMENT, PERSONNEL ADMINISTRATION, KEY ACCOUNT MANAGEMENT, AND EVENT ORGANISATION.1. Internal management: assisted GM to coordinate the relationship between various departments as a good communicator; responsible for internal supervision, reviewed the materials and daily work of each department, including contracts, agreements, financial data, and KPI.2. Personnel administration: Participated in the recruitment, training, and performance evaluation; responsible for the company's personnel files and contract management; handled the general affairs of the general manager, including itinerary arrangements, ticket reimbursement, speech writing, document processing, and meetings Records.3. Customer management: Assisted GM to maintain key customer relationships, regularly visited partners, and invited them to conduct training for employees.4. Event organisation: Participated in the planning and organisation of educational exhibitions; received Study Tours; participated in organising various student activities.