Started working at Roamless as the Head of SEO.• Redesigned the blog strategy and started more optimized content creation work• Reached the all time highs in the first month for clicks and impressions• Completed the first ASO project and increased rankings in many keywords on app stores• Optimized the landing pages and started increasing their performances• Started the SEO focused design and module creation projects for each page type

• Trained an assistant SEO specialist and created a team; redefined, corrected and restructured the work load analysis of the position, redesigned the official SEO procedure framework of the company,• Prepared page and content creation guidelines and defined new rules,• Started weekly meetings with the category, content and digital product teams,• Took part in a new menu hierarchy project and ensured a smooth transition as well as fixing past mistakes, fixed many category tree and… Show more • Trained an assistant SEO specialist and created a team; redefined, corrected and restructured the work load analysis of the position, redesigned the official SEO procedure framework of the company,• Prepared page and content creation guidelines and defined new rules,• Started weekly meetings with the category, content and digital product teams,• Took part in a new menu hierarchy project and ensured a smooth transition as well as fixing past mistakes, fixed many category tree and information architecture errors,• Fixed canonical, crawling and pagination errors, cleaned up the organic index from old pages with wrong content and landing pages,• Reoptimized and updated all core categories from scratch,• Diagnosed pagespeed issues, other crawling and indexation errors, other technical SEO issues,• Started the first steps of the ASO (App-store Optimization) work,• Gave many SEO trainings and orientations. Show less

I worked in Stockholm, Sweden as a Global SEO Specialist for GANT's international e-commerce websites. • Reached all-time highs for the organic channel in Sweden, Denmark, Finland. Acquired many new generic searches, fixed landing page issues for branded terms, increased our average positions and traffic in existing high volume non-brand keywords. Reached top 10 rankings in many high-volume and high-competition generic terms like "mens shirts" in the UK market (from 2nd/3rd page of… Show more I worked in Stockholm, Sweden as a Global SEO Specialist for GANT's international e-commerce websites. • Reached all-time highs for the organic channel in Sweden, Denmark, Finland. Acquired many new generic searches, fixed landing page issues for branded terms, increased our average positions and traffic in existing high volume non-brand keywords. Reached top 10 rankings in many high-volume and high-competition generic terms like "mens shirts" in the UK market (from 2nd/3rd page of Google to top 10 rankings).• Lead the SEO part of the Salesforce replatforming project, involved in all stages such as establishing the new technical SEO standards, category tree structure, creating the storefront & content migration, mappings and redirections, meta and URL rules,• Fixed technical SEO issues including crawling & indexation problems, schema, rendering issues, breadcrumb problems, robots and sitemap issues,• Started the SEO content creation project in Sweden, optimized the keywords & content in Finnish, Danish, Swedish, Spanish, Portuguese, German, English and many other languages, utilized internal links & category tree structure. Show less

I worked at LCW as a Senior level SEO Specialist. I was the Global SEO Specialist of LCW's E-Commerce sites for Europe, Asia and Africa. As the only Search Engine Optimization Specialist, I was responsible with managing all SEO activities of all of its websites including Germany, Romania, Russia, Egypt, Morocco, Turkey and others.Under my management, LC Waikiki became the market leader in SEO among fashion monobrands, gained high volume generic top 3 positions in global markets such as… Show more I worked at LCW as a Senior level SEO Specialist. I was the Global SEO Specialist of LCW's E-Commerce sites for Europe, Asia and Africa. As the only Search Engine Optimization Specialist, I was responsible with managing all SEO activities of all of its websites including Germany, Romania, Russia, Egypt, Morocco, Turkey and others.Under my management, LC Waikiki became the market leader in SEO among fashion monobrands, gained high volume generic top 3 positions in global markets such as Romania, Bulgaria, Egypt, Morocco, reached the highest organic sessions and revenues, highest revenues allocated to non brand keywords, reached the highest performance in its history for the amount of top 3 keywords, total revenue, total sessions and visibility score on Google. LC Waikiki defeated all direct competitors and dominated very difficult keyword groups, gained many new keywords which created additional sales.I solved many technical SEO issues, introduced redirects, better keyword research, introduced performance marketing aspect of SEO by showing the impact of optimizations on the revenue stream. I took part in the decision for moving the SEO position from Project Management team to the Performance Marketing team and gave trainings and orientations to specialists and managers both in Turkey and in other countries.For International SEO, I was the only Global SEO Specialist for LC Waikiki's websites abroad. LCW gained top 3 positions at many high volume generic keywords in global markets. I fixed translation mistakes and optimized keyword targeting based on data. I had the opportunity to work with platforms such as SAP Hybris and Akinon to provide technical SEO solutions.I am experienced with tools like Ahrefs, Sistrix, Seomonitor, Semrush, Screaming Frog, Sitebulb, Deepcrawl, Google Data Studio, Google Search Console and Google Analytics. I am experienced with project management and collab tools such as Jira, Wrike, Asana and Trello. Show less

Worked as an SEO and a Digital Marketing Specialist at the e-Commerce department of one of the biggest clothing brands in Turkey. I worked as the only responsible of Search Engine Optimization for the brand.• During my management, DeFacto reached the highest organic sessions of its history for each month breaking its organic session records, and became the leader in organic search among fashion monobrands in Turkey,• Fixed technical issues such as canonical, hreflang; established… Show more Worked as an SEO and a Digital Marketing Specialist at the e-Commerce department of one of the biggest clothing brands in Turkey. I worked as the only responsible of Search Engine Optimization for the brand.• During my management, DeFacto reached the highest organic sessions of its history for each month breaking its organic session records, and became the leader in organic search among fashion monobrands in Turkey,• Fixed technical issues such as canonical, hreflang; established redirection standards, created on-page content and set content creation standards,• Introduced SEO Reporting based on API-retrieved GSC data, introduced intent-based keyword research,• As my first in-house experience, I learned to work within budget & team limitations, gained experience in working with priorities, had the experience to work with other teams & disciplines such as Project Management, Product Management, Design, IT, Product Planners & Merchandisers,• I was also the coordinator and responsible of Google Ads, Affiliate Marketing and Digital Media Planning channels. Show less

Some of my responsibilities in this agency were; Search Engine Optimization, analysis of customers' websites, keyword research, meta data and content optimization, technical analysis and optimization, conducting market research, Landing Page Optimization, HTML and CSS coding, Conversion optimization, Improving User Experience for both Desktop and Mobile, Content Writing and Enrichment, regular and ad-hoc reporting & analysis, potential and regular customer meetings and presentations… Show more Some of my responsibilities in this agency were; Search Engine Optimization, analysis of customers' websites, keyword research, meta data and content optimization, technical analysis and optimization, conducting market research, Landing Page Optimization, HTML and CSS coding, Conversion optimization, Improving User Experience for both Desktop and Mobile, Content Writing and Enrichment, regular and ad-hoc reporting & analysis, potential and regular customer meetings and presentations. Some of the tools I used were; Google Search Console, Google Analytics, Ahrefs, Majestic, ScreamingFrog, Keywordtool.io, Unbounce, UXPin, AWRCloud, SEMRush and various other tools and plugins. I'm also comfortable with HTML and CSS. Show less

Based on the advertisement investments of brands; preparing competition analyses, post media performance reports and industrial competition reports, while investigating, analyzing and reporting in detail of the monetary and unitary usage of advertisement investments among mediums and assisting media planning activities with research were some of my responsibilities.

I worked as a freelancer on search engine optimization since 2006, established my in-depth SEO know-how and was able to work with people from all around the world through internet.