Kayla C. Email & Phone Number

Driven analyst with a passion for turning data into actionable insights that fuel growth and optimize marketing strategies.I specialize in designing, executing, and analyzing marketing experiments, leveraging agile methodologies and data-driven hypotheses to deliver impactful results. An advocate for cross-functional collaboration, I ensure initiatives align with broader business goals while fostering teamwork and alignment.With a robust foundation in analytics and data science, I bring expertise in SQL, Python, Tableau, and Google Analytics. My experience spans both digital and offline paid media campaigns, as well as owned channels, with a particular focus on conversion rate optimization (CRO).I excel at managing the full analytics lifecycle—from data collection and preparation to visualization and presentation. Clear and consistent stakeholder communication is central to my approach, empowering teams to make confident, data-informed decisions.

Listed skills include Works Well In A Team, Accounting, Financial Accounting, Solid Computer Skills, and 4 others.