Marketplace Management System

Omnichannel Retail Consulting

Formed by a multidisciplinary team of professionals for more than 20 years in the on-line and off-line retail market, Omni55 is a company focused a on E-commerce Omnichannel.

High performance management tool for omnichannel companies.

Product discovery platform for large e-commerce companies.

• Managed the search and email platforms for Latin America (Brazil; Argentina; Chile; Colombia; Venezuela; Peru; Mexico and US Hispanics).• Defined and led the new web interface project, including versions for web, iPad and iPhone.• Coordinated the unification of email and search platforms for all countries, managing the work of IT teams with local business teams.• Led the new search engine layout, increasing revenues of sponsored links by 27%.• Managed the partnership with Google, which involved the purchase of search services and revenue share from sponsored links. • Coordinated the integration of the search engine with the portal’s version for the iPad.• Introduced the portal’s content search engine integrated with the news, photo and video publication systems.• Defined and coordinated the implementation of the autocomplete in the search engine.• Coordinated efforts aimed at combating spam with the business, technology and infrastructure teams.• Helped the commercial team in defining the budget, packages and promotions for premium e-mail.• Led the implementation and definition of Omniture reports, including social media and mobile products.

• Managed paid content products, such as: Sonora http://sonora.terra.com.br; Disney ToonTown; SexSites; Vivid.• Launched “Disney ToonTown” in Brazil, which became a case study on the integration of sales and billing systems of Terra Brasil with Disney game servers. • Created the portfolio of adult content: prospected the market, defined partners, negotiated contracts, implemented, launched and operated 7 adult-content sites.

• Managed the portfolio of value-added services, including: email; broadband content; anti-spam; dating; social networks and music. Key products include: Terra Mail Gigante; Sonora; Security Center; Disney Connection; Discovery Broadband; Fotolog Terra; Almas Gêmeas and Gaia.• Introduced “Sonora”, an online music service that’s become the biggest digital music service in Latin America.

• Planned and managed internet projects and services. Key products include: Fotolog Terra; Terra Mail Gigante and Gaia.• Defined and implemented “Fotolog Terra”, a photo sharing product that exceeded 1 million users.

• Planned, developed and managed interactive projects on CD-ROM, sites and games for clients such as: Agência Click; On Media/Almap BBDO; F/NAZCA S&S; Americanas.com; Oracle; Brahma; Brasil Telecom; C&A; Bradesco; VISA; Clube de Criação de São Paulo; Editora Abril; Volkswagen; Audi; Bayer; Souza Cruz; Editora UNICAMP; O Estado de São Paulo; Image Bank; UOL; UNIBANCO; Compaq.• Developed the CD-ROM “Valetes em Slow Motion”, winner of the 7th Möbius Grand Prix, in 1998, in Paris.

• Defined the architecture for Brasil Online (BOL), Brazil’s first internet portal. • Developed the CD-ROM “Virtual Home” for Arquitetura & Construção magazine and the CD-ROM “CD-ROM Guide” for “HomePC” magazine.

• Researched and developed multimedia projects associated to education.• Developed “Terreiro Eletrônico”, an interactive videodisk on Candomblé.