Caite Leake Email & Phone Number

Warrenton, Va, Us

Blacksburg, Virginia, United States

Directly oversees all client accounts and company relationships. Spearheads weekly meetings and sponsorship packets. Manages new and current clients while also serving as the main client and point of contact for the internal PRISM account.

Blacksburg, Virginia, United States

Leads a team of content creators, graphic designers, multimedia, and executives to deliver social media content and marketing materials for the Pamplin College of Business at Virginia Tech. Organizes client meetings and develops creative briefs/strategic plans to align with the business goals and strategies of the college.

Blacksburg, Virginia

Organizes client meetings to manage ongoing social campaigns for Pamplin’s International Program Department; develops engaging content for optimal performance on all platforms (Instagram, Facebook, Twitter, LinkedIn). Created the #PamplinPostcard graphic campaign to highlight international opportunities with important information.

Manages all social media engagement and deliverables, plans strategic marketing campaigns, and organizes client meetings with university staff to schedule content.

Managed content calendar and developed strategic campaigns for all socials. Implemented current trends over various social media platforms for both general university and Pamplin College of Business admissions to develop engaging content. Focused on TikTok and Instagram Reels as the main source of connecting with prospective students.

Vienna, Virginia, United States

Campaign & Project Ownership:Brand Partnership Opportunities- Explored companies for NFCU to partner with and to provide an added value product/services for their Gen Z Active-Duty members. Presented to panel of VPs and managers in Brand and Product Strategy department.Prospecting- Routed creative internally to creative management team and respective business units to collect feedback and share with agency (MRM) that targets eligible Veteran prospects through direct mail, email marketing, and social.Trustpilot Quarterly Report- Updated and shared Q2 2024 ratings and email engagement stats for Navy Federal Credit Union as a brand and for their individual product offerings.2025 DJ Welcome Kits- Collaborated with merchandising vendor to assemble a gift package for 2025 DJ hosts and podcast partners. Worked with corporate communications team to verify potential partnerships and social team to build a unique welcome package with a custom shipping box design.Veteran Family Eligibility Landing Page- Routed creative development of new landing page through approvals and alignment of MullenLowe campaign.

Warrenton, Virginia, United States

Assigned to the Mid-Atlantic Food Resilience and Access Coalition (MAFRAC). Focuses on enhancing and expanding their social media presence to promote the vision and overall mission of the nonprofit organization. Main project included developing a marketing outreach and social media strategic plan for the nonprofit to adhere to whilst growing their online presence. Also presented a "Social Media 101" course to stakeholders on basic strategies (presentation included below). Worked alongside other PATH interns to develop solutions based on the results from our local Community Health Needs Assessment.*The PATH Foundation is a philanthropic charitable foundation that supports Fauquier, Rappahannock and Culpeper counties. Since inception, they have invested more than $60,000,000 in our community through grants, programs and partnerships. Through these partnerships, they help provide resources to our community and organizations that serve it. The PATH Foundation invests in nonprofits and government agencies whose goals for wellness and community improvement align with their values.

Warrenton, Virginia, United States

Increased engagement over 50% during time at the company. Managed all social media platforms and marketing materials, including monthly newsletter and ad campaigns.The Natural Marketplace is a holistic wellness hub offering organic grocery & produce, high quality vitamins & supplements, natural body care, as well as fresh prepared organic food from the Organic Deli. They also provide nutritional counseling, massage therapy, thermography, & more.

Bachelor Of Science - Bs, Marketing, Senior

Activities and Societies: VT PRISM, Innovate Living-Learning Community, Alpha Delta Pi Pamplin College of Business Dean's List: Fall 2021.

High School Diploma

Activities and Societies: Prefect, National Honor Society, Varsity Basketball and Lacrosse Team Captain Salutatorian of the Class of 2021.