• Participate in industry and trade-association activities.• Participate in corporate communication meetings and trainings, as necessary, to ensure the company “message” is current and common among all locations.• Ensure all marketing materials are current and follow corporate approved guidelines; including but not limited to PowerPoints, flyers, brochures, videos etc. • Coordinate external and internal communications about the company, events or products.• Create and manage a marketing plan centered around Inbound marketing including but not limited to email campaigns, custom landing pages, custom content and social media.• Develop marketing content that is relevant to our market, products and customers with a strong focus on machine videos & case studies.• Create and monitor customer satisfaction surveys for sales, service and parts orders.• Develop and maintain photo and video library of Fives Grinding machines.• Coordinate participation in trade shows in North American and Europe; including event management, booth design, advertising and press relations.• Manage and develop advertising on trade websites, print media, and social media, as required.• Manage and provide SalesForce support for the North American team.• Prepare reports on sales forecasts and performance, products, markets and economic conditions as requested.• Development & maintenance of Fives Grinding website in TYPO3. • Update and monitor SEO and Google Ad Words campaigns to ensure optimal search engine results.• Develop and maintain internal intranet portal for Fives Landis Corp.• Monitor and actively post marketing related content on the Grinding | Ultra Precision LinkedIn page. • Manage marketing budgets for Fives Grinding | Ultra Precision teams.• Conduct special studies of products and services in specific markets, as needed.• Monitor legislative and regulatory developments within US and foreign markets.

• Design and coordinate tradeshow planning; including pre-show marketing.• Create email marketing campaigns using MailChimp and track email analytics.• Responsible for all social media posts and interactions.• Create and design content for promotional campaigns.

• Grow new leads through inbound marketing; including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content.• Create brand awareness through marketing efforts; including social media, newspapers, printing awards, events, ads, tradeshows and website.• Track, measure, and analyze all marketing initiatives for quarterly ROI report outs, including social media, tradeshows/events, inbound and outbound campaigns.• Manage various email campaigns, including the template designs, calls-to-action, and content used in our email.• Brainstorm and develop new ideas for outbound marketing campaigns, design and create content for the campaign and execute. • Utilize Hubspot efficiently to manage and track email marketing, social media and website traffic.• Utilize Sales Force (CRM) to create marketing campaigns, ROI reports, manage lead database and work with sales team on campaign follow-up.• Assist with event and tradeshow planning, including working with vendors, event coordinators, and set up/tear down of event.• Create and design all marketing materials, content, booth display, samples etc. for tradeshows.• Created email templates for the marketing team to be more efficient in their email creation.• Over-saw the social media strategy for the company, ensuring it aligned with the company brand and collaborated with the marketing team to develop a content calendar to ensure constant supply of content.• Kept up to date with advances in social media technology and the latest social media platforms.• Created a mock-up to revamp and modernize website while working with the website developer on implementing new design.• Implemented any website changes and additions to current site using WordPress.• Assisted the company communication, wellness and event teams with internal projects including; company newsletter, company events and wellness initiatives.

• Review and proof all print/email graphics before delivery• Create and design marketing collateral including: brochures, banners, posters, business cards, mailers, standard and custom email campaigns, personalized customer websites and web graphics• Responsible for updating any content on our website; including posting updates on our blog and updating the company Facebook/Twitter accounts• Manage the overall development, graphics and review final dealership mobile app design before publishing• Work directly with vendors to submit job orders for printed marketing material• Create and ship pitch kits to sales associates• Provide technical support for dealerships and their customers• Assemble all marketing material and documentation for training during the installation of the Dealership for Life rewards program• Communicate directly with dealerships or agents concerning their design needs• Manage the purchase and renewal of domain names/web hosting• Separate and sort client specified data for custom email campaigns• Handle and resolve any issues/concerns that may arise with clients efficiently

• Interact with marketing coordinators concerning their clients’ design needs• Design custom headwear virtual samples based off a certain price point• Research the client and create custom virtuals based off of their current brand and headwear needs• Price out custom headwear designs for domestic or overseas production• Coordinate sample hat designs with client and factory in China• Provide customer service support to all clients

• Manage the Design Department and coordinate work flow with employees• Interact with clients concerning design/print needs• Manage design and production of both print and web marketing collateral• Format client information into pre-designed templates• On a monthly basis, create new templates for clients to use in their marketing• Responsible for interviewing and hiring new graphic designers to expand the department• Train and supervise subordinate graphic designer in daily responsibilities• Create a tutorial/instruction guide for all parts of the design department• Spell check and edit all copy material before job has been approved for print• Manage and operate a Cannon 7000 digital press• Perform standard maintenance on digital press including replacing toner, paper jams, part replacement and placing a service call for a technician

• Create collateral for print• Design and implement HTML-based web sites and Joomla templates• Work directly with the printer to ensure a quality product• Perform customer service duties• Photograph print samples to upload onto website• Upload new information to ArthurGraphics.com