Caitlin Mccann Email & Phone Number

New York, Ny, Us

London, England, United Kingdom

New York City Metropolitan Area

New York City Metropolitan Area

- Opening team for the first ever global concept store, building new client portfolio from scratch- Set monthly, weekly and daily sales goals delivered with action plans to meet and exceed annual plan, outperformed the first year’s budget by 20%- Propose and execute store events to generate business, actively participating in the community to drive external sales generation- Attract, create and maintain loyal Zegna customers at every opportunity, managing customer relationships and building solid relationships with VIP customers through entertaining and delighting - Analyze and utilize CRM data, setting the direction of the sales team in developing business plans and relationship activities

Brooklyn, New York

- Spearheaded expansion of a small pharmacy into a thriving boutique apothecary, opening 3 new locations in 3 years, doubling sales from years 1 to 3 and raised funding from investors to open new location- Lead retail buyer for all locations, selecting and sourcing an upscale selection of products tailored to diverse clientele in categories of beauty, home, lifestyle- Secured and maintained strategic partnerships with vendors, resolved issues and conducted final negotiations for product exclusivity and competitive pricing (domestic and overseas)- Managed up to 20 diverse sales staff at multiple locations, including daily operations and training, in order to ensure a memorable customer service experience and anticipate customers’ needs and wants- Controlled inventory and pricing across multiple locations to reduce waste and increase profit margins- Head of PR and marketing activities as spokesperson for the brand with local BIDs, community groups and customers, increasing brand visibility and community outreach- Developed the brand to be synonymous with excellent customer service and a go-to place for unique, high-end niceties and necessities - Oversaw design on creative printed and digital marketing materials- Responsible for social media across platforms, creating visual/written content and a unique brand voice

Greater New York City Area

- Executed PR plans to support fine wine brands in the import portfolios in the US market- Point person between internal teams (marketing, sales and brand management) and external stakeholders (media, winemakers)- Revamped digital strategy, launched Instagram account, created social media content and grew social presence on Instagram, Facebook, Twitter- Represented the company at special events around the US, i.e. Aspen Food & Wine Classic, Wine Spectator Grand Tour, Women in Wine Leadership Symposium, Vintner’s Harvest, MundoVino tour - Pitched creative story ideas to press to secure coverage for wine brands in local and national publications- Organized winemaker visits, accompanying international guests at media interviews, private tastings and events

- Grew and managed an international business portfolio, writing content and offering cultural consulting for clients doing business abroad - Translated documents for multinationals in the tourism, branding and marketing sectors from French and Spanish into English- Researched stories and wrote copy for local English-language blogs and magazines

English Translation Service

Translated and fact checked UN documents from French and Spanish into EnglishAttended high-level meetings and drafted summary reports to be distributed throughout the organizationEdited documents for grammar, style and format, using editorial tools and databases

Greater New York City Area

Bachelor Of Arts - Ba, International Relations And Affairs, Cum Laude

Activities and Societies: Honors Program

Ma, English Language And Literature/Letters

Spanish Language, Philology

Semester Abroad, International Relations

French Language And Culture, French Language And Literature