Caitlin Mccormick Email and Phone Number

As a Strategic Vendor Partnerships Manager at REI, I leverage my decade+ of experience in integrated marketing, events management, and co-marketing partnerships to drive REI's core business engine, evoke value through membership, and uphold REI's commitment to our impact agenda. I manage the performance of the entire strategic vendor portfolio, encompassing relationship management, contract negotiation, strategy design, annual planning, program development, execution, and evaluation.In my previous role as a Senior Integrated Marketing Manager at Microsoft, I led the development and execution of integrated marketing plans for Microsoft 365, including storytelling, goal setting, and measurement. I orchestrated cross-channel teams to ensure go-to-market planning and execution were aligned, on track, and delivered against business goals. I also drove end-to-end partnership campaigns for Skype, Office 365, and Microsoft 365, working with global companies to strategize, negotiate, and execute multimillion-dollar marketing partnerships. I have a proven track record of managing large budgets, delivering impactful results, and cultivating key relationships.