Caitlin Pettit Email & Phone Number

Melbourne, Vic, Au

Overseeing the marketing and publicity strategy and co-running the department.Responsibilities include cultivating and maintaining relationships with media, distributors, and corporate partners; marketing budget allocation; coordinating print, radio and digital campaigns, and more.

Multifaceted role within the marketing and publicity department at Cinema Nova.• Coordinate print, radio, digital and paid social campaigns• Write and distribute weekly media updates to Nova's extensive media database• Cultivate and maintain relationships with media, journalists and film distributors• Write and distribute press releases + pitch stories directly to media• Coordinate contra partnerships with media and local organisations• Event planning and coordination including brainstorming programming, writing and distributing runsheets, and overseeing events in-person• Write and update website copy and images• Create and oversee SOLUS eDM campaigns• Create and edit film assets for website and social media• Oversee social media scheduling and assist when required

Assisting with publicity for Palace Cinemas’ Italian Film Festival and British Film Festival. • Administration• Distributing PR materials• Overseeing PR communications• Pitching and writing event listings• Organising and coordinating giveaways

Melbourne, Victoria, Australia

Assisted the Marketing Manager in daily marketing activities:• Writing media releases• Conducting market research• Running social media accounts• Copywriting• Editing promotional video content• Contributing to the website

Led a team of volunteers in running multiple film screenings over the festival period and assisted the Operations Coordinator and Business Manager.

Bachelor Of Business/Bachelor Of Media And Communication, Marketing/Cinema & Screen Studies

Activities and Societies: The Standard (Student Paper) - managed a small team to coordinate The Standard's social media platforms.

Sace: Media Studies, Drama, World History, English Literature

Activities and Societies: Musical Theatre Club