• Develop user personas and conduct keyword research to formulate content strategies aligned with business objectives across diverse accounts.• Conduct data-driven market research and communicate findings to key stakeholders.• Utilize tools such as Google Analytics, Search Console, AWR, Google Ads, and other reporting tools to monitor metrics and optimize content for increased goal completions.• Perform website audits to propose technical SEO enhancements, aiming to boost ranking factors and enhance user experience.• Apply HTML knowlege to inspect code, edit web content, and implement schema on various hosting platforms, including Wordpress, Shopify, and other custom CMS builds.• Utilize developer tools for error diagnosis and collaborate with back-end developers to implement fixes and enhancements, improving site performance.• Contribute to the management of diverse marketing aspects, including product definition, market introduction, sales tools, and promotional plans.

• Assisted with event planning by creating floor charts and decorating for weddings and corporate events• Used conflict resolution skills in order to maintain customer satisfaction• Received a 96% service satisfaction rating and 100% sales promotion rating from secret shoppers• Lead a team of 2-6 employees in accomplishing daily tasks and goals• Formatted and programmed Excel spreadsheets to calculate daily sales reports

•Managed Facebook and Instagram accounts, creating and scheduling content and tracking and monitoring performance metrics•Increased Facebook impressions for 3 continuous months and grew page followers by 10% in 4 months•Used email marketing tools (Mail Chimp) to design and send monthly newsletter•Wrote and formatted press releases for special events to obtain media coverage from local news platforms•Attended meetings and recommended content, features, and user stories for a startup membership site•Worked with a small team to brainstorm and execute membership site promotion tactics