Caitlin Gillard Email & Phone Number

Bristol, Pennsylvania, United States

• Plan and implement monthly social media goals across Facebook, Instagram, Pinterest and TikTok
• Kick started and manage all aspects of company’s Tiktok page, including original content creation, influencer collaborations, giveaways, and paid ad strategy and campaign management
• Use Shopify to set up and publish promotional website updates
• Identify and manage influencer partnerships to build brand awareness and maximize target audience reach
• Engage with the social community… Show more
• Engage with the social community through comments, brand collaborations and customer service inquiries

New York City Metropolitan Area

• Collected and analyzed data to create client reports identifying suitable influencer to represent their brands
• Managed influencer communications, reviewed content, and met deliverable deadlines for 4 influencer campaigns at a time across Instagram, TikTok, Twitter, Youtube and Facebook
• Analyzed campaign metrics and made recommendations for future campaigns based on findings

Los Angeles, CA

Los Angeles, California

Organized and completed pick-ups and drop-offs between providers and clients Collaborated with multiple site coordinators in order to execute smooth and efficient distributions

Philadelphia, Pennsylvania

Created digital content including social media graphics, event advertisements, and blog postsUtilized data tracking programs to schedule posts for peak engagement timesPartnered with local businesses to secure donations and sponsorships for upcoming events

Philadelphia, Pennsylvania, United States

Wrote, produced, and programmed original advertisements and sweepers to be played hourly Managed and curated Radio 1851’s social media presenceHosted a weekly radio show and trained new members to produce their own shows

Philadelphia

As a fellow I served as the project manager for a group of student consultants creating media for non-profit organizations. I was the point of contact between my group and our client, and I provided help and guidance as necessary.

Greater Philadelphia Area

As a student consultant I created digital content for the Fostering Brighter Futures Campaign. This involved setting up and conducting interviews, editing footage, and designing a kick starter page for the campaign. I took part in creating a social media analysis for the organization which analyzed the organization's use of social media and laid out a plan.

Alexandria, VA

Obtained lifeguard and pool operator certificationLearned and exercised management and conflict resolution skills

Bachelor Of Arts - Ba, Digital Communication And Media/Multimedia

Study Abroad Program

During my semester at St. Mary's I took classes in Bioethics, Political Psychology, Philosophy, and Creative Writing.