Caitlin Groseclose

Caitlin Groseclose Email and Phone Number

Client Services | Media Director | Digital Strategy | Media Strategy | Performance Marketing | Client & Executive Partnerships | MBA @ Mason
Caitlin Groseclose's Location
Charlotte, North Carolina, United States, United States
Caitlin Groseclose's Contact Details

Caitlin Groseclose personal email

n/a

Caitlin Groseclose phone numbers

About Caitlin Groseclose

Caitlin Groseclose is a Client Services | Media Director | Digital Strategy | Media Strategy | Performance Marketing | Client & Executive Partnerships | MBA at Mason. She possess expertise in fundraising, marketing, microsoft excel, training, mortgage banking and 15 more skills. Colleagues describe her as "I had the pleasure of reporting to Caitlin while at Starcom Mediavest Group. I was able to learn so much about analytics, so quickly, through her leadership on the analytics team. Her ability to not crack under pressure when faced with challenging circumstances and ability to prioritize tasks aided the team's productivity and success. These qualities also earned Caitlin my utmost respect." and "Cait is an amazing young woman, who is forever stretching her leadership capacities. She accepts a challenge with grace and determination and as such grows those around her. Whether leading her teammates or her first year students, she brings authenticity and a grounded sense of herself to her role."

Caitlin Groseclose's Current Company Details
Mason

Mason

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Client Services | Media Director | Digital Strategy | Media Strategy | Performance Marketing | Client & Executive Partnerships | MBA
Caitlin Groseclose Work Experience Details
  • Mason
    Director Of Client Services
    Mason Nov 2024 - Present
    Brooklyn, New York, Us
    Lead Mason's client services department with a focus on driving client satisfaction, team performance, and strategic growth. Manage a skilled team, promoting professional development and innovation while maintaining executive relationships with key clients. Driving new business acquisitions, refining service offerings, and aligning departmental strategies with broader company objectives. Leveraging data and market insights to ensure our client services team remains efficient, impactful, and future-focused.
    View
  • Amp
    Associate Media Director
    Amp Sep 2024 - Nov 2024
    Boston, Massachusetts, Us
    View
  • Mckinney
    Associate Media Director
    Mckinney Jun 2022 - Jul 2024
    Durham, Nc, Us
    -Led the development and execution of strategic, high-profit media plans that significantly increased response rates and demand generation metrics across B2C and B2B client base. -Developed and managed cross-functional teams and $30M+ media budget (across multiple accounts), optimizing processes and spend to deliver YOY increases. -Refined traditional & digital media processes, leveraging industry tools to increase efficiency and ROI across media buying and analysis. -Notable Clients – Nikon, Flagstar, Kinemaster, Identity Digital, Name.com, MAP Communications, Posh
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  • Publicis Groupe
    Media Supervisor
    Publicis Groupe Dec 2018 - Jun 2022
    Paris, Ile De France, Fr
    -Oversaw the strategic planning and execution of paid, earned, and owned media strategies that were recognized for enhancing brands and achieving aggressive growth targets across digital platforms. -Managed tactics and partner performance throughout campaign lifetimes, enacting data-driven optimizations that increased campaign efficiency and performance. -Led client Quarterly Business Reviews assessing increases in reach and engagement.-Notable Clients: TIAA, Blue Cross / Blue Shield, Vanguard, FannieMae, ZenKey, Seacoast Bank
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  • Publicis Groupe
    Senior Marketing Analyst
    Publicis Groupe Jun 2016 - Dec 2018
    Paris, Ile De France, Fr
    -Designed and implemented multichannel media strategies-Developed interactive client Power BI dashboards – slashed reporting timeframes 46% and drastically enhanced data-driven decision-making-Notable Clients: USAA, PNC Bank, T-Mobile, Fannie Mae, ZenKey, Seacoast Bank
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  • Starcom Mediavest Group
    Manager Of Analytics
    Starcom Mediavest Group Jun 2015 - Jun 2016
    Chicago, Il, Us
    -Led campaign analysis and translated data into insights and actionable recommendations, providing both overall business intelligence and consumer insights as well as recommendations on media strategies that drove campaign performance. -Built relations with key stakeholders, agency leadership, selected client contacts, peers, juniors. -Developed documentation for campaign measurement actions plans across clients-Emerged as SME on media, technology, and strategy performance, informing future media decisions on schedules, budgets, and partners-Notable Clients: Mars Wrigley, Beam Suntory, KB Homes, US Cellular
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  • Starcom Mediavest Group
    Analyst
    Starcom Mediavest Group Jul 2014 - Jun 2015
    Chicago, Il, Us
    -Provided ongoing analytics of media campaigns (digital data, research, client business metrics) to shape media from concept to presentation / data visualization. -Presented actionable insights to optimize media plans.
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  • Capital One
    Business Process Manager
    Capital One Jun 2013 - Jul 2014
    Mclean, Va, Us
    -Designed performance dashboards and score cards using Oracle BI to help drive loss mitigation and productivity. Analyzed / audited reporting for customer notifications / campaigns in highly regulated finance / lending industry.-Noted by leadership for exception data analytics and leadership
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  • Capital One
    Business Analyst
    Capital One Sep 2011 - Jun 2013
    Mclean, Va, Us
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  • Capital One
    Retail Asset Management Intern
    Capital One May 2011 - Sep 2011
    Mclean, Va, Us
    View

Caitlin Groseclose Skills

Fundraising Marketing Microsoft Excel Training Mortgage Banking Leadership Business Analysis Analysis Customer Service Project Management Social Media Digital Media Data Analysis Marketing Analytics Digital Marketing Reporting And Analysis Online Advertising Microsoft Office Event Planning Microsoft Sql Server

Caitlin Groseclose Education Details

  • Hollins University
    Hollins University
    & Technology
  • Wilmington University
    Wilmington University
    Marketing Management

Frequently Asked Questions about Caitlin Groseclose

What company does Caitlin Groseclose work for?

Caitlin Groseclose works for Mason

What is Caitlin Groseclose's role at the current company?

Caitlin Groseclose's current role is Client Services | Media Director | Digital Strategy | Media Strategy | Performance Marketing | Client & Executive Partnerships | MBA.

What is Caitlin Groseclose's email address?

Caitlin Groseclose's email address is ca****@****eye.com

What is Caitlin Groseclose's direct phone number?

Caitlin Groseclose's direct phone number is +121474*****

What schools did Caitlin Groseclose attend?

Caitlin Groseclose attended Hollins University, Wilmington University.

What skills is Caitlin Groseclose known for?

Caitlin Groseclose has skills like Fundraising, Marketing, Microsoft Excel, Training, Mortgage Banking, Leadership, Business Analysis, Analysis, Customer Service, Project Management, Social Media, Digital Media.

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