Caitlin Kwan Email & Phone Number

Toronto, ON, CA

Toronto, Ontario, Canada

Conceptualize all designs and lead creative direction for both Paramount Commerce and Clik2pay

Toronto, Ontario, Canada

Coordinate with the marketing team to confirm marketing objectives for each creative project.Develop a cross-platform brand identity aligned with short-term and long-term marketing targets.Lead creative direction, brand consistency and top standards of execution for marketing materials.Lead the process to conceptualize, design, and implement creative.

Remote

Created and designed brand guides for retailers.Conceptualized, designed, and implemented mockups of eCommerce sites on variousplatforms such as Shopify and Lightspeed.Assisted retailers in defining their voice and vision through branding and voice exercises,and applied these to the design of their site.

Norwood, MA

Conceptualized various designs and layouts for use in email, website, social media, print, packaging and advertising assets, executing Patchology and PLANT Apothecary branding across digital channels and print in accordance with brand guidelines.Collaborated with other teams, including marketing, sales, and product development to ensure brand consistency.

Greater Boston Area

Produced a variety of design work including bicycling jersey designs, logos, website mock-ups, graphic images, bookmark designs, cards, e-mail headers, and more for individual clients and companies.Consistently and frequently consulted with clients to determine the best possible outcome of design, effectiveness, and quality.

Weston, MA

Taught children and adults how to ice skate for figure skating, hockey, or recreational purposes.

Cambridge, MA

Designed a new version of the Amplify display ads for the Advertising Operations Team.Created, designed, and coordinated a future type of display ad product from scratch, preparing it for production release.Edited, maintained, and uploaded 500+ existing display ads monthly, coordinating with the Co-op Team.Took on various design assignments and requests.

Waltham, MA

Designed for the company’s advisor website program.Produced text, graphic, and design updates on the advisors’ websites using HTML/CSS.Spearheaded troubleshooting and testing a new website builder for the company.Created and edited videos for the technology department to showcase and summarize an important event.Used spreadsheets to organize advisor.

Waltham, MA

Volunteered to read to a child once a week during her lunchtime at school.Helped promote excitement about reading in a young child and helped the child understand and enrich her vocabulary through reading.

Waltham, MA

Primarily worked within the company's advisor website program, made updates on the advisors’ websites with HTML/CSS coding, and assisted with various other web projects as necessary. Helped design and update website mock-ups in Adobe Photoshop and Adobe Illustrator for several advisors' websites.Designed e-mail signatures for some advisors as requested.

Natick, MA

Opened and closed storePulled items from inventoryOrganized candles in the storefrontWorked the cash registerWorked with customers to find the right products they were looking forMarketed and sold products to customers

Melbourne, Victoria, Australia

Helped dig out nature trails for an MS, cancer, and chronic illness corporation

Natick, MA

Pulled items from inventory, folded merchandise, used barcode scanners, and restocked merchandise