Caitlin L. Conroy

Caitlin L. Conroy Email and Phone Number

Lead Game Designer at Zynga on Star Wars: Hunters | Narrative Design | Content Design | Systems Design | Product Owner | Mentor @ Zynga
san francisco, california, united states
Caitlin L. Conroy's Location
Round Rock, Texas, United States, United States
About Caitlin L. Conroy

Gaming has been my passion since my parents gave me a grape Gameboy Color and a copy of Super Mario Land 2: Six Golden Coins to keep me busy during a childhood road trip. I’ve since become a Lead Game Designer with 13+ years in game development and credits on over thirty games. My superpower is using a narrative lens to build holistic game design content and systems, creating immersive worlds that players will want to return to again and again. I’m an incredibly collaborative designer and thrive in fast-paced development environments where I can work closely with teams to guide design through all stages of a product lifecycle from initial pitch to launch and live service updates. I’ve worked across a variety of platforms, including mobile, PC, and Switch, and enjoy tailoring design to be most impactful to platform and audience usability. I’m highly experienced in licensed game development and have worked with some of the biggest brands around to create compelling and authentic experiences for their fans. I’ve also worked on many original IPs and use my love of narrative design to build cohesive worlds, establishing distinct and enduring identities for these products. Specialties include: Narrative Design, Systems Design, Content Design, Prototyping, Live Service Game Development, Licensed Game Development, Mobile Games, PC Games, Unreal Engine 4, Product Ownership, Mentoring, Management, Design Leadership. Check out my website for more information: https://caitlinconroy.com/

Caitlin L. Conroy's Current Company Details
Zynga

Zynga

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Lead Game Designer at Zynga on Star Wars: Hunters | Narrative Design | Content Design | Systems Design | Product Owner | Mentor
san francisco, california, united states
Website:
zynga.com
Employees:
2248
Caitlin L. Conroy Work Experience Details
  • Zynga
    Lead Game Designer
    Zynga Sep 2022 - Present
    Austin, Texas, United States
    Lead Game DesignerStar Wars: Hunters• Contribute feature design and mentor more junior feature designers• Manage day-to-day operation of the Narrative Design Department• Restructured narrative design pipeline and processes, leading to increased efficiency• Set quality standards for game and website text• Develop seasonal narrative roadmap• Pitch licensor on new characters and story ideas• Led design for narrative systems and the Friends system• Created all Narrative Design Department documentation• Managed two designers• Led hiring for freelance writing support• Write copy for game and website, including VO scripts, cinematics, character profiles and backstories, and cosmetic text• Edit game and website text for licensor feedback and quality standards
  • Zynga
    Senior Game Designer
    Zynga May 2021 - Sep 2022
    Austin, Texas, United States
    Senior Game DesignerStar Wars: Hunters• Led design for unannounced mode• Set content standards for cosmetics• Contributed to live service content strategy• Provided narrative design and copywriting• Spoke on a panel at Star Wars Celebrations and was interviewed on the Live Stage
  • Electronic Arts (Ea)
    Game Designer
    Electronic Arts (Ea) Feb 2018 - May 2021
    Austin, Texas
    Game Designer l - MaxisSims 4• Designed systems and content for The Sims 4: High School Years expansion pack• Debugged software with internal toolsGame Designer l - MaxisUnannounced Project• Led feature prototyping team building weekly playable demos in Unreal Engine 4• Implemented AI in software using Unreal Engine 4 Blueprints and Behavior Trees• Pitched systems and content to stakeholders• Designed and documented variety of systemsGame Designer l - Red CrowStar Wars: Rise to Power• Led narrative design on project• Prototyped narrative design system demo in TwineGame Designer l - Red CrowThe Simpsons: Tapped Out• Product Owner for Christmas 2018 update: A Simpsons Christmas Special, and the mini-event Poochie’s Dog Dayz• Led design of multi-event structure, first used in A Simpsons Christmas Special and subsequently used for over thirty game events• Balanced economy of Itchy and Scratch Land event• Wrote A Classless Reunion event
  • Gameloft
    Narrative Producer
    Gameloft Mar 2017 - Feb 2018
    Greater New York City Area
    • Led Narrative Design Department for global company• Managed four Narrative Designers• Restructured Narrative Design Department pipeline and processes, increasing productivity and collaboration• Lead narrative designer for high-profile licensed projects, including: Paddington Run and The Blacklist: Conspiracy• Lead narrative designer for Dragon Mania: Legends
  • Gameloft
    Lead Narrative Designer
    Gameloft Sep 2016 - Mar 2017
    Greater New York City Area
    • Lead narrative designer on Paddington Run and City Mania: Town Building Game• Contributed writing for Modern Combat Versus
  • Gameloft
    Narrative Designer
    Gameloft Jul 2015 - Sep 2016
    Greater New York City Area
    • Led narrative design for The Blacklist: Conspiracy and Little Big City 2
  • Gameloft
    Junior Narrative Designer
    Gameloft Jul 2014 - Jul 2015
    Greater New York City Area
    • Narrative designer on Dragon Mania Legends, CSI Slots, Puzzle Pets, Immortal Odyssey, Magna Memoria, and Order and Chaos 2: Redemption
  • Defy Media, Formally Alloy Digital
    Assistant Producer
    Defy Media, Formally Alloy Digital Jul 2013 - Feb 2014
    New York, N.Y.
    • Assisted in production of all games and apps for Smosh, at the time the number one channel on YouTube• Helped successfully crowdfund Food Battle: The Game• Pitched game and app ideas to Smosh
  • Fantage.Com
    Quality Assurance And Community Management
    Fantage.Com Apr 2013 - Jul 2013
    Fort Lee, N.J.
    • Rigorously tested and documented content release issues, ensuring bugs were resolved before weekly content launches• Interacted with players in-game as a representative of the company, helping answer questions and gather feedback on content releases
  • Zworkbench
    Freelance Quality Assurance Tester
    Zworkbench Mar 2013 - Jul 2013
    New York, N.Y.
    • Created detailed test plans for updates of QatQi, a mobile word game• Manually tested all updates and documented bugs found
  • Appabove Games
    Freelance Quality Assurance Tester
    Appabove Games Dec 2012 - Jul 2013
    Greater New York City Area
    • Created detailed test plans for updates of Chip Chain, a mobile poker-themed puzzle game• Manually tested all updates and documented bugs found
  • Alleywatch
    Associate Editor
    Alleywatch Oct 2012 - Apr 2013
    New York, N.Y.
    • Helped launch a popular website focused on New York City startup culture• Contributed original articles on gaming and women-in-tech
  • Next Island
    Production Manager
    Next Island Apr 2011 - Jul 2012
    New York, N.Y.
    • Managed production of bi-monthly content releases for a science fiction MMORPG• Coordinated schedules and resources between local design team and remote development team• Created narratively-rich guides and walkthroughs for company website to aid new players• Wrote and edited mission text for several original characters
  • Merscom Llc.
    Q&A Tester
    Merscom Llc. Jun 2009 - Aug 2009
    Durham, N.C
    • Manually tested and documented bugs for Wisegal, Nat Geo Adventures: The Lost City of Z, The Mystery of the Mary Celeste, Nat Geo Adventures: Mystery of Cleopatra, Hostile Makeover, and Empire Builder Ancient Egypt• Wrote The Mystery of the Mary Celeste when company wasn’t satisfied with the original commissioned script
  • Merscom Llc.
    Q&A Tester
    Merscom Llc. Jun 2008 - Aug 2008
    Durham, N.C.
    • Manually tested and documented bugs for Righteous Kill, Hospital Hustle, and Carol Reed: The Color of Murder

Caitlin L. Conroy Education Details

Frequently Asked Questions about Caitlin L. Conroy

What company does Caitlin L. Conroy work for?

Caitlin L. Conroy works for Zynga

What is Caitlin L. Conroy's role at the current company?

Caitlin L. Conroy's current role is Lead Game Designer at Zynga on Star Wars: Hunters | Narrative Design | Content Design | Systems Design | Product Owner | Mentor.

What schools did Caitlin L. Conroy attend?

Caitlin L. Conroy attended Earlham College, Carolina Friends School.

Who are Caitlin L. Conroy's colleagues?

Caitlin L. Conroy's colleagues are Zahran Naqvi, Kel Hinton (She/her), Pmp, Cmp, Darryl Duncan, Angel J., Gracie Gong, Wenz Roth, Gargeswari Ramaswamy Deepthi.

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