I create a safe, supportive environment that enables my clients to articulate and achieve their health & wellness goals. Instead of focusing on restrictions and diets, I explore realistic, positive lifestyle & behavior changes that best support my client's goals while working through obstacles that hold them back. I provide dynamic, ongoing support and accountability that not only focuses on food and exercise, but also on other important factors that impact each individual's physical health. I work with each client to co-create and implement personalized lifestyle changes that move them into their ideal vision of health and joy.

Communicate on behalf of the brand in a positive, authentic, high-touch way. Ensure legal standards are upheld and company directives are met.

Aveda El Paseo Experience Center is one of fewer than five independently-owned Aveda Experience Centers in the country. Our store culture embodies the important characteristics of Aveda's corporate Experience Centers and also has the warm feel of a small, locally-owned business. As Managing Director, I am in charge of day to day business operations as well as inspiring, motivating and leading a team of Advisors to provide excellent service and achieve sales goals.

Ensured personalized High Touch service to all online customers. Responsible for providing a team of ten Online Experts with guidance, training and information to enhance their ability to answer email, chat and video chat inquiries from online customers, while maintaining productivity and service standards. In addition to supporting the remote product teams, I worked on key projects relating to brand and department objectives.

As a Salon Development Partner, I improved the productivity and sales of all 20+ Aveda salons in my region through business growth programs, product knowledge trainings, and consistent support. I also assisted with identifying and opening new business accounts.Specifically:Actively engaged in building the transactions in marketplace through existing and new business growth. Utilized the ecosystem model to support salon and spa growth plans- increase referrals to Experience Centers and on-line; placement of students in Aveda network; and coordination of promotional activities among salons/spas, Institutes and Experience Centers. Identified & opened new business in accordance with company guidelines. Educated and coached salons and spas on inventory and merchandising requirements ensuring that appropriate inventory levels were maintained. Ensured retail schematics were implemented and maintained.Trained and coached salon/spa staff on retail product knowledge in order to increase sell-through. Demonstrated proper event planning and implementation to provide staff with the knowledge and tools necessary to plan and host their events. Provided Aveda sensory experience education and demonstrations as outlined in the Aveda points of difference. Ensured that salon and spa staff are consistently providing the experiences. Demonstrated expertise on Aveda Business College benchmarks and implement growth plans. Timely completion and submission of SMP Reporting.Neutralized risk of diversion by analysis of purchasing patterns and SMP- partnered with Customer Relations. Monitored local market for non-approved points of distribution, e.g. drug stores, supermarkets and beauty suppliers. Utilized Aveda Business College benchmarks to identify potential high risk accounts to avoid closures.

As a Customer Relations Manager for Aveda, I was in charge of the team that supports thousands of third party Aveda salons and spas throughout the country.Specifically: Recruited, selected, oriented, trained, scheduled, coached, and disciplined employees. Communicated all job expectations, and monitored performance daily as well as through quarterly and annual performance reviews. Organized and administered productive staff meetings for team of 20+Investigated and resolved escalated customer challenges.Worked closely with all three distribution warehouses and multiple shipping companies to ensure products arrived at customer locations in a timely fashion and in excellent condition. Reported warehouse and shipping results to Aveda President and Vice Presidents in weekly meetings. Implemented processes to improve results. Created and maintained spreadsheets to track and report results, identify patterns, and resolve challenges.Produced written information and verbiage for customers.