Caitlyn Lee Email & Phone Number

Atlantic City, New Jersey, United States

• Support and participate in the execution of BetMGM Omni Channel events at MGM Resorts properties.• Incept, coordinate, and execute all creative brand marketing projects for Eastern Regional Marketing.• Plan and execute key annual tent pole sport events each year at MGM Properties such as March Madness and Big Game.• Collaborate with BetMGM Partnerships internally to leverage in market team/league assets at BetMGM Sportsbooks.• Partner with BetMGM Casino & Poker teams to conceptualize and implement Omni Channel tournaments and events.• Participate in the new state launches of Digital and Retail products in KY, MA, MD & OH.• Support off site event activations with marketing, collateral and in person execution of promotions.• Owner of all creative in Workfront project management system. Input all creative projects for Eastern Regional Managers for new events and initiatives.• Develop monthly CRM Email and Push Notification strategy for BetMGM Retail Sportsbooks at Borgata and MGM Springfield.

Atlantic City, New Jersey, United States

• Coordinated and executed CRM initiatives for Caesars Entertainment properties in Indiana.• Queried and segmented data to execute multiple campaigns for promotions, events, gaming, dining, and hotel offers.• Owned entire projects throughout the lifecycle of campaigns, averaging six projects per month.

West Long Branch, New Jersey, United States

Maple Shade New Jersey

• Exceptional interpersonal and team building skills with an aptitude for building rapport with a diverse range of customers, managers, and colleagues• Organized weddings at a variety of off premise venues• Provided venue tours• Maintained and updated staff on new events• Utilized Excel to create timelines and BEO’s of staff responsibilities• Utilized social media accounts as a marketing and public relations tool for special events - Instagram, Facebook, and Twitter• Programs used: Photoshop, MailChimp, Canva, and Constant Contact to create weekly emails and advertisements

Asbury Park, New Jersey, United States

• Planned, developed, and executed an integrated social media strategy to generate new enthusiasm• Networked and communicated with various agencies• Developed and maintained spreadsheets for organizing tracking, goal setting, curation, and customer feedback• Wrote and created advertisements and promotions with the ability to attract human interaction and activity• Created blogs, promotional emails, and social media posts

Bachelor Of Business Administration - Bba, Marketing/Management And Decision Sciences, Graduated

Activities and Societies: Sport Industries Club - President (Sophomore and Junior Year) Alpha Xi Delta Club Soccer Sports Marketing Club.

Education record