Our pottery embodies the rugged beauty and hardy community of Vermont's Northeast Kingdom. Inspired by this lifestyle, we hand craft each piece to last for a lifetime. Vermont is more than a place—it's a way of life, and a mindset of resilience, strength, and authenticity. We strive to reflects this in every product, with a focus on quality and simplicity.

• Work with brands to develop meaningful strategies and campaigns across web, video, packaging, print, advertising and social.• Manage and execute project deliverables, timelines, budgets. Arrange purchases for print, media, and outside vendors• Schedule meetings with clients + internal teams to keep projects moving forward• Create social media strategies and content for both agency and clients, schedule posts and review/report on analytics• Produce and pitch proposals, coordinate client billing, and provide business development support• Clients include Vermont Maple, Vermont Agency of Agriculture, Vermont Army National Guard, Boyden Beef and more

• Responsible for all digital content. Rebranded and redesigned website in 2020 to incorporate an updated look & feel with custom photographed imagery.• Shoot and edit original photos to tell visual stories about the brand and founders.• Manage email lists, sequences and campaigns on Mailchimp to create targeted campaigns.• Update Instagram, Facebook and website to promote farm’s newest products & events.• Coordinate new partnerships, collaborations, and events to attract more ideal customers.• Community management and engaging with fans social media. Engaging with topics such as the local farm movement, agritourism, events, maple syrup production, fresh vegetable harvests, farm-to-fork dinners, weddings, and other Vermont businesses.• Harvest and prepare vegetables, flowers, and maple syrup for Stowe farmers market, selling directly to customers • Prepare food, set up venue, photograph and document events on social media

• Created custom brand & content strategy based on competitive analysis to drive consistent messaging and visuals across all marketing platforms• Contributed to content creation, social media scheduling, partnerships and planning of Runamok social media channels• Created and managed budgets for influencers, partnerships, and photo/video content creation• Coordinated photo shoots with external creators from concept to execution, including mood boards, creative strategy and visual direction. • Managed monthly Digital Market efforts including web content, blog topics, paid social, SEO and Paid Search• Developed new digital asset management system: migrated, tagged, and organized over 14,000 assets into new database to manage shared assets with internal and external stakeholders.• Increased Instagram audience by nearly 400% using organic growth methods like community management and brand partnerships• Created weekly branded email marketing campaigns, using segmenting and tag features to guide customer journeys• Delivered organic social media reports using Sprout Social, and offer strategic recommendations based on analytics• Supported wholesale retail efforts with targeted email campaigns, trade show & event coordination, and asset management.

• Created and updated SOPs as needed for all departments affected by groups• Managed product orders for ticket sales, ski school lessons, tubing, summer activities and more in Salesforce • Processed reconciliations and refunds after departures• Assisted with on-site coordination/service of all group related events: meeting with day group leaders as needed• Developed group event itineraries as needed• Followed up with all clients – customer service invoicing, final payments and processing returns/refunds

• Assisted General Manager with advertising processes including revenue reporting, inventory management, production requests, and other general duties as necessary. • Entered all commercials and contract elements into media trafficking system. • Appeared on air for live morning shows, answer telephones, adminster giveaways, and greet studio guests.

• Gathered mountain conditions via grooming & operations teams to produce and distribute daily snow reports• Delivered several phone interviews per day on Lake Tahoe TV and produced daily social media posts• Assisted in promotion and execution of special events• Created branded resort signs, flyers, and advertisements using Adobe Creative Suite

• Developed day-to-day content on social media platforms for client websites and managed social media• Researched topics for creative content using online research techniques such as a Rich Site Summary (RSS) reader tools targeting specific automotive news, information, and trends •Wrote and posted relevant content for 30+ clients and develops strategies to optimize user engagement and drive action across all major social channels including Facebook, Twitter, YouTube and Google+• Managed monthly advertising spend budget for clients on applicable social platforms to increase client social presence and followings• Designed and maintained social media calendar for clients ensuring that the content for social media channels is aligned with client’s business goals• Monitored review site listings and related discussion and social interactions to recommend client responses• Executed and delivered monthly client reports, usually by conference call and occasionally in face to face client meetings, to provide insight on social media performance to guide future month’s social strategy• Provided client insight into social media presence to guide strategy month to month• Built constructive relationships with external clients and internal stakeholders, including but not limited to, Creative, Search Engine Optimization (SEO), and Customer Service teams to further on-going client product and services investments• Monitored trends in social media tools, culture, and applications and appropriately apply that knowledge to increasing the use of client social media

• Served as the face of Burlington's homelessness nonprofit organization by welcoming visitors and new clients• Maintained reception area and waiting room, updated displays, handouts and community bulletin board• Provided information about existing services to visitors, and referred clients to helpful community services • Answered phone calls, scheduled client appointments for the Housing Resource Center on Microsoft Outlook• Facilitated family case management client intake process each morning

• Prospected and cold called local businesses in Vermont & New York for TV and digital advertising solutions• Conducted needs analysis and developed TV and digital advertising proposals • Presented results to the business owner(s) to drive traffic and grow sales• Worked with WCAX Creative Services team to develop and produce TV commercial and digital ads• Pitched "Jump on It" sales promotions to local businesses

• Edited proposals for potential advertising clients at Salt Lake’s top radio stations, KODJ & KZHT• Updated media kits and created promotional binders for both radio stations using industry data• Assisted in production for Coca-Cola Lounge Performances and on-air radio shows• Performed general office duties and personal assistance to account executives• Wrote sweepers/teasers for on-air radio DJs

• Planned, promoted and executed all campus-wide concerts at University of Vermont• Reached out to artists and student bands to perform at major events including FallFest & SpringFest• Hosted, organized, promoted and judged UVM's Annual Battle of the Bands• Arranged personalized hospitality services for several artists by providing food, transportation, & other amenities

• Assisted in marketing and promotions for all shows at Nectar's and Club Metronome, Burlington's most popular music venue• Managed Facebook, Twitter, and TicketFly and JamBase pages for local music venue• Created and updated content for Nectar’s and Club Metronome’s website & calendar• Contacted artists and agents to effectively promote concerts online• Served as cocktail waitress in club for Summer of 2013

• Editor-in-chief of the Masconomet High School Journalism class' newspaper, which was published weekly in the town newspaper, the Tri-Town Transcript.• Created topics and story ideas with students for news articles and edited pieces in a timely manner• Contributed to newspaper and wrote both editorial and opinion articles• Created headlines and photo captions for each published story• Laid out newspaper design for 2-page spread each week