Amanda Calderon Email & Phone Number

New York, NY, US

New York, New York, US

Organized and segmented email audiences and improved email marketing processes to increase student engagement and enrollment. Also contributed graphic design work for social media and promotional usage and updating website design and content.

Midvale, Utah, US

Affordable alternative to sold out cosmetics retailers. Utilize social media and email campaigns to promote sales. Recently acquired our biggest competitor from our top sales platform.

New York, New York, US

Assisted in the migration from Marketo to Salesforce Marketing Cloud and built, deployed, and reported on email campaigns.

Piscataway, NJ, US

• Utilized Marketo and Adobe Photoshop to organize, design, and report on email newsletter campaigns
• Managed and coordinated newsletter content from different departments
• Email open rates 22% above industry average and increased 15% overall since February

Newark, NJ, US

• Assisted with the development, deployment, reporting of email campaigns averaging 362,000 sends per month with Salesforce Marketing Cloud, open rates were 6.3% higher than industry average with similar click-through.
• Responsible for proofreading copy, subject line testing, using data extensions to filter segments and lists, tracking, analyzing, and reporting KPIs, sampling test emails, and making recommendations for future campaigns
• Designed infographics, social media promotions, and email templates

Middleboro-Lakeville, Massachusetts, US

Developed a full ad campaign for Ocean Spray and authored ads that were specifically tailored to media platforms such as TV, radio, out-of-home, and social

Jamesburg, New Jersey, US

Worked on non-profit marketing strategies, social media and Internet marketing, event promotion, advertising, public relations, graphic design, and data analysis

Columbus, GA, US

Responsible for initiating and successfully conducting sales and service opportunities with new clients as a licensed insurance associate

Pawtucket, Rhode Island, US

• Conducted market research to analyze information on capabilities, existing customers, target markets, and competition to construct a creative brief and website strategy
• Utilized WordPress, HTML, CSS, PHP, and Business Analyst to develop a responsive website to encourage client interaction and promote the new company

Providence, Rhode Island, US

Selected to represent Roger Williams University as a fellow with the goal of increasing the awareness of entrepreneurship and social entrepreneurship in Rhode Island. We mapped out the entrepreneurial ecosystems across Rhode Island colleges and universities. I designed the final presentation that we showcased at our closing event.

Providence, Rhode Island, US

Researching and planning strategies for the development of the new website.

Bristol, RI, US

Consultant for small businesses.Completed projects:justlikenanas.comdynamoprovidence.com

Bristol, RI, US

Tutored students in Microsoft Excel, HTML, CSS, JavaScript, PHP, and WordPress

Bristol, RI, US

Called alumni and parents to raise money for the Roger Williams University Annual Fund.

Officiated Adult Leagues and high school age Local Team Tournament. Managed cash register and worked the front desk.

Web-based handmade jewelry business. Established in 2008 and pieces from this company have been featured in local boutiques in Morristown, NJ as well as other local vendor events.