Caleb Harris

Caleb Harris Email and Phone Number

Director, Sales @ Open Farm Pet
San Diego, California, United States
Caleb Harris's Location
San Diego County, California, United States, United States
Caleb Harris's Contact Details
About Caleb Harris

As a Sr. Director of Sales who has demonstrable experience in providing strategic direction in support of critical revenue cycle initiatives and goals with a consistent record of achieving/exceeding sales quota and a strong executive presence. I am a dynamic and goal-oriented Director of Sales, National Accounts, Wholesale Accounts with industry-changing thought leadership and execution while leading the development of sales leads to a win through the development of sales strategies, solution proposal, and deal closing for large opportunities while managing identification and generation of sales opportunities and the cultivation of pipeline growth. I am radically open-minded, have a growth mindset, open to considering diverse viewpoints, and many a time, unusual strategies.With a background spanning over 15+ years of experience in B2B sales, including 12+ years in Pet Specialty Manufacturing/Consumer Packaging with successfully leading regions and providing expertise in managing multi-stakeholder sales cycles, I am confident in my abilities. I successfully grow in whichever business model and team assigned, to include personal growth for team members that allow them to embrace change, embody company values, understand customer ideals, and how to achieve goals together through partnerships in the short term as well as a long term “big picture” opportunities. I am self-motivated to achieve maximum sales performance, ensure timely solution delivery, maintain peak quality standards, and meet aggressive growth objectives. I consistently exceeded network and contacts in building and maintaining an attitude of vigilance for opportunities as well as identified and escalated market trends to appropriate clients.Qualifications:Degree level: BS DegreeKnowledge of computer systems, Microsoft word, Excel, Power Point, Outlook, Salesforce, LightSpeedCurrently represents Made by Nacho a fast and vastly growing company in Pet Specialty. Hired in April of 2022 to oversee all wholesale accounts (PetSmart, Petco, Chewy) and responsible for launching new independent channel. The primary responsibility of the position is to effectively promote and represent Made by Nacho as the pinnacle option for all cat customers through the development and relationship of our strategic wholesale partnerships.

Caleb Harris's Current Company Details
Open Farm Pet

Open Farm Pet

View
Director, Sales
San Diego, California, United States
Website:
openfarmpet.com
Employees:
130
Caleb Harris Work Experience Details
  • Open Farm Pet
    Open Farm Pet
    San Diego, California, United States
  • Open Farm Pet
    Director - West Region
    Open Farm Pet Sep 2024 - Present
    Toronto, Ontario, Ca
  • Made By Nacho
    Director Of Business Development
    Made By Nacho Apr 2022 - May 2024
    New York, Ny, Us
    Currently represents Made by Nacho a fast and vastly growing company in Pet Specialty. Hired in April of 2022 to oversee all wholesale accounts (PetSmart, Petco, Chewy) and responsible for launching new independent channel. The primary responsibility of the position is to effectively promote and represent Made by Nacho as the pinnacle option for all cat customers through the development and relationship of our strategic wholesale partnerships.Own the direct relationships with PetSmart, Petco, Chewy, plus launching our newest channel in independent pet specialty with an exclusive national distributor in Phillips. Conducting a cadence of regular meetings with the correct cross functional teams at the retailers to not only maintain, but to grow our business together. Acting as the key point of contact for all business and marketing related needs.Planning is based on the opportunities at hand and properly aligning a forecast. Main opportunities are to deliver incremental sales and margin through improvements in assortment optimization with proper MOQ's. Maintain and develop MSRP/MAP/IMAP policies and trade promotions as necessary. Cross functionally align internally with the brand team "the opportunity based plan" that includes executing a marketing plan of awareness, timely key promotions, develop strategy around new innovation to ensure partnerships are represented in brand and media planning. Align marketing and media plan towards proper execution at OMNI level (includes B&M and Ecom aligned execution)
  • Justfoodfordogs
    Senior Director Of Key Accounts & Field Representatives
    Justfoodfordogs Jun 2021 - Apr 2022
    Tustin, California, Us
  • Justfoodfordogs
    National Account Director
    Justfoodfordogs Jan 2019 - Jun 2021
    Tustin, California, Us
    Achieve sales quota and assigned strategic account objectives. Develop and expand sales markets and build National Account relationships, attained Company financial goals. Build a Sales Program and implement Sales Team. Serve as a leader and coach within the sales team, developing and executing overall unit strategies and operating plans. Lead solution development efforts to address customer needs. Report to CEO and plan and manage at the strategic/tactical levels. Communicate and align tactical plans with Marketing, Operations, R&D, Finance, & Logistics teams to maximize resources driving segment profitability and increased share. • Developed and implemented the first-ever approved Sales Field Program in 2019 in the company’s history, complete with goals, individual quotas, and a day to day 10 Step Retail Sales Procedure.• Launched existing/new products in accounts and expanded them chain-wide in both Wholesale accounts. Set up new locations and instigated the first ever Drop-Ship program for a frozen product within the National account.• Streamlined work-streams and consolidated them from 13 weekly meetings down to 3 every other week.• Succeeded in cleaning up blurred lines of distribution, clearing the way for better in-stock and fulfillment rates.• Introduced the first ever Bonus Program for Nutritional Sales Consultants creating more incentive.• Started the Store Goal Initiative and created double-digit sales lift month over month.• Established productive, professional relationships with key personnel with-in the Wholesale Accounts. Mended existing relationships, established new key relationships, and connected them to the right internal personnel.• Efficiently trained all field sales personnel as part of the Sales Field Program and developed several items to assist in training development '10 Step Store Visit Procedure', 'Field Metrics Standard,' 'IPO (Individual Performance Objectives),' 'SGI (Store Goal Initiative),' and 'JBP (Joint Business Plan).'
  • Merrick Pet Care
    National Key Account Manager
    Merrick Pet Care Oct 2015 - Jan 2019
    Key Account Manager is a territory management position, which includes sales goal accountability within a set geographic area for the PETCO sales division. Primary Responsibilities:Meet assigned targets for sales volume and strategic objectives at PETCOOperate as lead point of contact for any and all matters specific to the districts assigned within the territoryEnsure the timely and successful delivery of solutions in field according to PETCO needs and objectivesCommunicate clearly the progress of monthly/quarterly initiatives at store level, district level and internally with Merrick team.Use internal Merrick reporting system to record and document store and district planning and execution.Work with Merrick Territory Sales Managers in the field to train and execute PETCO initiatives within their given territory.Perform business reviews with all PETCO District Managers within focus market area once per quarter.Train a minimum of 45 PETCO personnel a week on Merrick and Castor and Pollux products to create advocacy and increase sales.Plan and execute a minimum of 15 PETCO store calls per weekMaintain monthly calendar and expense budgets.Attend monthly conference call with Merrick Independent team to inform and educate team on PETCO initiatives.Provide the Director with monthly market update in regards to Merrick status in focus markets as well as competitive data.
  • Merrick Pet Care
    Territory Sales Manager
    Merrick Pet Care Jul 2012 - Sep 2015
    Develop local business plan to increase market share by outlining tactics, activities and resources.Demonstrate through knowledge of pet products, competitor products and product objectives.Utilize customer-focused selling techniques, continually assessing the knowledge of the customer and strategy to maintain high-level customer focus and customer knowledge of products.Maintain current approved protocol and promotional materials to be in included in sales presentations.Execute the promotional sales plan while staying within trade spend budget.Demonstrate a working knowledge of independent channel distribution.Actively seek and display knowledge of key customers in territory.Develop and deliver informative sales presentations based on customer needs.Develop creative sales strategies to reach "hard-to-see"​ owners/"hard-to-work" accounts.Demonstrate a working knowledge of distribution channels.Present compelling and educational product trainings.Positively impact sales in territory.
  • Business Printing Company
    Account Executive
    Business Printing Company Oct 2007 - Jul 2012
    Provide print business solutions in the area of marketing/advertising for medium to large businesses. We provide printing, mailing, data processing, and IT solutions.

Caleb Harris Skills

New Business Development Sales Direct Mail Account Management Business Intelligence Sales Management Marketing Strategy Business Development Marketing B2b Management Analysis

Caleb Harris Education Details

  • California State University San Marcos
    California State University San Marcos
    General
  • California State University San Marcos
    California State University San Marcos
    General

Frequently Asked Questions about Caleb Harris

What company does Caleb Harris work for?

Caleb Harris works for Open Farm Pet

What is Caleb Harris's role at the current company?

Caleb Harris's current role is Director, Sales.

What is Caleb Harris's email address?

Caleb Harris's email address is ca****@****hoo.com

What is Caleb Harris's direct phone number?

Caleb Harris's direct phone number is +161480*****

What schools did Caleb Harris attend?

Caleb Harris attended California State University San Marcos, California State University San Marcos.

What skills is Caleb Harris known for?

Caleb Harris has skills like New Business Development, Sales, Direct Mail, Account Management, Business Intelligence, Sales Management, Marketing Strategy, Business Development, Marketing, B2b, Management, Analysis.

Who are Caleb Harris's colleagues?

Caleb Harris's colleagues are Lana Arzumanyan, Paige Arsenault, Inessa Ilchenko, Timothy Lau, Meghan Bennett, Carmen Truong, Kendra G..

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